Stewart Diss’ Post

Unlocking Customer Loyalty Through Personalization in 2024 🔍 In today's digital era, personalized brand interactions are key to driving customer loyalty and boosting sales. Let's explore how retailers, financial institutions, and utility providers can leverage #personalization to enhance engagement and retention in 2024 and beyond. 📖 Dive into the full article here: https://lnkd.in/erGJj4Kq 💡 Some key takeaways: • Personalization allows companies to provide customized recommendations, tailored pricing, and hyper-relevant promotions to each customer. Studies show personalized experiences make consumers more likely to purchase and promote brands. • Retailers can offer personalized product suggestions based on purchase history and browsing behavior. Banks can provide personalized financial advice to customers. Energy companies can give customers comparisons to neighbors with personalized usage insights. • Advances in AI and machine learning are making real-time personalized offers easier to deliver. Companies who fail to personalize risk losing customers to competitors. Let's discuss how embracing personalization can give your business a competitive edge! 💬 #customerloyalty #rewards #personalizedrewards #loyaltyrewards

Personalization has become a critical component of customer loyalty programs across industries. What types of personalized services do you find most valuable as a customer? What opportunities or challenges do you see for personalization in your industry? I highly recommend checking out the full article for concrete examples of personalization done right and key predictions for the future.

Revolutionize Your Customer Engagement with eCommerce Chatbots! In the dynamic world of eCommerce, providing exceptional customer engagement is crucial. Here’s how AI-powered chatbots are transforming the customer experience: Key Benefits: 24/7 Instant Support: Offer round-the-clock assistance, instantly addressing queries and reducing cart abandonment with real-time responses. Personalized Shopping: Deliver tailored recommendations and style advice by analyzing customer data and behaviour, creating a more engaging and personalized experience. Streamlined Checkout: Simplify the buying process with chat-based checkouts, order tracking, and seamless returns management directly within the chat interface. Upselling and Cross-Selling: Leverage customer insights to suggest relevant products and promotions, increasing average order value and boosting revenue. Valuable Customer Insights: Gather and analyze data from chatbot interactions to refine your product offerings, website design, and overall customer experience. Customer Acquisition: Engage new visitors through conversational marketing and personalized surveys, converting them into loyal customers. Cost Efficiency: Automate routine inquiries, allowing your support team to focus on complex issues and reducing overall customer support costs. Embrace AI chatbots to enhance engagement, drive sales, and elevate your customer service in the competitive eCommerce landscape! #eCommerce #AIChatbots #CustomerEngagement #RetailTech #TechInnovation #Nodemerge

The future of customer service builds on AI to deliver engaging experiences and generate lasting value. 75% of customers use multiple channels. Ai enabled processes largely covers : #Proactive communication linked to key demand drivers. #Omnichannel enablement with self-service for service journeys.  #Conversational #AI at each entry point.  #Frontline enablement with coaching for agents supported by a knowledge repository and AI  #Highly #personalized, advisory interactions drive relationship and value, with STP or quick resolution of issues. #Performance #measurement via a centrally managed nerve center that tracks resolution accuracy and efficiency. #Rethink every #customer #touchpoint, whether digital or assisted, together with opportunities to enhance the experience while also increasing efficiencies. — Maximize every customer service interaction, to deepen customer relationships, build loyalty, and drive greater value over the customer’s lifetime. — Leverage AI and an end-to-end technology stack, to provide a more proactive and personalized customer service experience that supports self-service and decision-making for customers as well as employees. It’s time to act now..✅✅ #customerexperience #customerjourneymanagement #customerservice #digitaltransformation #digitization #ai #artificialintelligence #technology #businessleadership #businessmarketing #marketingstrategy #brandmarketing #customerfocus #customersatisfaction #futureofbusiness #future #futurism #mckinsey

The Power of Chatbots in Retail In the dynamic landscape of retail, businesses are leveraging innovative technologies to provide seamless and personalized experiences for their customers. One such technology making waves in the retail sector is chatbots. These intelligent conversational agents are transforming the way retailers interact with their audience, offering instant assistance, product recommendations, and enhancing overall customer satisfaction. Let's dive into some common chatbots used in retail and how they contribute to an elevated shopping experience. Virtual Shopping Assistants: Virtual shopping assistants guide customers through their online shopping journey. They help users discover products based on preferences, answer queries, and provide real-time assistance. Benefits: Personalized recommendations, enhanced user engagement, and a more enjoyable shopping experience. Customer Support Chatbots: These chatbots handle customer queries, troubleshoot issues, and provide support 24/7. They streamline the customer service process and ensure quick responses to inquiries. Benefits: Improved customer service efficiency, reduced response time, and increased customer satisfaction. Order Tracking Bots: Order tracking bots keep customers informed about the status and location of their orders. Users can easily get updates on shipping, delivery times, and any potential delays. Benefits: Transparency in the order fulfillment process, reduced customer inquiries, and increased trust. Feedback and Survey Bots: These chatbots collect customer feedback and conduct surveys to gather insights on the shopping experience. Retailers use this data to make informed decisions and enhance their services. Benefits: Valuable customer insights, data-driven improvements, and strengthened customer relationships. Promotional and Sales Bots: These chatbots engage customers with promotions, discounts, and special offers. They can guide users to relevant promotions based on preferences and purchase history. Benefits: Increased sales, targeted marketing, and improved customer retention. Product Information Bots: Product information bots assist customers in obtaining detailed information about products. They provide specifications, usage guidelines, and answer specific queries related to items in the inventory. Benefits: Empowered customers with accurate information, reduced bounce rates, and improved conversion rates. As the retail landscape continues to evolve, chatbots are becoming indispensable tools for businesses aiming to provide a seamless and efficient shopping experience. Whether it's enhancing customer support, streamlining the purchasing process, or gathering valuable insights, chatbots are at the forefront of retail innovation. Are you ready to embrace the future of retail with chatbots? Share your thoughts and experiences with us in the comments below! #RetailInnovation #Chatbots #CustomerExperience #RetailTech

