SocialMedia.org’s Post

Pitching a PR survey to the media? Remember, research your media targets beforehand. Here are some tips - Look for media outlets that cover legitimate surveys, not pay-for-play. - Check the methodology. No methodology = likely a pay-for-play. - Focus on reporters that aren't overwhelmed while covering multiple areas like healthcare, tech, and consumer topics. Specializing in industry-specific surveys can lead to less competition and better results. - Build strong relationships with media contacts. Ask them about the surveys they prefer to cover and seek their input before conducting your survey. - Keep the reporters informed about the survey timeline and be a valuable partner throughout the process. #PublicRelations #MediaPitching #SurveyStrategy

Social Media Investigations... to proved that an EMPLOYEE is moonlighting. In this video I share some tips and cases where Social Media Research allowed us to prove that an employee was running a side business while working as a full-time employee for our client. #privateinvestigator #privateinvestigations #socialmediainvestigations #socialmediareseach #employeeinvestigations #employmentlaw

Operationalizing your communications strategy is more important than ever before. The latest Edelman Trust Barometer report specific to the workplace showed that employers are seen as a more credible source of information than government, media, and/or social media. Employees expect more.  👉 Check out how we can help: https://lnkd.in/dq5sBnk2 #strategiccommunications #corporatecommunications #internalcommunications #employeeadvocacy #trustintheworkplace

A recent international Reuter's survey includes some of the world's leading traditional media companies, as well as digital-born organisations; that includes editors-in-chief, CEOs/MD's, and heads of digital or innovation responding. Of these 314 news leaders from 56 countries and territories, who engaged in discussion around the key challenges and opportunities in the year ahead, 63% of them say they are "worried about the decline of referrals from Facebook and X". Are you? And here below, are some extra stats to feast your eyes on, from a separate survey, this one, of 1,930 news and media websites across specifically the USA and Europe:

Question: How can government agencies manage public perceptions? Answered By: @EA Business Solutions & @FMR Research Government agencies can effectively manage public perceptions through various strategies. Some of the key approaches include Transparent Communication, Proactive Media Engagement, and Social Media Presence. But maybe two of the biggest strategies include Addressing Public Concerns and Continuous Evaluation and Feedback. Government agencies should listen to public concerns and promptly address them. Agencies should actively monitor public sentiment through opinion polls, surveys, and social media analytics. Addressing concerns helps alleviate public anxieties and enhances trust. In addition, agencies should regularly evaluate public perceptions, gather feedback, and conduct surveys to gauge the effectiveness of the communication strategies. This allows government agencies to make necessary adjustments and improvements based on public sentiment. VISIT US: https://lnkd.in/gKATEbM7 #Marketing #MarketResearch #government #publicrelations

Question: How can government agencies manage public perceptions? Answered By: @EA Business Solutions & @FMR Research Government agencies can effectively manage public perceptions through various strategies. Some of the key approaches include Transparent Communication, Proactive Media Engagement, and Social Media Presence. But maybe two of the biggest strategies include Addressing Public Concerns and Continuous Evaluation and Feedback. Government agencies should listen to public concerns and promptly address them. Agencies should actively monitor public sentiment through opinion polls, surveys, and social media analytics. Addressing concerns helps alleviate public anxieties and enhances trust. In addition, agencies should regularly evaluate public perceptions, gather feedback, and conduct surveys to gauge the effectiveness of the communication strategies. This allows government agencies to make necessary adjustments and improvements based on public sentiment. VISIT US: https://lnkd.in/gKATEbM7 #Marketing #MarketResearch #government #publicrelations

Question: How can government agencies manage public perceptions? Answered By: @EA Business Solutions & @FMR Research Government agencies can effectively manage public perceptions through various strategies. Some of the key approaches include Transparent Communication, Proactive Media Engagement, and Social Media Presence. But maybe two of the biggest strategies include Addressing Public Concerns and Continuous Evaluation and Feedback. Government agencies should listen to public concerns and promptly address them. Agencies should actively monitor public sentiment through opinion polls, surveys, and social media analytics. Addressing concerns helps alleviate public anxieties and enhances trust. In addition, agencies should regularly evaluate public perceptions, gather feedback, and conduct surveys to gauge the effectiveness of the communication strategies. This allows government agencies to make necessary adjustments and improvements based on public sentiment. VISIT US: https://lnkd.in/gKATEbM7 #Marketing #MarketResearch #government #publicrelations

Developing an employee-focused social media policy is vital in today's digital age. Here are essential considerations in 150 words: 1️⃣ Clear Boundaries: Establish firm guidelines on what's acceptable and what's not on company-affiliated social media accounts. 2️⃣ Transparency: Encourage employees to be transparent about their affiliation with the company when discussing work-related topics. 3️ Confidentiality: Emphasize the importance of safeguarding sensitive information, with strict rules for sharing company data. 4️ Respect: Promote respect for colleagues, customers, and competitors. Encourage constructive, non-inflammatory communication. 5️ Education: Offer regular training on social media best practices and evolving platforms to keep employees informed. 👍 Ensuring your workforce understands the value of a responsible online presence not only safeguards your brand but also empowers your team to be effective digital ambassadors. Stay #SocialMediaSmart! 🚀 #EmployeeGuidelines #OnlineEtiquette #SocialMediaEtiquette 📲😀🔒

Our VP of Media Relations Meghan Powers has seen her share of pitches and interviews in her more than 20 years working in financial news and strategic comms. A former broadcast producer at CNBC and FOX News, she's attuned to the ebbs and flows of the news cycle and understands the importance of a well-executed communications strategy that weaves in strong media relations roadmapping. Meghan shares four of her top tips to land media coverage in 2024. Read her new FP Insights article and get the latest on: What are the biggest obstacles to getting coverage in 2024? How do you ensure your company’s story cuts through the noise of an increasingly competitive media landscape? How can you differentiate your company’s C-suite executives from the crowd? When and how to use AI? And, more… #PublicRelations #StrategicCommunications #EarnedMedia

As every business is different, you need to decide which aspects of a social media work policy to cover. If your policy sounds too relaxed or restrictive, it could negatively impact your business and employees’ engagement with your social media channels. Don’t risk damage to your reputation by ill-intended or inadvertent misuse by workers. Get in touch with one of our experts here: https://ow.ly/eOw950RIa39