Betsson expands presence in Argentina and Peru. Brand Marketing done right! Great approach from Betsson Group who is adding sponsorships across Padel, Boxing and two marathons. Betsson is already market leader in Peru and it's great to see them support and sponsor non only the mainstream sports like football, but also pay attention to growing sports like Padel and Boxing. LATAM is the most booming market in igaming right now and Betsson is without a doubt in a great position to capitalise on further growing their market share across various Spanish-speaking markets. Well done Andrea Rossi and Ronni Hartvig! You guys clearly understand that brand marketing and building trust is a MARATHON, not a sprint. https://lnkd.in/dNtr6qwB #mediabuying #igaming #sponsorships #brandmarketing
Sebastian Paris’ Post
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Is there a better time to close a sport sponsorship deal? And is motorsport different? Yes, there is an optimal timing and yes motorsport can be different. In the competitive world of sports, securing a sponsorship deal can make a substantial difference in a team’s success and financial stability. However, one crucial aspect that is often overlooked is the timing of when to sign such a deal. The process of negotiating a sports sponsorship agreement can be lengthy, often taking around 6 months due to the sponsor’s internal processes. Research and experience have shown that the ideal timing for signing such a deal is approximately 2-3 months before the first race or event of the season. This allows ample time for both parties to finalize the details and preparations necessary for a successful launch. There are many factors to consider when approaching a partnership deal. Being present in time for the launch of the team is a key one. Find out more in our full feature. 👇 https://lnkd.in/e_MGKsn4 #motorsport #sponsorships #RTRSports
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Resources for athletes: Cost of competing Competing in a sport at a high level is expensive, building a budget will give you a better idea how to plan your calendar which may have to include prioritising events/trips or equipment in order of necessity. We have included a spreadsheet template in the article to help you get started. Full article on our website: https://lnkd.in/dRM5pweX #athletemanagement #sponsorships #partnerships #athletes #sports #southafrica #brandbuilding #sportsmarketing #resources #budgeting #expenses
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𝙒𝙝𝙖𝙩 𝙙𝙤𝙚𝙨 𝙩𝙝𝙚 𝙛𝙪𝙩𝙪𝙧𝙚 𝙤𝙛 𝙥𝙖𝙙𝙚𝙡 𝙡𝙤𝙤𝙠 𝙡𝙞𝙠𝙚? It's the question always on everyone's lips. Across the world, huge amounts of cash are being spent on the sport to support its burgeoning growth. Investments in infrastructure, in coaching, in players, in equipment, in promotion and so on... Padel is sport that is making a lot of noise - and is being heard. The past 18 months or so has really seen this demand, with the advent of professional leagues, of high-profile celebrity-backed tournaments, and big brands wanting to be part of it - and drive it. But what does the state of play look like? What are the trends? How do you grow your business? Part of the answers are in padel's 'bible' - the Global Padel Report 2024 from PLAYTOMIC and Strategy&. Insights were provided Padel World Summit - giving glimpses into the data. Now here it is, in all its glory and 'must read' for everyone in the padel industry. We'll be digesting it in full! Marcos Del Pilar - 𝗣𝗔𝗗𝗘𝗟 𝗨𝗦𝗔 Alex Ponseti Alenna D. Jordan Ingoe Mark Hewlett Chris Warren Charles Winterton Alex Carr Adam Carr Mark White Carlo Ferrara Toby Bawden Darryle Busa Davy Sanh Fernando Canovas Hernan Auguste Rob Mitchell Carson Russell Andy Knee Fraser Higson Michael Gradon Wictoria Markula Alan Healy Oliver Morgan Jonathan Rowland #padel #padeltennis #data #publicrelations #pr #sportspr
Global Padel Report 2024 - Padel Insights by Playtomic
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Olympic betting or sports betting Olympics? The Summer Olympics are fast approaching. When it comes to Olympic sports, variety is the word that defines the competition both in terms of the sports and the betting that will be on the line. The Games will take place from July 26 to September 8, 2024, at various venues in Paris and the Île-de-France region... https://lnkd.in/dMUXtwz2 #casinoinside #youknowfromcasinoinside #casino #bet #betting #sportsbetting #OlympicBetting #BettingOlympics #OlympicGames2024
Olympic betting or sports betting Olympics?