Are you ready to uncover the game-changing secrets behind how chatbots are revolutionizing loyalty programs for retailers? 🤖💳 Dive into the ways these AI-powered assistants are boosting customer loyalty and ramping up engagement with your favorite brands. #Chatbots #RetailInnovation #CustomerLoyalty https://ow.ly/Jepm50QH2R0

Let's talk about AI Agents #retail & #ecommerce Imagine a world that you can have a chatbot/agent on your website that will converse with your customer as if he/she is talking with a human. That seems pretty common today. But the true added value in my opinion is the fact that the answers that that are given are solely based on your data and not general info on the web or ChatGPT. A few KPIs that this can help with as stated in the one-pager below are: - In depth product analysis - Increased customer loyalty - Reduced customer service interactions - Boosted sales and less cart abandonment Danielle Stone, you're a tech and ecommerce expert. What do you think? https://lnkd.in/d8Pn8xHg

Legacy customer engagement tools suffer from significant data limitations across most industries, but for certain categories, they simply do not work. I'm referring to businesses that handle regulated and sensitive data, such as those in Fintech, Healthtech, and Insurtech. Take the example of an online pharmacy that enables customers to purchase medications and schedule lab tests. This company securely maintains sensitive customer information within a tightly regulated data warehouse. However, transferring this data to third-party engagement tools like MoEngage and CleverTap is heavily restricted due to stringent regulations. Even with all the required compliances, businesses are generally restricted to transferring only minimal user details, such as first and last names, email addresses to these platforms. These restrictions significantly impair the effectiveness of your marketing campaigns. For instance, how does the pharmacy remind customers who have purchased diabetes medications in the past six months but haven't scheduled a crucial HbA1c test? Companies in the Fintech and Insurtech sectors face similar challenges, with organizations like BankBazaar spending years to built inhouse customer engagement solutions. These are industries where warehouse-native solutions like Castled.io are the only viable solution.

What You Need to Consider in 2024 💭 🤖 AI Isn't Enough It's quite the buzzword at the moment and we all need to remember that AI has its limits and cannot replace the human touch, especially in creating empathy, think 'The Right Tool at The Right Time.' ☝ Experience and Service is Important A pretty obvious one, but it seems that many businesses still aren't making this a priority. We are now in 2024 and customers expect a successful customer support model. Businesses shouldn't be offering just a contact form! 🤳 Everyone is Online More Than Ever! More agents are working remotely, it's important to invest in team management tools that ensure your teams are working to support your customers. Customers are also shopping more online, so consider creating in-person experiences online with video chat. 🗣 Customer Service Frustrations Everyone is fed up with bad customer service, customers are frustrated with hold music and being transferred to different call center agents. Let's not do that in 2024. But instead, focus on technology that reduces this strain. 💡 Customer Engagement Tools Are Not Just For E-commerce B2B brands need to take a leaf out of the book of customer-centricity and prioritize personalized experiences with customer engagement tools. Video chat is the perfect tool to engage with prospects on your website. #customerengagement #customerexperience #omnichannel

🌟 Introducing 𝗔𝗿𝗶𝗮, 𝘁𝗵𝗲 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗖𝗮𝘁𝗮𝗹𝘆𝘀𝘁, our custom GPT crafted for mastering the art of customer satisfaction. Aria specializes in delving into customer insights and translating them into impactful business strategies. Her mission is to forge strong connections between your business and its customers, driving loyalty and growth through exceptional customer experiences. 𝘚𝘵𝘳𝘶𝘨𝘨𝘭𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦 𝘤𝘩𝘢𝘭𝘭𝘦𝘯𝘨𝘦𝘴? Let Aria lead the way to success. Happy Engaging! Experience the Aria advantage below* or start an in-depth session with your ChatGPT+ account. Learn more about her and our other custom GPTs from Fletter Consulting Group, LLC on our website: https://lnkd.in/gJWqVX2e https://lnkd.in/gCXD5NqC *Sample interaction with Aria: 𝑈𝑠𝑒𝑟: "Aria, our e-commerce conversion rates are dropping, and we're not sure why. We have access to customer journey data. Can you help?" 𝐴𝑟𝑖𝑎: "Certainly! Let's analyze the customer journey data to identify where potential drop-offs occur. Are there specific stages in the journey where customers are disengaging or abandoning their carts?" 𝑈𝑠𝑒𝑟: "We've noticed a significant drop-off at the payment gateway stage." 𝐴𝑟𝑖𝑎: "This is a critical insight. Often, a drop-off at this stage indicates issues with the checkout process, such as complexity or perceived security concerns. I recommend simplifying the checkout process and prominently displaying security badges to build trust. Additionally, implementing a retargeting strategy for abandoned carts could recover lost sales." 𝑈𝑠𝑒𝑟: "What specific steps should we take to implement these changes?" 𝐴𝑟𝑖𝑎: "First, conduct a usability test on the current checkout process to pinpoint friction points. Then, work on streamlining the steps and enhancing the user interface. For security, ensure the latest encryption methods are in place and visibly reassure customers. For the retargeting strategy, use email reminders or targeted ads for cart abandoners, offering them incentives to complete their purchase. I can guide you through each step, ensuring a data-driven approach to optimize the e-commerce experience." Click now to chat with Aria! #CustomerEngagement #MarketInsights #BusinessStrategy