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📚 Stay ahead of the curve! 📈 Read our blog that delves into the impending deprecation of third-party cookies and its implications for your organization. Discover strategies to measure the marketing impact, prepare for the loss of third-party cookies, and build first-party data capabilities. #DataInsights #MarketingStrategy #CookielessFuture https://bit.ly/3VqFSud

Learn how to master cookie deprecation with these three tips: 1. Don't Wait 2. Prioritize Zero and First-Party Data 3. Focus on the Consumer. Read more in our bio! 🍪

With the end of #thirdpartycookies in the horizon, #marketers are understandably worried about the impact to what they do each day. This essential article explores the difference between first and third party cookies, why third-party cookies are getting stale, and what everyday #marketingtactics are impacted. 🍪 https://ow.ly/GWjJ50QZYjk

TOMORROW: Join eMarketer and Attain to learn about current and future measurement trends—including the upcoming deprecation of third-party cookies and the need for privacy-compliant data collaboration—and the smart measurement strategies you can implement today. There’s still time to sign up 👉 https://shorturl.at/ikuHS

Curious how we can help retailers understand not only their own locations' performance, but their competitors' as well? Check out our short video about market share in Competitive insights, our mobility based analytics solution. 📊👇 https://hubs.li/Q02y27PP0

What's the value of using offline data to boost online marketing? At Deep Sync, offline data is at our core. This means that our data always resolves back to a known person, business, or household. 🏡 Why does this matter? Using offline data allows you to more accurately, completely, and reliably reach customers. This will be especially important as we head toward the deprecation of third-party cookies. 🍪 Learn more about our data: https://hubs.ly/Q02c9KFx0 #ThirdPartyCookies #3rdPartyCookies #data

"Third-party cookie deprecation, approached the right way, represents an opportunity rather than a challenge." In this article recently published by AdNews Australia, Eyeota, a Dun & Bradstreet company's Trent Lloyd discusses the 3 things marketers need to understand about the post-cookie future 🍪 Read the full article here 👇 https://bit.ly/3Zk9mty

Without third-party cookies, 41% of marketers believe their biggest challenge will be their inability to track the right data. How can you be sure you're getting accurate data? The answer is simple: People-based, first-party data. #peoplebasedmarketing #firstpartydata #cookieslessadvertising #cookies #data

Without third-party cookies, 41% of marketers believe their biggest challenge will be their inability to track the right data. How can you be sure you're getting accurate data? The answer is simple: People-based, first-party data. #peoplebasedmarketing #firstpartydata #cookieslessadvertising #cookies #data

With third-party cookies (eventually…) disappearing, everyone is looking for the best alternative addressable solutions. There are 5 popular options in the industry right now, each with a different impact on scale versus accuracy. We’ve been exploring how each of these solutions is fit for purpose.  So, which solution best fits your campaign needs? Find out in our blog post! https://lnkd.in/e9_KaV4K