The Fix Media’s Post

Are you an editorial leader seeking to connect with your readers on a deeper level and expand your reach? Look no further than our exclusive email course on audience building and engagement, anchored by experienced editor Emma Löfgren. This complimentary course offers insights and strategies to help you build, grow, and serve your audience better. Over the span of seven instalments, you'll explore: 🌐 Proven tactics for audience growth 💬 Effective communication and truth-telling with your readers 📲 Mastering social media for maximum impact 📊 Analysing audience data to make data-driven decisions Sign up before 6th June to receive the first instalment on launch day, followed by six weekly instalments thereafter 👇

📣 The 2024 State of The Media report has arrived! We surveyed over 3,000 journalists worldwide, who shared what they really want and need from their PR partners. 🤖 Get insight on how reporters feel about the rapid growth of artificial intelligence. changing audience behaviours, industry downsizing, and much more 👉 https://brnw.ch/21wJzp2

Really interesting to read Cision UK latest State of the Media report. It’s got some great insights for us PR pros: 📊 data is an essential ingredient in releases ✔️ PR professionals need to ensure content is relevent to stand out and get a story published 👑 content is king and multimedia is the heir! #PR #journalism #media

Want to delve deeper into the evolution of closed captions and learn how to implement multilingual solutions effectively? Check out our latest blog post for comprehensive insights and best practices. Explore how closed captions have transformed into a vital component of modern media consumption, and discover how your business can leverage them to reach a wider audience. Read more on our blog: https://lnkd.in/eKNrG_5s

Don't blame young people for avoiding the news, it's the product that is broken. That was the key message from my talk in Perugia which you can watch here: https://lnkd.in/eWpSA5rr However, it isn't all doom and gloom for the industry. There are incredible examples of news organisations and individuals doing it well - Zetland, Daily Maverick, TLDR News, HumAngle Media, The Verge - to name but a few. If you want to learn more about how you can better prepare for 2030 audiences, please do reach out or read the full report here: https://lnkd.in/eK_Jxmx5

❔ Do you have unpublished work on the relationship between motivations for social media use (e.g., Entertainment, Integration and Social Interaction, Personal identity, Information, Remuneration, Empowerment) and Consumers’ Online Brand-Related Activities (COBRAs; e.g., Consumption, Contribution, Creation)? ✅ If the answer is yes, I would love to integrate your findings into the meta-analysis I'm conducting. 🎯 See more details in the following ELMAR post: https://lnkd.in/eu4ha7eq

🤔 How do #PSM connect with and serve #Indigenous audiences? On 10 August, we're gathering together #PublicMedia experts and practitioners to discuss this topic. 💡 If you're interested and a staff at a PMA-member #PSB, here's how you sign up ⬇️ https://lnkd.in/eyiBPPih

This review is amazing! Have you ever wanted to get into the press and media? I’ve made it easy and accessible through the PR mastery for business app. Head to the comments to download it for free!

🎯 The ad tech industry's outdated metrics? Not for us! Explore our new Currency of Impact tool, co-produced with the Reynolds Journalism Institute, and learn how we're reshaping the advertising landscape for Black and Brown news publishers. Check it out here: https://lnkd.in/eERYtCmX #URLimpactracker #tools #mediabuying #currencyofimpact #blackandbrownaudiences #bipocmedia

We’re New_ Public, a nonprofit R&D lab reimagining social media. We’re part of a collaboration called Public Spaces Incubator. 🇨🇦 🇧🇪 🇨🇭 🇩🇪 🇺🇸 For the last year, we’ve been working with CBC/Radio-Canada (Canada), RTBF (Belgium), SRG SSR (Switzerland), ZDF (Germany) and now we can share some of what we’ve been up to! Around the world, public media organizations play a vital role in facilitating public conversations. They act as hosts, moderators, and platforms for communities to connect and engage with each other, especially on tough subjects where people disagree. But online, true dialogue seems like it has never been more difficult. Unstructured comment sections are difficult to moderate, and most of the dominant social media platforms are toxic, chaotic, or politics-averse. Many have fled for smaller, safer spaces like private forums or group chats. So, in response, Public Spaces Incubator brings together four national public broadcasters in an unprecedented, groundbreaking collaboration across language, culture, and region. We've now developed 100 prototypes and sought feedback from more than 200 stakeholders across North America and Europe. Here’s one concept: Comments Slider allows people to submit a response (with or without a written comment) along a spectrum. The slider itself encourages users to see and share more nuanced opinions beyond the typical binary and to find common ground with others across differing opinions. We are aiming to build new, powerful ways to support audiences in talking to each other, build long-lasting relationships, and elevate new voices. Now we have serious work to do in developing these prototypes into useful design features for media organizations’ websites, apps, and other digital platforms. Check out the other test concepts, and learn about the whole project at our website below. website: newpublic.org/psi Comment Slider video: https://lnkd.in/eSAxzCN2 Press release: https://lnkd.in/e2PG8hgT #PublicConversation #PublicMedia #PSI