Mada’s Post

Every single touchpoint, every chat, every click – they all add up. If even one doesn't sit right, the entire experience can shift. It's like a road trip: each stop, each moment, molds the story of the journey. And in our world, that journey shapes the overall impression of a brand. Dive into it right, and you're crafting an unforgettable adventure for your audience. Rep AI #shopifystore #ecommerce #bx

AI boosts an unparalleled customer experience between brands and their customers. At the #AdobeSummit, we’ve learned that AI leverages personalized digital experience by targeting not only segments but unique individuals – which takes customer experience to a whole new level! 💡 Watch this exciting insight from Adobe #SilverLiningMarketing #SLM #AI #AIInnovation #PersonalizedExperiences #AdobeSummit #CustomerExperience #CX

Did you know that 73% of shoppers expect brands to understand their unique needs and expectations? This is why it’s so important to personalize your content when promoting your business. Generic initiatives don’t build a connection with the customers you’re trying to reach. #AI data collection is a high probability way of gaining this insight. What properties are guests most drawn to? On what days of the week? What do these answers reveal about what could be improved on the less popular options? These insights could then be used to offer customer-specific promotions that make them feel special, and nothing entices a person more. #Hospitality #CX #BusinessStrategy

Today's consumer is accustomed to seamless digital experiences, expecting swift delivery, personalized products, and various payment options. To break through the clutter and stand out from competitors, smaller e-commerce companies can leverage emerging trends like AI for personalized customer experiences, augmented reality for interactive product showcasing, and live commerce to engage shoppers in real-time. Implementing strategies that bridge online-to-offline experiences, harnessing social commerce platforms, and integrating voice assistants can further enhance customer engagement and drive conversions, offering a competitive edge in today's digital marketplace. #digital #ai #consumer #ar

It's all about personalisation for a better user experience... I warmly invite you to explore my most recent post, which delves into the continual shift in customer behaviour towards authenticity and tailored personalised experiences. If you're a business leader or marketer, how do you plan on adapting to these changes? Moreover, in the context of stringent data privacy laws and Google's impending phase-out of third-party cookies in Chrome by 2023, what does the future hold for personalised experiences? #marketing #futureofmarketing #marketinginsights #personalization #personalizedmarketing #personalizedexperience #userexperience #userexperiencematters #consumerbehavior #consumerinsights #advancedanalytics #aimarketing #fashion #ecommerce #foodandbeverageindustry #streaming #healthcareindustry #personalizedsolutions

The ThinkAnalytics Team are looking forward to hosting all our customers and partners at IBC this weekend. To all my APAC connections, we warmly welcome you to visit our stand to discover our latest offerings and innovations, including: 🌍 Think360: Elevating content discovery with AI! As the trusted choice of global media and entertainment enterprises, Think360 goes beyond recommendations. With hyper-personalization and seamless aggregation, we're pioneering new frontiers. 🚀 Launch of Think360 Generative AI Solutions: We're introducing voice, chatbot, and other solutions that combine generative AI, personalized recommendations, content metadata, and natural language interaction. Our aim? To redefine viewer engagement and offer personalized recommendations across various platforms and touchpoints. 🤝 Strategic Partnership with MoEngage: We've joined forces with MoEngage, a leader in Mobile Marketing Platforms, to deliver hyper-personalised customer experiences. This collaboration will empower brands with AI-based tools to optimize omnichannel marketing campaigns for enhanced user engagement and content ROI. #ibc2023 #contentdiscovery #personalisation

Chatbots have become an indispensable tool in digital marketing, offering real-time, personalized user engagement across various digital platforms. This topic delves into how AI-powered chatbots are transforming the customer journey by providing instant support, guiding product discovery, and facilitating seamless transactions. Explore the strategic integration of chatbots in websites, social media, and messaging apps to enhance user experience, drive sales, and gather valuable insights into customer preferences and behaviors. Discover the balance between automation and human touch, ensuring chatbots add value to the digital experience without compromising the personal connection brands strive to maintain with their audience. #Chatbots #UserExperience #DigitalMarketing #CustomerJourney #AIPowered #ConversationalAI #Personalization #CustomerSupport #SalesAutomation #BrandEngagement Are you ready to elevate your business? Feel free to contact us👉 https://lnkd.in/eQWx8q-m

In a world oversaturated with information, the shift towards authenticity and personalisation is not just a trend; it's a necessity. Studies show that today's consumers seek brands that reflect their identity and offer genuine engagement: 76% of consumers say they’re more likely to purchase from brands that personalise. (McKinsey) 80% Consumers are willing to share data in exchange for deals & offers. (Sailthru) 60% of consumers say they’ll become repeat customers after a personalised shopping experience. (Twilio Segment) Personalisation is consumers’ most appreciated element of interacting with luxury brands. (BCG) With the rise of AI and advanced analytics, personalisation is becoming more sophisticated, creating unique experiences. This shift significantly enhances customer experience and retention, making interactions more meaningful and fostering long-term loyalty, and while questions surrounding data privacy make the future of personalisation hard to predict, one thing is certain: customers want personalisation. 🌟 Industry Insights: In fashion, personalisation caters to diverse style preferences, with brands using AI for curated selections, leading to increased customer satisfaction and loyalty. E-commerce platforms like Amazon employ AI-driven recommendation engines to manage choice overload, resulting in higher conversion rates and increased sales. The Food & Beverage sector, exemplified by Starbucks' app, uses mobile technology and AI to offer personalised suggestions based on dietary preferences, enhancing customer experience and loyalty. Streaming services like Netflix use machine learning to suggest content tailored to individual tastes, increasing user engagement and subscription retention. Healthcare apps like Babylon Health utilise AI for personalised health assessments, improving patient outcomes and engagement with personalised treatment plans. 🚀 At Infinity DPV, we're embracing these industry shifts, leveraging cutting-edge technologies to deliver impactful and tailored customer experiences. Join us in navigating this dynamic landscape, where personalisation isn't just a strategy, but a pathway to deeper customer connections and business growth. #marketing #futureofmarketing #marketinginsights #personalization #personalizedmarketing #personalizedexperience #userexperience #userexperiencematters #consumerbehavior #consumerinsights #advancedanalytics #aimarketing #fashion #ecommerce #foodandbeverageindustry #streaming #healthcareindustry #personalizedsolutions

Today we honor the shopping cart, both virtual and real world, on Shopping Cart Day. It's fascinating to see how businesses of all sizes are leveraging AI to fill shopping carts and improve the customer experience. From personalized product recommendations to intuitive website navigation, AI is transforming the way we shop online. Small and large companies alike are harnessing the power of AI to suggest products tailored to individual preferences, making it easier for consumers to find what they need and discover new items they'll love. Ready to have your product or service fill up some carts? Your AI Wizards will soon open Your AI Business Store (AIBS). With premade social media content, AIBS helps you attract and engage your target audience. AIBS opens its doors on June 17th but stop by https://lnkd.in/gyce7Twy for a sneak peek. Start adding oil to those virtual carts, because they will soon be in great demand! #ShoppingCart Day #AIBusinessSolutions #YourAIBS #YourAIWizards

I am excited to talk @Dreamforce2023 about how GenAI is transforming data-driven Customer Experience and Marketing for Financial Services Capgemini is helping Financial Institutions to augment their customer interactions with AI powered and data driven contextual experiences to drive superior client-engagement and deepen customer relationships. GenAI is accelerating this journey to drive personalization in marketing through dynamic content, and real time audience creation. Register if you haven't yet! https://lnkd.in/efTU4qkz #dreamforce2023 #genAI #CX #marketing #datacloud