Sports Business Journal’s Post

View organization page for Sports Business Journal, graphic

161,378 followers

As the proposed merger between Skydance and Paramount moves forward, sports remains a cornerstone of their strategy 🏈⛳ Jeff Shell, the former NBCUniversal chair expected to be the new Paramount president, emphasized its critical role, highlighting the formidable CBS Sports portfolio and reaffirming their commitment to sports rights acquisitions. Under David Berson's leadership at CBS Sports, Paramount-Skydance plans to continue securing major sports assets like NFL rights, UEFA Champions League, and more. The merger aims to enhance offerings for sports fans, introducing robust interactive experiences across Paramount platforms. Read more from Mollie Cahillane ⬇️ https://lnkd.in/ect5vbZP

SBJ Media: Sports will be ‘critical’ for Skydance-Paramount

SBJ Media: Sports will be ‘critical’ for Skydance-Paramount

sportsbusinessjournal.com

To view or add a comment, sign in

Explore topics