UK Black Comms Network’s Post

I'm really looking forward to to this discussion because I will never stop talking about the importance of women and POC being involved in the building and use of ethical AI solutions that serve us all. And the misinformation that is swirling out there about how and why you should be using AI. #ai #aiincomms #paneltalk #femaleentrepreneur #femaleleadership

In our top 5 insights of the week, we cover ⬇️ ➡️ For Executives Taking a New Role: Plan for 30, 60, 90 Days and Beyond: https://gtnr.it/3zc1lOJ ➡️ What Generative AI Means for Business: https://gtnr.it/4ctFSiv ➡️ Organizational Culture: Align and Connect Your Employees: https://gtnr.it/3RF0HiR ➡️ Platform Engineering That Empowers Users and Reduces Risk: https://gtnr.it/3xrZtkd ➡️ Digital Marketing Examples: Genius Brands: https://gtnr.it/3VQQDWt Find more insights here: https://gtnr.it/4bfvFVG #Insights #NewRole #GenAI #Culture #DigitalMarketing

Pinch me! As a marketing geek, I was absolutely thrilled to host a fireside chat with Sir Martin Sorrell at our office last week. Our conversation explored the vast potential of AI across industries, particularly advertising, and the need for practitioners and management across brands and agencies to geek out more. His quote - 'Turkeys don't vote for Christmas' resonated. Because like it or not, technology is not done revolutionising the marcomms industry, and what's needed is more geeks and being more tech minded. Sir Martin asked the room to be more agile - and pushed more radical thinking in our spheres. But reminded us as well that 'AI is only as good as the people behind it'. Within teams: we must shift mindsets towards AI experimentation and innovation, build capabilities, and create programs and initiatives that encourage teams to take action. Sir Martin’s insights were invaluable. A few more key takeaways:  🧑💼 Embrace Fluidity as we are at an inflection point in 2024: The rapid adoption of generative AI, evolving macroeconomic landscape, and the shift toward a cookieless future online are driving companies to rapidly shift their focus from understanding AI foundations to actively implementing AI for competitive advantage. 📈Early adopters and the 3 top use cases: Marketers who adopted AI early find AI-use cases in measurement insights, media and performance optimisation, and creative and content creation.  👍 Optimism with Responsibility: Being Bold on AI Means Being Responsible from the Start. AI is enabling breakthroughs across industries and solving real-world challenges at scale; this vast opportunity brings with it an extraordinarily important responsibility to design, develop and deploy AI technology responsibly. #AI #Marketing #FutureReady #IndustryInsights #GoogleEvent

Register for our webinar designed by Day One Strategy specifically for healthcare insights, marketing, data analytics and advisors in healthcare: 'GenAI Unleashed: Transform your brand team with insider knowledge and cutting edge tools'. Register here: https://lnkd.in/e8Eh-mjC Join a leading expert in the field of Generative AI Dr Michael Housman who has worked with global leading brands such as American Express, Barclays, PepsiCo and Sanofi. T Our Managing Partner for the US Claire Macchia will host the event, alongside our Head of Digital Strategy Reena Sooch who will share perspectives and examples of where GenAI is supercharging brand teams. Dive into the revolutionary potential of Generative AI and… ✅Gain an insider perspective on what breakthroughs are on the horizon and where GenAI is headed ✅Engage with a curated list of the "must have" GenAI tools that have been vetted from the hundreds of over-hyped applications in the ecosystem ✅Build your confidence to know what is possible in the world of augmented AI ✅Learn how to roadmap your path in leveraging Generative AI for your day to day ✅Observe a consumer case study on how one company adopted Generative AI to super power their brand insights    Date & time: 20th March at 10 EST / 3pm GMT Register now here: https://lnkd.in/e8Eh-mjC #GenAI #dayonestrategy #insights #advisory

