Sparq’s Post

Building a customer-centric culture from top to bottom is a true differentiator for any business. In this article, Principal Product Strategist Joshua Campbell shares his top five tips to ensure you're cultivating a customer-centric culture within your organization.

Our recent study found that user training is a game-changer when it comes to AI-infused products. Learn more by downloading the full report! bit.ly/sparqaistudy

The initial version of a leading payments company's digital identity platform wasn’t easy to use and our client was losing customers because of it. Learn how we helped create a more robust, user friendly platform for better customer retention.

Meet 💻 Pablo Carballo Soria, an Engineering Lead at Sparq who's worked in tech for 10 years. An avid runner, Pablo runs about 40 km a week!

Wishing all of our clients, colleagues and friends a Happy Fourth of July!

Developing a Minimum Viable Product (MVP) is a crucial stage in the lifestyle of any project. To make sure you're maximizing its success, though, it's essential to prioritize user satisfaction. In this article, learn more about the importance of user satisfaction in MVP development and how to address gaps between customer expectations and the essential needs of the product.

Monty Hamilton has joined the Disability:IN list of CEOs who are committed to ensuring people with disabilities are represented at all levels of the workplace. He says, "Colleagues with disabilities are an essential part of our team, so ensuring that they have the support to be successful is a priority to everyone at Sparq." Learn more about the list at the link below!

Meet David Arlington, a Senior Consultant at Sparq who's worked here for seven years and loves mentoring and providing career development advice to newer colleagues!

Are you harnessing machine learning to improve your application? Our recent study on AI-infused products found that 88% of leaders are. Learn more insights and download the full study at bit.ly/sparqaistudy.

A Miami-based restaurant chain was using manual, paper-based processes, which meant they didn't have total visibility into their business. Learn how we created a modern, digital solution to gain better business insights and cost savings.