Stephanie Davis Michelman’s Post

Today I had the great pleasure of sitting down with my friend and colleague, Kate Kenner Archibald, CMO of Dash Hudson, to discuss social entertainment and its clear correlation to brand growth at ADWEEK’s Social Media Week Conference. The INKEY List was an early adopter on TikTok, so we know firsthand how the power of social media can build communities, desirability, and longevity for a brand. #SMW #InkeyList #DashHudson

The INKEY List is a B Corp! A business that believes in doing good for our business, people, and planet. Shouting it loudly for the people in the back!

One of the many reasons I came to The INKEY List is because it is such an authentic brand. That authenticity starts with our Founders, Colette Laxton and Mark Curry. They have brought a transparency to skincare and skincare journeys that is incredibly refreshing. In the video below, Colette Laxton shares her acne journey, in the most personal and honest way possible. #theinkeylist #thistimeitspersonal

The INKEY List started 2024 with the launch of Bio-Active Ceramide Repairing and Plumping Moisturizer, a rich, velvety moisturizer that is clinically proven to improve 6 signs of aging after just 28 days. This launch is significant for many reasons: we’re delivering new, bold technology in skincare, we’re sharing the “why” behind skin changing over time as only we can, and we’re making this launch our biggest one yet. I’m so proud of what the team has delivered to bring this launch to life.

We are so excited to be recognized as one of the top skincare brands that ruled TikTok in 2023! What a fantastic way to start 2024! There’s so much more to come at The INKEY List!

We have been nominated for CEW Best Indie Brand Award! Best day ever! Thank you so much, CEW! We are honored for the recognition! 🎉 All CEW members are eligible to vote. https://lnkd.in/evqXiSPP

I am so excited for Madison Reed’s launch at Walmart! A big congratulations to Amy Errett and her fantastic team. This is a major win for hair color consumers! #MRProud

My lips are no longer sealed! I’m excited to share the launch of The INKEY List’s Tripeptide Plumping Lip Balm. Fuller lips delivered by science, not irritation (leave the stinging to bees, not beauty!). A big thank you to James Manso and WWD for covering this innovation. It debuts with SEPHORA on Sunday, August 27th.

The smiling faces of my North America based field team at The INKEY List! I couldn’t ask for a more engaged team.