Dr. Tracy Tuten’s Post

Really interesting longitudinal survey research among gamers - with notably large sample sizes - showing a downward trend in interest and consumption of strategy games (games that involve appeal of long-term thinking, planning, and careful decision-making) over a 9 year period. Of the 12 different clusters/segments of gamers studied, strategy gaming saw the largest decline over the past 9 years compared with the other 11 gamer clusters - the magnitude of which was more than twice the size of the next largest change. "Another potential hypothesis is that the increasing negativity, polarization, intrusiveness, and emotional manipulation in social media has created a persistent cognitive overload on the finite cognitive resources we have. Put simply, we may be too worn out by social media to think deeply about things." #strategy #gaming

In the ever-evolving landscape of gaming, a fascinating shift is occurring. Data from Quantic Foundry reveals a decline in gamers' interest in strategic thinking and planning. This trend, drawn from a survey of over 1.5 million gamers, suggests a larger cultural shift in gaming motivations. As we adapt to these changes, it's crucial for game developers and marketers to understand the underlying factors driving this evolution. Are we witnessing a transformation in the way games are played, or is it a reflection of broader societal changes? Let's dive into the conversation and explore what this means for the future of gaming. For more insights, check out the full report. 🎮🔍

As a board game enthusiast, this trend resonates with my experiences. It’s increasingly challenging to find others who enjoy deep strategy games, especially those requiring at least 30 minutes to learn the rules 😅 . However, for those of us passionate about deep strategic games, this trend won't dampen our spirits. If you're someone who enjoys getting lost in a game for hours, diving deep into strategy and gameplay, let's connect! The study: Over the past 9 years, data from Quantic Foundry's Gamer Motivation Profile has revealed a consistent decline in interest in strategy video games among both male and female gamers. This long-term trend highlights a shift in gaming preferences away from complex strategic engagement. #GamingIndustry #DataAnalytics #QuanticFoundry #VideoGames

I recently came across an interesting analysis on the evolving behavior of players in general and in strategy games in particular. it also has +- 100 interesting comments at this point. https://lnkd.in/d9r26Hnb #FreeToPlay #GameDesign #GamingIndustry #StrategyGames #GameDev

Very important article from Quantic Foundry about the evolution of players' motivation. https://lnkd.in/exj-8fUB It doesn't mean there are less playesr caring about strategic game, but they represent a smaller part of the whole. This may mean that new cohorts are less interested in long term planning and need more instant gratification. It may be due to the cohorts that may have in the past enjoy this kind of gameplay are now less likely to engage, may be due to less available time. Could it be due to the genre not evolving/renewing itself? Anyway, if you would be a publisher with strong strategy and management games portfolio, would you reconsider your path forward after reading this article?

Gaming Market Forecast [2024-2032]: Predicting the Next Big Trends Straightforward request : https://lnkd.in/g9wbM487 The global gaming market is primarily driven by the increasing adoption of cloud gaming services, which have made high-quality gaming experiences more accessible. These services allow users to stream games directly to their devices without needing powerful hardware. Additionally, the trend of gamification—applying game design principles to non-gaming areas like education, healthcare, and employee training—is boosting demand for gaming-related technologies and expertise beyond traditional entertainment sectors, further stimulating market growth Access the Full Report and TOC : https://lnkd.in/gMKpwxsi he gaming market is experiencing significant growth, driven by the widespread adoption of cloud gaming services and the expanding influence of gamification. Cloud gaming has democratized access to high-quality gaming, allowing users to stream games on various devices without the need for expensive hardware. Additionally, gamification, which applies game design principles to fields like education, healthcare, and employee training, is increasing demand for gaming technologies and expertise. This trend is not only expanding the gaming market but also driving innovation and investment across multiple industries, contributing to the market's robust growth trajectory. #GamingMarket #Gaming #GamingCompanies #IMARCGroup #MarketResearchReport #MarketReport #IndustryReport #USA #Marketing #Business #MarketResearch #marketstrategy

We're really excited to release our 2023 gaming report. What relevance is that to Financial Services I hear you ask? Well, we found that over 1 in 4 (28%) people expect to see FS brands advertising/participating in the Metaverse, this jumps to nearly half (47%) for GenZ and a third (34%) amongst 25-34 year olds, so there is obviously a big appetite for FS brand to be involved in this industry! The report gives a comprehensive look at the landscape of the Video Game industry in 2023. Drawing on the opinions of 12,000+ adults across seven countries, this report reveals: 🕹️ Who are the gamers of 2023? 🚀 What does the future of cloud gaming hold? 💡 Which area of gaming should your brand invest in? 📣 Where do the top advertising opportunities lie? 💲 How is the cost-of-living crisis impacting the gaming industry? 🌱 Where do gamers stand on sustainability and DE&I in gaming? Download link in the comments below and if you want to discuss, just contact Craig Tandy #gaming #mrx #insights

With the world of gaming levelling up at a more rapid pace than ever, Freemavens looks into the opportunity that arises for brands when it comes to the expansive gaming consumer landscape, exploring how data can be harnessed to unlock growth pathways for businesses. Read the article by Sanjana Mathur here: https://lnkd.in/eZ9rPdh8 #gaming #insights #analyst #data

🚀 Mobile gaming continues to gain popularity, year after year. According to Gaming Deputy, mobile games accumulated 40 billion downloads and generated $53 billion in revenue in 2023. Additionally, data.ai reports a 0.6% year-on-year growth in the mobile gaming industry. With such impressive statistics, we're excited about the future and eager to contribute our unique insights to this thriving market. Inspired by a recent blog post from @IronSource, let’s explore the top mobile gaming trends for 2024 and beyond. What are your top 10? IronSource lists: 1️⃣ Tech’s starring role 2️⃣ Optimizing the ad experience 3️⃣ Hyper-casual games will evolve and more games will go hybrid 4️⃣ Puzzles for the win 5️⃣ Letting go of the myth that ads will cannibalize IAPs 6️⃣ A market rebound on the horizon We would like to add: 7️⃣ Managing the emotional dynamics of mobile gameplay. We believe in the importance of understanding player emotions during gameplay to foster a positive gaming experience and enhance long-term user retention, ultimately boosting monetization. Sound like science fiction? Not to us. By integrating the expertise of psychologists and the latest artificial intelligence, we aim to make the future of mobile gaming even more captivating. 🎮✨ What would you suggest for points 8, 9, and 10? 🤔 #MobileGaming #GamingTrends #FutureOfGaming #gamedev https://lnkd.in/dVVt2KCi