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Technology Orchestrator & Strategic Communicator: Guiding businesses through innovative tech solutions and seamless digital transformations.

🌟 News from EntreFest2024 and the Pitch Competition 🌟 Yesterday, Nash and I had the incredible opportunity to pitch Site Sidekick at EntreFest2024 in the Venture School Pitch competition. We were honored to be selected as one of the five finalists. Although we didn't walk away with the grand prize, the experience was invaluable. Our Pitch: We presented Site Sidekick, aiming to revolutionize sales training for e-commerce companies, cutting the training time from 6-18 months to just three days. Our Preparation: We revamped our pitch deck to be lean, focusing on delivering a concise and powerful message. And we accomplished that goal. What We Learned: One of the key takeaways is the importance of storytelling. While our bold claim resonated, we needed to focus more on the sales training aspect. Our tool seems impossible both from a concept as well as from a technical standpoint. (I assure you - it is not) Colleen, see this as a public #fail announcement. A special shoutout to Thom for this insight last night post-contest. He helped me realize that experiential learning is one of the best forms - we need to tell this side of the Site Sidekick story. Key Lesson: Stories sell. If we can't relate, we lose. And we did. This experience underscored the power of storytelling in making a compelling pitch. It's time to go all in on the story we have to tell. Next Steps: We'll be revamping our pitch to dig deeper into the story and look for more competitions to showcase Site Sidekick. Onward and upward! 😁 Thank You: A huge thank you to everyone who has supported us on the journey: - My son Nash for being an amazing co-pitcher - Thom for the invaluable feedback - The judges and organizers at EntreFest2024 for the opportunity - Dave Tucker for the insightful session at EntreFest - got our wheels turning - Beth Meyer for the pitch deck help - Scott Swenson and Shannon Henderson for all their help along the way Stay tuned for more updates as we continue to refine our pitch and pursue new opportunities! #EntreFest2024 #PitchCompetition #SiteSidekick #StartupJourney #Storytelling #SalesTraining

Mackensie K. Graham

Founder & Attorney at Ampersand Legal

1mo

You & Nash did wonderful! I can respect that you’re constantly upleveling. But, for the sake of positivity & encouragement, you didn’t lose. You won through the experience + $1K! That’s definitely worth flying the W flag for. 👍 👏

Mark H.

Enjoying my time as a SCORE mentor

1mo

Stories have more tendency to keep a persons attention. Facts and statistics often allow a persons mind to wonder. I was in sales for 50 years and during that time I learned how to use stories to set the stage. Being in work comp insurance there were lots of stories to share

Sarah Hermanson

Founder & CEO- One Above HR - 319.435.8828

1mo

You are such an inspiration! Keep embracing the journey. I’m proud to know you and be able to witness your entrepreneurial adventure.

Christy Marchand

Fractional CFO | Empowering Businesses with Strategic Financial Leadership & Growth Solutions

1mo

What great milestones, memories and meaningful learning. Congrats on being a finalist. 👏

Scott Swenson

Entrepreneur and business development advisor to startups and small business communities.

1mo

Great job Tom and Nash! You're on target in development and have elevated your pitch 300%. I especially like how well you've defined your beta phase!

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