Make sure to join our lovely host, Lorna Hegarty, next week ⭐ This will be a great session for marketers wanting to regain control of their workload. You can expect to walk away with expert advice from Ian Finch – CEO at Mando Agency and Nick Condon – MD at Squiz on: 1️⃣ Proven tactics to empower your marketing crew to fly solo 2️⃣ The inside scoop on tools to build and optimize digital experiences, no devs needed 3️⃣ Expert tips for staying safe and in control while embracing DIY marketing 4️⃣ Wisdom from industry pros on building a culture of continuous improvement 👉 https://lnkd.in/g4sPVmTH Join us on Thursday 18th July at 10am BST. Don't miss this opportunity to learn how you can empower your marketing team with safe and secure self-sufficiency. #DigitalMarketing #Technology #DXP
I do some of my best thinking while walking the dog 🐶 So, today I braved the NZ winter and had a lovely chat with myself about how much I'm looking forward to next week's Ask Me Anything session. 😏 It's going to be a goodie! This time, I'll be chatting to Nick Condon from Squiz and Ian Finch from Mando Agency about the challenge of empowering marketing teams with self-sufficiency. The discussion stems from the fourth trend in our DX in 2024 report, "Welcome to the era of professional independence". Marketing teams want the autonomy to build, maintain and adapt their digital experiences as market and customer expectations change. They'll seek this independence through the promise of new tech....and marketing leaders shouldn't discourage it. But they need to know that the tech their team is using offers: 🔒 Tight data security ✅ A consistent user experience 🔢 Data that can be integrated into existing workflows 💰 A decent ROI They also need to recognise when tech isn't the right or only solution and external expertise are needed. Join us at 10am BST on Thursday 18th July, to hear how Nick and Ian suggest marketing leaders address this challenge, with perspectives that cover both the tech and human sides of the conversation. Register over here 👉 https://lnkd.in/gDazceQg Drop questions for our speakers down here! 👇 (And stay up to date with events and insights from Squiz by subscribing to our newsletter up there 👆)
Can't wait!
Senior Digital Experience Consultant - Former Agency Owner & Ex-VICE
1wLooking forward to this one!