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🎾 Padel is growing: 50 new clubs open worldwide every week🎾 Playtomic and PwC’s Business Strategy Consulting arm, Strategy& have joined forces to share the most updated and accurate view on how Padel has become the fastest growing sport in the world. 📈 Key Highlights: 👉 Market analysis and growth evolution 👉 Current trends and future prospects of the padel industry. 👉 Regions with the highest growth rates 👉 Professionalization and quick development in many countries 👉 Player insights and dynamics: customer perceptions and demands 👉 Key success factors to run a padel club 🔍 Whether you're a padel enthusiast, industry professional, or investor, the Global Padel Report 2024 is your go-to resource for understanding the dynamic landscape of this exciting sport. 📥 Download your copy of the Global Padel Report 2024 now and stay ahead of the game. https://lnkd.in/dZh-b-XF #Padel #GlobalPadelReport #SportsIndustry #PadelGrowth #Innovation #MarketTrends
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I appreciate it when our contributors can simplify complex effectiveness topics with frameworks and metaphors. Consulting by Kantar's Lesley West and colin macarthur describes the long and short of sport sponsorship as a "three-legged marathon" and not a "sprint" that when done right has the power to "get the nation running alongside you." Read more about their effectiveness framework and how to achieve peak ROI in sports sponsorship for our latest WARC Spotlight on Australia. https://lnkd.in/gtQCg-As #sport #sponsorship #sportsmarketing #fifa #olympics #marketingeffectiveness Jeannie Duhigg
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Weekly News Roundup: Padel's Latest Buzz – Celebs, Strategic Alliances, and Expanding Horizons. From Jimmy Butler's court skills to the UAE's padel surge, dive into this week's top stories in the world of padel! #padel #sports #business
Weekly News Roundup: Padel's Latest Buzz – Celebs, Strategic Alliances, and Expanding Horizons
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And there it is!🥁 Our Global Padel Report 2024📈 The 'Bible' for all racket sports lovers and sports businesspeople out there🎾 Super interesting report about the development of padel worldwide!🌎 Enjoy the read! #GlobalPadelReport #Playtomic #Padelindustry #Sportstech
❗TODAY’S THE DAY❗ Our previous Global Padel Reports have proven to be show-stoppers for the fast-growing padel community. 🎾 Today, with the launch of the Playtomic Global Report 2024, we’ve no doubt this highly-anticipated Report will again become a talking point and a reference point for club managers, players, coaches, investors, real estate developers, land owners, court constructors, media and many more. ✨ We’re excited that with the release of today’s Report, the picture is bright for the world’s fastest-growing sport. We look forward to this helping the padel community make the right decisions and grow in this important next chapter for our sport. 👉 You can read the Report in full here: https://lnkd.in/d6RfK2Ch #GlobalPadelReport #Playtomic #GrowingSport #Padelindustry Felix Ruiz Hernandez Pablo Carro Antonio Robert Aragonés Pedro Clavería G. De Rueda Austin Edwards Mike Dale Filip Björne Alexander Inglot Eric Loftus Danilo Lavia Will Persson Oscar Sanger Padel 22 Marcos Del Pilar United States Padel Association (USPA) Andrew Petcash Brittany Dubins Ben Nichols Ryan Redondo PwC Elena Martín Alex Ponseti Elliot Carnello Peter Carnello Laura Rivas González Celia Pinilla Pagnon
Global Padel Report 2024 - Padel Insights by Playtomic
