Svenja Damzog’s Post

Check out this cool creative by Imerco from OMD Danmark that uses one of Adnami's new Dynamic Feeds Templates. Building and maintaining dynamic banners can be a hassle but with our new dynamic feeds templates you can save time and increase both efficiency and performance 🚀! Powered by a feed, these templates enable a simple build of a responsive high impact creative for Topscroll and Midscroll. Each template is customisable, allowing you to select the number of products, background colours, text and CTA colours. Check out the the link in the comments to learn more, explore the templates and see some examples 👇. #attention #highimpact #digitaladvertising

Check out this cool creative by Imerco from OMD Danmark that uses one of our new Dynamic Feeds Templates. Building and maintaining dynamic banners can be a hassle but with our new dynamic feeds templates you can save time and increase both efficiency and performance 🚀! Powered by a feed, these templates enable a simple build of a responsive high impact creative for Topscroll and Midscroll. Each template is customisable, allowing you to select the number of products, background colours, text and CTA colours. Check out the the link in the comments to learn more, explore the templates and see some examples 👇. #attention #highimpact #digitaladvertising

Always Test Your Ad Creatives Even If You Have Found The Perfect One😇 Yes, You read it completely right✅️ You should always use 2 other ad creatives in single ad set along with the best one ad that worked best for you previously. Do you want to know🥲why? Here is the answer that you are looking for👇 Even if you find your first ad working, do not stop to test some other copies, images and videos etc too. Because there is always a chance for you to lower your costs.🤩 As new winning ad could outperform your previous best ad🤭 Who knows? 🤷♀️ So, are you ready to find your next winning ad? If you found this valuable then please like, share and comment.🙌 Happy vibes!🤗 Tanzeela Amin #brandingwithTanzeela #tanzeelaamin #digitalmarketingtips

Creativity is always flanked by courage at one side and crisis at the other. 

This is the kind of ad (agency: JWT) where you have to keep on guessing what it is they are going to sell at the end 😆 And if you have not seen this ad before, I can assure you that you won't be able to guess at all. Watch the ad first, and then read 👇 There are quite a few creative leaps in the idea that is both clever and hilarious. There's a nifty role reversal at the start - it is Gabbar who is tied with his hands spread apart, not the Thakur as it happens in the movie. When you see Thakur ask Gabbar to give him back his hands, you also imagine the scene to be happening long after Gabbar had done his dastardly deed. But that doesn't seem to be the case since Thakur gets his hand (only one, though) back... and carries it in his mouth (understandably) :) When Thakur gets back to his home, and you realize what the point of the hand is finally, you'd perhaps expect some valuables that are inside. But then, you get another outrageously funny surprise! It's almost like the agency challenged itself on how they could throw one surprise after another to keep the audience constantly guessing till the last second. They surely have succeeded. However, considering Sippy Films Private Ltd are quite cagey about the commercial use of Sholay and its iconic characters, I'd assume this is a risky ad from a legal perspective (the ad is from April 2012, and I don't know if there was any legal issue for the client). The ad was a Goafest finalist that year, though. PS: I had mentioned the agency name ad 'Sixty Fifth Communications' earlier. But I was given to understand that this ad was done by the team at JWT who later moved out and started Sixty Fifth Communications. #advertising #marketing #creative #creativity

The portal is actually an ad agency.

my little ✨secret✨ when filming UGC for CPG brands 👀 as a perfectionist (sometimes to a fault 😭), I like to make sure every little element of my 30 second UGC video for my client is on point… from keeping the packaging clean, making sure the logo isn’t reversed 😅 to the words I choose to say, the tone I say it in, to the shots/camera angles, lighting, the audio quality…there really are so many little things when it comes to UGC! #ugccreator #ugcmarketing #usergeneratedcontent #cpgmarketing #ugcforcpg #cpgbrands #cpgcontent #contentcreation

This is how an A/B ad stretegy might look like. First by having the product/service we can boild down on what problem it solves. Then create comunication angles on how to comunicate that, there can be as many as needed. Then create a control ad. (Visual, Text/CTA and landing). Create a matrix as shown down below to create variables. After 7 days a winner adset can be chosen and 2x that ad to see better results. 👩💻

📸 Just landed at Madrid’s airport and spotted an ad from idealista that simply says "Por fin en casa" - and I must say, it's a brilliant ad! Here's why: 1. Simplicity speaks volumes: Idealista's ad cuts through the noise with a simple message that resonates instantly. 🎯 2. A need we all share: Feeling at home is universal, and this ad taps into that deep desire, connecting on an emotional level. 💖 3. Not about the product, all about you: Instead of pushing the product, Idealista focuses on fulfilling your needs, making it about your experience. 🏡 Want to stay updated with more real marketing cases and the latest marketing trends? Follow me for exciting content 🔔 #Idealista #AdCampaign #ComoEnCasa #FeelingAtHome #MarketingMagic

Want to know how to land humour effectively in your ad? Let's have a chat. :) #kantar #kantarmarketplace #agiletesting #creative #adtesting