Sudip Mazumder’s Post

Segment's 5th annual State of Personalization report surveyed 500 executives on how #AI and #ML will continue to shape the market with insightful results. Our America's GM, Lauren Schuler, weighs in on page 10, highlighting how now is the time for brands to better deliver on their promises to the customer. #segment #personalization Read more --> https://lnkd.in/gRsktBWA

IT isn't an industry anymore. Back in olden, pre-ChatGPT days (2021), Bain observed that "Technology Isn't Just an Industry Anymore. It's Everything." Now, IT/Tech isn't an industry at all. It's just the way value is created. I think about this whenever I get emails pitching me a "list of IT buyers" How quaint that seems. IT used to be a narrow corporate discipline. Most other corporate disciplines used to be clients of IT. Today tech is deeply embedded in every business function. Beyond that, with AI, arguably, tech is now eating every business function. The maturity of tech means we need to be more rigorous about understanding who we are creating solutions for, who the buyer is, what their real felt problem is, what their journey is to make a buying decision. Anyway, that's my reflection. I'd love to hear your comments. hashtag #itindustry #informationtechnology

Thriving in the Digital Era! 🌐 Staying relevant isn't a choice—it's a strategic imperative for business success. Embrace trends, leverage data, and build a global brand. Stay ahead, stay competitive! #SocialSocietyMarketing http://wix.to/t6WsTrP

In the ever-evolving marketing world, data-driven strategies are the key to success. According to recent data, a staggering 52% of forward-thinking marketers have embraced digital transformation as their primary strategy to fuel business growth. This statistic underscores the power of adapting to new technologies and consumer behaviors. As the digital landscape continues to shift, those who harness the potential of transformational technologies will be at the forefront of innovation. Are you part of the 52% embracing this dynamic change, or are you looking to join the ranks? Join our mission on how we can navigate this transformative journey together. #singularxq #digitaltransformation #marketingstrategy #businessgrowth

Just wrapped a chat that's got my gears turning more than usual. Seeing what's buzzing in the consumer world, especially with folks knee-deep in the food industry has made one thing clear: The pace at which our tastes and expectations evolve is nothing short of breakneck. Here's what's sticking with me: Understanding > Assumptions: We're not just chasing data points; we're trying to genuinely get where people are coming from. Real-time insights platforms are changing the game, making it easier to keep a finger on the pulse. It's about empathy at scale. Speed of Thought: Keeping up with consumer trends is a bit like trying to drink from a fire hose. The goal? Be quick but don't hurry. Agility in how we gather and react to insights means we can be as dynamic as the trends we're tracking. Better Together: The magic happens when we marry tech with human insight. It's not just about having sophisticated tools but how we use them to deepen our connection with our audience. It's a reminder that at the heart of all this innovation are real people making real choices. In a world where change is the only constant, leaning into these insights isn't just smart; it's essential. Here's to staying curious, embracing the fast-paced change, and remembering that at the end of the day, it's all about connecting. #EmpathyInTech #AgileInnovation #HumanCenteredDesign

Board's Technology and Innovation Oversight Alert!! "After a decade's worth of innovation, new models can change the world the way internet did." -Martin Casado Few additions to this conversation. MyPOV: ✅ The role of the Board and C-suite is changing drastically regarding technology and spotting signals of change. ✅ Cost controls and a defensive mindset for regulatory context are not enough. It is all about driving profitable growth and sustainable value.  ✅ As I said before, if you don't have a technology & innovation committee, establish it right now. You must be adaptable to changing times with strategic pivots and thinking BIG for value creation.   ✅ I counsel the boards of traditional banks to adapt to the latest technological trends and innovations. Establishing a technology and innovation committee can help banks oversee senior management on new business opportunities, cutting-edge banking solutions development, and technology investment prioritization. ✅ A modern Board expects AI as a differentiating technology and competitive advantage. As a forward-thinking Board, you must oversee investments associated with the portfolio of projects across multiple lenses -transforming operations, personalizing products, and creating new revenue channels. ✅ Prioritize the tech investments to keep up with this evolving technology. ✅ To stay ahead in this rapidly changing world, you must be authentic, open-minded and spend time with the front lines "and" customers! Innovation and value creation thrive on uncertainty and empowerment. #CEO #KSgems #CIO #CTO #CISO #boardofdirectors #boardroom #boardgovernance #watsonx #AI https://lnkd.in/gTFNV_2M

📊🌐 Twilio is the #1 CDP for 2022 market share throughout the world as determined by IDC in 2023.🌐📊 The worldwide CDP software market grew by 26.6% YoY to reach an impressive $2.7 billion in 2022. IDC's market share report indicates that future growth will be fueled by various factors, including personalization, privacy, generative AI and more. Learn more in the full report.

I'm so excited about IBM's watsonx family of products. They're what Generative AI needs, especially for business. ChatGPT's declaring that my brother is dead and that I'm retired is just not good enough when accuracy matters. Bias and transparency matter too. I'm therefore so excited by our watsonx.governance product. I formed the first design and UX research team to commercialize Watson 13 years ago and I'm so proud of what my colleagues at IBM have done leveling up the product for the Generative AI era. Have a look at this short video to find out what watsonx.governance is all about. #genai #watsonx #enterprise

Sandeep Garg, InMoment Chief Product and Technology Officer talks about “Metrics to Meaning”, in this CX Scoop article, and how traditional metrics like NPS have their place, but they can limit a company’s ability to focus on ROI opportunities. Read the full article here ⬇️ #metricstomeaning #cxscoop

Sandeep Garg, InMoment Chief Product and Technology Officer talks about “Metrics to Meaning”, in this CX Scoop article, and how traditional metrics like NPS have their place, but they can limit a company’s ability to focus on ROI opportunities. Read the full article here ⬇️ #metricstomeaning #cxscoop