United States Golf Association (USGA)’s Post

Not heard of The Funky Deer - Sports Club Merchandise, Hospitality and Licensing yet? Check out this great review talking about the full range of bespoke product. If you want to find out more and how we can help bring your ideas to life just drop me a DM! #merchandise #sustainable #bespoke #laserengraved #ukmade

Check out this article from Neumann University summarizing my experience in Las Vegas with Living Sport!

Knowledge Perk isn't just about great brews - they're revolutionizing the game with a cutting-edge collegiate and professional sports licensing strategy. Here's how they're creating new opportunities: 🏆 Secured licensing partnerships with Appalachian State University, Winthrop University, and Charlotte FC 🌟 Successfully transitioned NIL deals to pro sponsorships (e.g., Nick Mayfield, former Winthrop U golfer turned pro) 🔜 Upcoming collaborations with Clemson University, University of North Carolina at Charlotte, Coastal Carolina University, Wofford College, and Wake Forest University ☕ Their mission? "Coffee innovation through sports licensing, reaching new audiences." Knowledge Perk's winning formula: ✅ Amplify brand visibility ✅ Leverage strategic athlete-partners ✅ Create authentic, organic advertisements The result? A perfect blend of elevated brand presence and enhanced fan experiences through unique, branded coffee products. This is the new gold standard in fusing sports partnerships with business growth. Knowledge Perk is brewing success, one strategic collaboration at a time. Brands, it's time to wake up and smell the opportunity. This is how you create a buzz in the world of sports marketing! #SportsMarketing #NIL #Innovation #SocialMedia #Influencermarketing

Really interesting article in Sports Business Journal this week about how we're forming team partnerships. A big thanks to our partners for their early leap of faith in joining us on this journey, we’re excited to be working with such great people and brands. If you'd like to have a chat with us, get in touch with me on here, or email the team on partnerships@majesticksgc.com

Fantastic brand exposure for C&C at last week's EFL Trophy, northwest derby between Stockport County FC and Manchester United U21s. With Live coverage on ESPN and footage of the penalty shootout shared across social media, the C&C brand was put in front of millions of viewers and subscribers. Not quite the result we were hoping for but County showed the fighting spirit needed to kick-on this season! 💪 Full story via the link in the comments... 👇 👇 👇 #insurance #insurancebrokers #northwestinsurance #northwest #stockport #stockportcounty

Ewing x 2 My nephew, Isaac Ewing, returns on Friday for his 2nd Summer with ABSTRACT Commercial Real Estate. I couldn't be more excited...and on several levels! Here's a few: ✅Positive Attitude - that's a full sentence there! ✅ Dependable - I know he'll be there when promised and on-time ✅"Yes" Energy - he's open to new ideas, projects, meeting tenants to developers, etc. ✅Trust - It takes years to create/nurture relationships, generate the deal experience/niche knowledge, the systems that create the bedrock, etc. He understands what's confidential to the firm. ✅EQ - Despite being 17, he has terrific reasoning skills and doesn't "react;" rather, he chooses how to best move forward. ✅Goal-Oriented - He's a distance runner and can see the end goal 🎯 and create the steps in between to arrive at a winning finish. Taking a moment out to share a proud moment, a couple weeks ago, he competed in the 2024 Adidas Track Nationals competition in North Carolina. I'm excited to share he took 1st place 🥇in the Boys 2-Mile National Elite! Learn more here: https://lnkd.in/g4C3PB9z ✅Humble - This is yet another trait he exhibits which makes him even "brighter" in my life. He exudes a quiet strength or knowing. ✅Team player - He works well independently and with the rest of the team. This is a true gift and I know he is going far in life! If you're tired of your retail or restaurant vacancy, DM me. We help owners win! #distancerunning #adidasnationals #2milerace #commercialrealestate #universityofwisconsinmadison #track #retailrealestate #madisonwi #madisonwisconsin

For any Travel marketers out there! Would love you to get involved in TraMP. Message and I will send you an invite to the group. (Please make sure you click on the link in the copy below)

It was Marathon Weekend this past Sunday here in Atlanta. From a marketing lens, here’s what I loved about the experience and activations: — 𝐍𝐨𝐭 𝐚𝐟𝐫𝐚𝐢𝐝 𝐭𝐨 𝐥𝐞𝐚𝐧 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞 𝐧𝐞𝐰: after 16 years of tradition, Atlanta Track Club introduced a new start/finish line and (3) new race formats that encouraged community, flexibility, and personalization. I love that in addition to heritage, there’s always room to innovate and try something fresh.  — 𝐒𝐭𝐚𝐭𝐢𝐜 𝐦𝐨𝐦𝐞𝐧𝐭𝐬 𝐭𝐮𝐫𝐧𝐞𝐝 𝐝𝐲𝐧𝐚𝐦𝐢𝐜: at aid stations you’ll often have music blasting across the course. I loved how ATC strategically stationed a live band at an iconic Atlanta backdrop (Jackson Street Bridge, a la notorious Walking Dead scene). It turned an already cool photo opp into an even more memorable experiential moment. —𝐔𝐧𝐝𝐞𝐧𝐢𝐚𝐛𝐥𝐞 𝐧𝐞𝐢𝐠𝐡𝐛𝐨𝐫𝐡𝐨𝐨𝐝 𝐞𝐧𝐞𝐫𝐠𝐲: despite shifting start/finish locations, runners still meandered through notable ATL neighborhoods. For businesses along the course, I loved seeing them cheering on folks and building awareness and consideration with primely timed race rewards (who doesn’t love discounts?!) — 𝐒𝐭𝐫𝐚𝐯𝐚 𝐨𝐫 𝐢𝐭 𝐝𝐢𝐝𝐧’𝐭 𝐡𝐚𝐩𝐩𝐞𝐧: handcrafted posters are my race favorite and keep me engaged as a runner. The number of “Strava is forever” signs I encountered is too many to count. Seriously. They’ve created a palpable cultural idiom among the active community that might one day rival Nike’s iconic “Just Do It.” When I think about the number of fitness events at scale where I’m sure this phenomenon is happening, I can’t help but think of the creative ways Strava could capitalize on this. It makes me wonder how or if they’re “cashing in” on this cultural cache. As experiences become an increasingly compelling way to connect and give value to the customer, I hope to see more personalized, thoughtful and dynamic moments like these that made my 13.1 in the cold so much fun! 

My Visit to BowlExpo 2024 I had a unique and educational experience attending BowlExpo 2024 earlier this month to get a sense of the current situation in the bowling industry. Below are my key takeaways from the convention, followed by my more in-depth report.   Key Takeaways   ** Whether you like it or not, string pins will be part of bowling's future in the next 5-10 years. The major suppliers are marketing the huge cost and operational savings, and installing them is a stated goal of Bowlero, the largest operator of bowling centers in the U. S. **The arcade business has become a major contributor to the bottom lines of bowling centers, with some centers earning thousands of dollars of income on a weekly basis. **The dining areas and sports bars are also becoming key contributors to the bottom line, leading proprietors to offer a larger variety of higher quality food and beverage options. Fortune 500 consumer goods companies such as Pepsi and General Mills were in attendance as they are taking notice of this growth opportunity. To read the full in-depth report, click below.

Have you watched Usher's half-time set yet? Last night saw the #superbowl , arguably the biggest sporting event in the USA’s calendar grab the media headlines. With sporting events front and centre in 2024, it’s a good time to look at how the commercial value of sporting events is channelled by brands and how you can do the same. #retail #sportbusiness #marketing https://lnkd.in/eCnhSzi6