Register for our webinar designed by Day One Strategy specifically for healthcare insights, marketing, data analytics and advisors in healthcare: 'GenAI Unleashed: Transform your brand team with insider knowledge and cutting edge tools'. Register here: https://lnkd.in/e8Eh-mjC Join a leading expert in the field of Generative AI Dr Michael Housman who has worked with global leading brands such as American Express, Barclays, PepsiCo and Sanofi. Our Managing Partner for the US Claire Macchia will host the event, alongside our Head of Digital Strategy Reena Sooch who will share perspectives and examples of where GenAI is supercharging brand teams. Dive into the revolutionary potential of Generative AI and… ✅Gain an insider perspective on what breakthroughs are on the horizon and where GenAI is headed ✅Engage with a curated list of the "must have" GenAI tools that have been vetted from the hundreds of over-hyped applications in the ecosystem ✅Build your confidence to know what is possible in the world of augmented AI ✅Learn how to roadmap your path in leveraging Generative AI for your day to day ✅Observe a consumer case study on how one company adopted Generative AI to super power their brand insights    Date & time: 20th March at 11 EST / 3pm GMT Register now here: https://lnkd.in/e8Eh-mjC #GenAI #dayonestrategy #insights #advisory

It was a pleasure to join Lori Sutorius Jones, President/CEO of Avocet Communications, on the latest episode of StrategyCast. We discussed the tech world's current and future use of AI. If you’re navigating the evolving landscape of AI in business, this is an episode you cannot miss! We discussed my journey and the importance of maintaining integrity in the AI-driven market. Notably, our work at Fidere.ai aims to bring trust back to the forefront of customer engagement through AI-fueled technologies. We talked about the tech’s real-life applications and strategies, from Coca-Cola's use of AI across their business to the practical application of AI helping tech companies in product launches. We provided actionable insights on leveraging AI for not just efficiency but also strategic advantage. With 80% of businesses still working on developing robust AI strategies, this is a super important episode. Key Takeaways: Strategic AI Implementation: It’s not just about data; it's about aligning AI with your business values and strategy. Focus on Data Governance: Effective data management and governance are crucial to harnessing AI's full potential without compromising privacy and ethics. Prepare for Transformation: AI applications across industries are expected to evolve significantly, so now is the time to assess, learn, and adapt. To explore these insights further, connect with me, Amir Hartman, Vikas Goel, Vinay Singh, MBA, Ed.M., Jeb Dasteel, Kim Marie Ruquet, or Derek Kober on LinkedIn or tune into the full episode on StrategyCast. Let’s embrace AI responsibly and strategically! You can listen on the following platforms: Website: https://lnkd.in/g-T9G6vU Apple Pod: https://lnkd.in/dZirgNqc Spotify: https://lnkd.in/djyTb_gu... YouTube: https://lnkd.in/ezdE5XQD #AI #TechInnovation #StrategyCast #BusinessStrategy #DataGovernance #DigitalTransformation #Fidereai

📢 Drive the AI Conversation in Manufacturing: We are seeking innovative solution providers to hold a keynote at our upcoming virtual seminar, "The True Business Value and Impact of AI." This is an exceptional opportunity to position your company as a pioneer in the AI-driven transformation of manufacturing. As a Keynote sponsor, you’ll have the opportunity to: 🔹 Connect with decision-makers with AI innovation on their agenda. 🔹 Increase your brand recognition and credibility by showcasing your expertise and solutions to a targeted audience. 🔹 Position yourself as a thought leader by addressing key challenges and future directions in AI for manufacturing. 🔹 Engage directly with potential clients through live Q&A sessions, and our online community, facilitating deeper connections and understanding of their needs. 🔹 Utilize the rich content generated during and post-seminar to amplify your marketing initiatives and sustain lead engagement. Don’t miss out on this chance to engage with a wide range of industry professionals. Learn more about how you can partner with us 👉 https://bit.ly/aieqfrm #aimanufacturing #manufacturingtech #generativeai #industry40 #smartmanufacturing #futureofmanufacturing #digitaltransformation #industrialtransformation