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8 Minutes to unlock the Future of Padel: Your fast track to Industry Insights 📈 Imagine this: a sport where grandfathers and grandchildren can rally together, where laughter echoes through the courts as friends compete, a sport that's booming worldwide. That's padel, and its meteoric rise is no accident. In just 8 minutes, you can tap into the secrets behind this phenomenon: 🤫 From humble beginnings to Global craze: Remember when pickleball was just a quirky backyard game? Padel's trajectory is even more impressive, with over 2,500 new clubs and nearly 6,000 new courts built in 2023 alone. 🤯 More than a sport, it's a social movement: Padel isn't just about the game, it's about the community. Its easy-to-learn nature and vibrant social scene have made it the fastest-growing sport globally. 👥🤝 Beyond Europe: Forget traditional boundaries. Padel is exploding in the United States 🇺🇸, capturing hearts in Asia, and even making waves in Africa. 🌊 But this isn't just feel-good news – it's a strategic opportunity. Whether you're an investor, a club owner, or simply a passionate player, understanding padel's growth trajectory is your key to unlocking untapped potential. 🗝️ So, what are you waiting for? 8 minutes is all it takes to gain a competitive edge. Dive into the full report and discover why padel isn't just a sport, it's the future of active living. 💪 #Playtomic #padel #GlobalPadelReport #sportsindustry #growth #investment #community #futureofsport #dontmissout
❗TODAY’S THE DAY❗ Our previous Global Padel Reports have proven to be show-stoppers for the fast-growing padel community. 🎾 Today, with the launch of the Playtomic Global Report 2024, we’ve no doubt this highly-anticipated Report will again become a talking point and a reference point for club managers, players, coaches, investors, real estate developers, land owners, court constructors, media and many more. ✨ We’re excited that with the release of today’s Report, the picture is bright for the world’s fastest-growing sport. We look forward to this helping the padel community make the right decisions and grow in this important next chapter for our sport. 👉 You can read the Report in full here: https://lnkd.in/d6RfK2Ch #GlobalPadelReport #Playtomic #GrowingSport #Padelindustry Felix Ruiz Hernandez Pablo Carro Antonio Robert Aragonés Pedro Clavería G. De Rueda Austin Edwards Mike Dale Filip Björne Alexander Inglot Eric Loftus Danilo Lavia Will Persson Oscar Sanger Padel 22 Marcos Del Pilar United States Padel Association (USPA) Andrew Petcash Brittany Dubins Ben Nichols Ryan Redondo PwC Elena Martín Alex Ponseti Elliot Carnello Peter Carnello Laura Rivas González Celia Pinilla Pagnon
Global Padel Report 2024 - Padel Insights by Playtomic
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Take a look at the last edition of the Global Padel Report!
❗TODAY’S THE DAY❗ Our previous Global Padel Reports have proven to be show-stoppers for the fast-growing padel community. 🎾 Today, with the launch of the Playtomic Global Report 2024, we’ve no doubt this highly-anticipated Report will again become a talking point and a reference point for club managers, players, coaches, investors, real estate developers, land owners, court constructors, media and many more. ✨ We’re excited that with the release of today’s Report, the picture is bright for the world’s fastest-growing sport. We look forward to this helping the padel community make the right decisions and grow in this important next chapter for our sport. 👉 You can read the Report in full here: https://lnkd.in/d6RfK2Ch #GlobalPadelReport #Playtomic #GrowingSport #Padelindustry Felix Ruiz Hernandez Pablo Carro Antonio Robert Aragonés Pedro Clavería G. De Rueda Austin Edwards Mike Dale Filip Björne Alexander Inglot Eric Loftus Danilo Lavia Will Persson Oscar Sanger Padel 22 Marcos Del Pilar United States Padel Association (USPA) Andrew Petcash Brittany Dubins Ben Nichols Ryan Redondo PwC Elena Martín Alex Ponseti Elliot Carnello Peter Carnello Laura Rivas González Celia Pinilla Pagnon
Global Padel Report 2024 - Padel Insights by Playtomic
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iGaming B2B Marketing + Sales
2moAny branding exercise is a marathon. Like any athlete, technique and attention to detail is equally important whether you do a 100m or 2k swim. Interesting post Sebastian Paris, I totally agree with you, as long as one keeps pushing and moving/modifying. I am also curious to see if 'grassroots' marketing moves (highly localised) are indeed delivering results in latam. I heard they do, and I personally believe in them considering my personal understanding of the region, and the big power of socials too. Would be nice to see how Ronni Hartvig and Andrea Rossi see this, also. thanks for sharing.