Tegan Boorman’s Post

Brands have spent £71bn on influencer ads in the past five years 💰 A recent report presents the huge growth in influencer advertising spend, with China, US and UK being the top spenders. This shows that brands are seeing success from collaborating with influencers, as they are able to build up their trust and reach new audiences. Source - MarketingTech Full story - https://bit.ly/45sbe5t #marketing #influencer #influencermarketing #creative #socialmedia

Caught in the Web3 whirlwind, companies are splurging on influencer marketing to seize attention. But are they falling for influencers' facades? 🤔 Unravel the secrets and pitfalls of influencer partnerships in our revealing guide. 👉 https://bit.ly/3TsqiwY #Web3Marketing #influencermarketing

Caught in the Web3 whirlwind, companies are splurging on influencer marketing to seize attention. But are they falling for influencers' facades? Unravel the secrets and pitfalls of influencer partnerships in our revealing guide. 🔗 https://bit.ly/3TsqiwY #Web3 #InfluencerMarketing #InsiderSecrets

Maximizing influencer marketing budget and consumer trust with Ryan Regan. Influencer marketing has become a critical part of our budget, with a significant increase compared to last year. Why people are drawn to influencers they trust and how their honest opinions impact consumer behavior. Explore the success of micro-influencers with 15k-20k followers. #InfluencerMarketing #MaximizingBudget #BuildingTrust #MicroInfluencers #SocialTrends #ConsumerBehavior #DigitalMarketing #OnlineInfluence #InfluencerStrategy #SocialTrust

🤔 Are influencer partnerships the inevitable future of business? In today's world, where consumers are increasingly distrustful of traditional advertising, influencers are offering brands a unique opportunity to connect with their customers in a more authentic and relatable way. Subscribe to our newsletter to stay in the know as we continue to decode the influencer marketing universe, one insight at a time: https://buff.ly/41oFsUX Read more: https://lnkd.in/ez3XDJvJ #StayInformed #MarketingInsights #ExpertAnalyses #UnlockSuccess #InsiderTips #SubscribeNow #StayAheadOfTheGame

Influencer Marketing Unleashed! 🚀 Did you know that influencer marketing generates 11 times higher ROI than traditional advertising? It's not just a trend, it's a game-changer. In a world where consumers are seeking authenticity and trust, influencers offer a direct link to engage and build loyal audiences. At IG Marketing Solutions, we also specialise in connecting you with Chinese-speaking influencers on RED, WeChat, and TikTok China, helping you break through diverse markets, from Australian onshore Chinese speakers to broader audiences. #influencermarketing #adelaidebusiness #marketingstrategy #marketingservices #integratedmarketing #marketingsolutions #companybranding #digitalmarketing #eventplanner #photography #videography #socialmediamanagement

Influencer inflection: #Influencer #marketing agencies are at an inflection point as brands make creators a bigger part of their overall marketing strategies. Brands are increasingly in-housing their influence efforts or consolidating them with existing agency partners, leaving fewer business opportunities for influencer shops. With more brands looking to incorporate influencers throughout their marketing, influencer agencies are pivoting to add new capabilities beyond sponsored content - Ad Age - https://lnkd.in/dTxmEf62

Kofluence's exciting new influencer marketing research report 'Decoding Influence' has so much to offer for brands, influencers and audiences looking to make the best of influencer marketing! Here are some key insightful highlights from our research report that covers every instrumental aspect of this ever-growing industry! Download the report for free: https://lnkd.in/gzzwCFVR #kofluence #influencermarketing #contentcreator #reports #2024report #influencermarketingreport #socialmedia #disruptive #brands #thoughtleaders

Influencer marketing is set to be worth $22.2 billion in 2025. 80% of consumers embraced recommendations from influencers in 2023. 61% of consumers say they trust influencer recommendations as much as recommendations from friends or family. #influencemarketing

The impact of a potential ban on influencers and content creators is a topic of significant concern for brands and marketers. As explored in a recent Forbes article, such a ban could disrupt the traditional influencer marketing ecosystem, prompting brands to reassess their strategies and seek alternative approaches to reach their target audiences. Understanding the potential consequences and preparing contingency plans is essential for brands to navigate this uncertain landscape effectively. Stay tuned for further developments and insights on this evolving issue. https://lnkd.in/ddk2Jv-F #TikTokBan #SocialMedia | Eran Nizri Yonatan Arami itamar gonsherovitz