Tropicana Brands Group’s Post

⭐ SPECIAL ANNOUNCEMENT ⭐ Elite athletes today are more than just competitors, they are leaders and changemakers in their own right, whose carefully curated brand collaborations have evolved into meaningful, long-lasting relationships. Today, tennis prodigy Coco Gauff has officially made her beverage pick with a first-of-its-kind, multi-year business venture with Naked Brand. 🎾🥝 Since breaking onto the global professional tennis scene in 2019 at just 15 years old, Coco has become a phenomenon, captivating fans with her incredible talent and down to earth authenticity. So, it’s no surprise fans keep a close eye on her behavior on and off the court, including her changeover snack, a homemade fruit salad, which sparked interest at the US Open in 2023. Now, Coco is leveling up her fruit game by joining Naked as Chief Smoothie Officer. A lifelong smoothie lover, Coco is putting her unmatched mark on the brand and future product development. Coco is excited to double down on her love of fruit with an easy, on-the-go option on and off the court, and Naked delivers all the delicious flavors of real fruit in a grab-and-go format available at grocery and convenience retailers nationwide. Congratulations to Coco and the Naked brand team on all of the work it took to make this partnership possible. Learn More: https://bit.ly/4cy4Xsy Glen Walter, Monica McGurk, Patrick Degnan, Tiffany Williams, Melinda Lee, Francisco Pavan, Jeff T., Kari McTaggart, Lauren Alexander, Rebecca Lade, MullenLowe U.S.

The joy of ice cream meets the joy of juice to deliver the ultimate nostalgic sweet treat. Just in time for the official first day of summer, June 20, Tropicana is partnering with award-winning bakery, Milk Bar, to introduce a new limited-time-only soft serve, Orange Squeeze, a nostalgic cream-meets-citrus flavor that's perfect for summer. 🍊🍦 Made with Tropicana® Pure Premium® from oranges handpicked at the pinnacle of ripeness and squeezed within 24 hours to create 100% orange juice, Orange Squeeze offers the burst of fresh-tasting flavor you expect from Tropicana, now in the soft serve format you love from Milk Bar. The combination of orange and vanilla will transport your taste buds to fond memories of classic childhood summer flavors, while offering a fresh-tasting twist.

When Thungry, Get Naked: The Drink You Can Food. Take a look at ADWEEK's coverage of Naked Brand's new campaign!

On a mission to reinvent snack time and fuel those who live life on their own terms, Naked Brand introduces "When Thungry, Get Naked," a new campaign that explores the mid-afternoon slump when it's difficult to differentiate between feeling hungry, thirsty, or two things at once. Naked coined the term "thungry" for the feeling of being simultaneously hungry and thirsty. 🍏🍹🍴 Congratulations to our entire Naked Brand team for their incredible work on this project. Jeff Thompson, Francisco Pavan, Patrick Degnan, Tiffany Williams, Monica McGurk, FIG

🌟Meet Daniel Dzioubanov, Sr. Manager, Sales Strategy & Planning🌟  📍 Based in Toronto, Canada Daniel is dedicated to shaping the future strategic agenda for our Chilled Juice & Drink Portfolio in Canada by driving exceptional performance and providing strategic selling leadership, scalable insights, and compliance tracking to the Customer Team. 💡 He champions the delivery of plan targets in alignment with the business's strategic direction and develops productive plans that integrate organizational and customer strategies into winning joint business plans. 🏆 TBG's unique blend of industry-leading expertise mixed with true entrepreneurial grit is something Daniel highly values. He finds TBG to be an exciting place to work thanks to the heritage of our prestige juice brands combined with a culture of innovation. ✨ Every day, Daniel approaches his work with an insatiable thirst for knowledge, embodying our ‘Grow’ value to inspire a culture of positivity and determination within the organization. His extensive experience in the beverage category fuels his excitement for the future of the juice industry, and he’s looking forward to what’s to come! 🍊 🥂 #TeamTBG #GritGrowGo #Innovation

We are excited to announce that Naked Juice brand is launching a new line of lower sugar smoothies - just in time for the busy, on-the-go summer season!🌞 Naked's Lower Sugar Smoothies are made with real fruit and include a blend of natural, upcycled citrus fibers to deliver a deliciously sweet taste, oh-so-smooth texture and the added benefit of 9 grams of fiber, including 6 grams of prebiotic fiber, per 15.2 fluid ounce bottle to support digestive health. 💛🍓 Naked Lower Sugar Smoothies are available at retailers nationwide including Albertsons, Walmart, Target and others in a 15.2 fluid ounce serving for $3.99 MSRP.

We are happy to announce the appointment of Olu Beck to our Tropicana Brands Group Board of Directors. In this role, Ms. Beck will primarily focus on guiding our company through its next phase of innovation and sustainable growth. Ms. Beck is an accomplished consumer products executive with more than 25 years of leadership experience in the Consumer-Packaged Goods industry at consumer companies including Mars Inc., Johnson & Johnson Inc. and Wholesome! Inc. She brings a unique blend of innovation and strategic skills to TBG and she has a proven track record for unlocking growth and sustainable profitability for businesses. She lends her expertise to a variety of other boards, including Denny's Inc., Saputo Inc., and Freshpet Inc., and serves as a thought leader and industry speaker. Please join us in welcoming Ms. Beck to our team!

Till pulp do you part! In honor of National OJ Day🍊on May 4, Tropicana introduces “Pulp Prenup,” a prenuptial document for you to sign and decide once and for all if your household is #TeamPulp, #TeamSomePulp or #TeamNoPulp. 📃🖋 Sign & enter for a chance to win here: bit.ly/4dmA4IZ Cramer-Krasselt MullenLowe U.S.