Join me at the Digital Transformation Week starting today! Don't waste any time and check our lineup: → Empowering Your Organisation: Practical Steps for Implementing AI Successfully → Elevating Your Marketing Strategy for the Digital Age → Surviving the Data Deluge: Integrating data into your decision-making → Data Culture Insurgency: Building data into the organisational culture from the middle out → Harnessing AI to Drive Diversity and Equity in the Workplace → Building Digital Trust and Fostering Product Innovation Through Customer Feedback Sign up for FREE through the link in the comments and stay ahead of the digital game! #DigitalTransformationWeek #AI #DataCulture #Innovation #Diversity #Equity #MarketingStrategy

Celebrating the Launch of Quantico AI: A New Era in Social Media Monitoring! 🚀🔍 Hello, LinkedIn community! On July 20, we announced the much-anticipated launch of Quantico AI for the USA market. The digital age has brought forth a myriad of platforms, voices, and interactions. In this vast expanse of digital chatter, it becomes imperative for businesses and organizations to capture the pulse of their audiences. Enter Quantico AI - a game-changer in the realm of social media monitoring. 🌟 Key Features of Quantico AI: Real-time Analysis: Stay updated with the latest trends and conversations as they unfold. Advanced Sentiment Analysis: Dive deep into the mood and sentiments of the audience, helping brands align their strategies better. Customizable Dashboards: Tailor-made dashboards to suit your industry and requirements. Multilingual Support: Language is no barrier for Quantico AI, making global monitoring a breeze. Actionable Insights: Beyond mere data collection, Quantico AI offers strategic insights that can drive decisions and strategies. 💡 Benefits for Businesses: Brand Reputation Management: Get a comprehensive view of what’s being said about your brand across various platforms. Competitor Analysis: Stay ahead in the game by keeping a tab on competitors’ strategies and public reception. Market Trend Spotting: Identify emerging market trends, helping you innovate and stay relevant. Audience Engagement: Understand your audience's needs, preferences, and feedback, enabling effective communication. Today marks not just the launch of a product, but the culmination of tireless effort, innovation, and a passion for delivering the best in the market. As we step into this new chapter, I'd like to extend my gratitude to the entire team behind Quantico AI, our beta testers, partners, and every individual who believed in this vision. To our prospective users - welcome aboard! Let's navigate the digital landscape together, harnessing the power of AI for a clearer and more insightful journey ahead. Join us in celebrating this monumental milestone. Here's to the future, illuminated by insights and driven by intelligence! 🥂 #QuanticoAILaunch #SocialMediaMonitoring #DigitalIntelligence #InnovationInTech

What do Sheryl Sandberg, Brian Chesky, and Stewart Butterfield have in common? They all lack technical degrees but still lead impactful AI products and initiatives. 👑Sandberg, as the former COO of Facebook, played a crucial role in the company's use of AI for data analysis and targeted advertising, despite her background in economics and business. 👑Brian Chesky, the CEO of Airbnb, has overseen the integration of AI in enhancing user experience and optimizing their platform's operations, even though he comes from a background in industrial design. 👑Stewart Butterfield, the co-founder of Slack, has driven the company's AI and machine learning efforts to improve workplace communication, despite his education in philosophy and business. 👉These leaders demonstrate that understanding AI and its potential doesn't require a technical degree, but rather a vision and the ability to integrate AI solutions into business strategies. 👋Join me on May 21st at @The Artificial Intelligent Enterprise Online Conference https://lnkd.in/dk-V9ZFe where I'll delve deeper into how non-tech executives can spearhead successful AI projects. We'll explore the essential skills needed to lead in the AI era, how to leverage your existing expertise, and the strategies to bridge the gap between business and technology. I’m honored and grateful for the opportunity to share the virtual stage with great folks like Mark Hinkle, Alan Shimel, Damon Edwards, Haritha Khandabattu, Mario Vuksan, Tal Yatsiv, Doug Levin, Joe Bradley, Bjorn Austraat, whurley (William Hurley), Frank Liu Looking forward to share how you can lead your organization to AI success, regardless of your technical background. 💪 🤖