Join our very own, Osarugue Awani, MCIM, VP of Partnerships and Marketing at MarkHack 3.0: A Marketing and Tech Conference! 🚀 Osarugue will share her expertise on leveraging data-driven strategies to enhance customer engagement and drive business growth. This is a prime opportunity to learn how strategic partnerships and innovative marketing solutions can transform your enterprise. Don’t miss out! Register for FREE at www.markhack.tech
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Let's kick off the week with something exciting! 🚀 Our partners Kelly Goss and Carla Rodriguez have started a series called "K&C's Sales Tech Talk" and I couldn't be more thrilled. Here are a few reasons why: 1) Despite being competitors, they decided to join forces as two of only four female business owners in the Pipedrive partner ecosystem. Talk about female power! 2) They are process-obsessed and have invaluable insights on how to optimize customer strategy for growth. 3) They partner with both Pipedrive and Surfe, which shows they have good taste in tools 😉 Not only are they experts in their field, but they're also fantastic people. I am looking forward to learning more from K&C's Sales Tech Talk! You can find the intro of their series in the comments ⬇
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Want to know the whole Sales Hacker story from inception to re-acquisition & re-brand to GTMnow? It's a wild journey. Max Altschuler went down memory lane, pulled out some details from the archives and broke it all down in the latest GTM newsletter. Check it out on Substack ✍️
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With a gorgeous new 💖 brand and lots of opportunity in the pipeline, we needed to give Dupli the tools to grow. So we worked with Technology Management Ltd and Dan Evans to tell the story of how we have utilised technology to give our business the foundations for growth, putting our customers first and ensuring that we 'tidied up' our processes to streamline our operation. Here's a short clip of me wanging on, and the full case study ➡ https://lnkd.in/eq89TV3e There's lots of lessons to be learned here as well about how to engage Sales & Marketing teams in new tech, thinking of writing something on that, does the internet need more of that content? Thoughts in comments if you fancy joining the conversation...
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Getting pulled upmarket is exciting, it means you're doing something right 🙌 But that same playbook you've been running won't work. So how do you adapt and make it as smooth as possible? Join myself and Vercel's Director of Revenue Marketing, Zena Davé, today at 1PM ET where she'll share her 3 step process for building an Enterprise GTM motion that drives efficient growth. Use the link below 👇 to sign up
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Struggling to get past a founder-led sales motion? This month, we're sitting down with Kurt Schmidt, Digital Services Operations Consultant and Parallax CEO and founder, Tom O'Neill. They'll be sharing their experiences of moving from founder-led sales methods to a strategic, data-driven GTM approach backed by RevOps. Tune in May 29th @ 10am PT/ 1pm ET to learn how to take your org to next level growth. 📈 Register with the link in the comments👇
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TLDR; if you're concerned with generating pipeline, this conversation between RevOps superstar Remington Rawlings and our own Patricia McLaren is a must-listen. A bit more context? As alpha users and now partners of Outreach, we couldn't be more excited that #unleash is within sight. We're fortunate enough to have several Unleash speakers as clients and friends, and we asked three of them to join us in conversations all around leveraging Outreach and scaling digital sales, and their own paths to driving revenue across the funnel. Remington's expertise lies in top-of-funnel strategy. In our series opener, he dives into what he considers the three key pillars of pipeline generation and how to ensure you're nailing each of them. We'll be posting clips from our conversations over the coming weeks, but the link to the full video is below! #outreach #salesengagement #salestech #topoffunnel #pipeline
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Couldn't agree more with this gem from Mark! As an investor and advisor, I've seen too many founders obsess over features, backers, and buzzwords. Listen, the key to unlocking sales isn't in your accolades; it's in solving real, hair-on-fire problems for your customers. Nail that, and not only will you make the sale, you'll turn customers into advocates. Remember, it's not about you; it's about them. Fix their problem, and watch your growth curve go 🚀
Partnerships @ Nift | 3X Founder (8-figures, 7-figures, and a dud) | Investor. Advisor. Bourbon Lover
All of your accolades, bells & whistles, and customer testimonials will ONLY help if you have a solution to MY problem. It doesn’t matter if a16z invested in your super sophisticated marketing software that 90% of marketers use. If my problems aren’t in marketing, then I won’t buy. No problem = No Solution = No sale Uncover the core problem to identify the right solution for your ideal customer. Only then do your bragging rights hold any merit. Otherwise, it’s just wrecking your sales process and stalling your growth. — Enjoyed this? ♻️ Repost to help 1 person win Follow me, hit the 🔔 Mark Borum You'll get notified on my next post
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We're launching The Swarm on Autopilot! 👨✈️ This new done-for-you service is in beta and designed to help you get meetings with warm, qualified leads from your company network. 😎 Here's how it works: 1. We help you engage your team members, advisors, and investors, and combine their connections on your own private Swarm account. 2. We review your ICP and target account strategy. If you have a list of target accounts, great, we map them to your network as well as our internal database. If not, no problem, we'll run the necessary queries for you. 3. We then identify accounts where warm introductions can happen and prioritize by relationship strength. 4. Our team runs outreach campaigns for you all the way to meetings with qualified leads. Find out more at https://lnkd.in/g8qw7AHX DM Olivier Roth or email us at hello@theswarm.com if you're interested!
Autopilot - The Swarm
theswarm.com
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We all know that yesterday’s go-to-market motion won’t work today. The ability to surface and prioritize signals gives every company a better way to reach their prospects and customers. Bevy is proud to participate in Common Room's Signals Partner Program, the most intelligent way to go to market: with signals that inspire relevant, timely, contextual conversations that lead to customers for life. Bevy can now be integrated with Common Room to expand the scope of the signals available to you. "Connecting dots on the buyers signals has the potential to drive enormous value for businesses and users. Great brands aren't always harnessing the power of all their marketing and sales efforts in a single thread. Signals help close the gap.” — Derek Andersen, Co-Founder and CEO of Bevy https://lnkd.in/gBD7mhmh
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Excited to start this week by sharing Part 2 (or Part Deux, if you're feeling fancy) of Jason Vargas's GTMfund session on mastering outbound! Link below for the entire presentation, including his recommended messaging frameworks and strategies- and big thanks again to Scott Barker for compiling it all into the GTMfund newsletter for sharing. #sales #outboundsales #salesexecution #salesmessaging #salestech
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