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For most startups, their growth strategy depends upon their ability to raise money. SKU's mentor community includes mentors who can help founders with their fundraising strategy. Spring '24 mentor Karen Howland has been a wonderful addition to SKU. She joined Rose Park Advisors as a Managing Director in 2023 through an acquisition of CircleUp Growth Partners. At CircleUp, and now at Rose Park Consumer, she led the investment team focused on investing in early-stage consumer product brands. She works closely with her portfolio companies, advising on a variety of things including, capital structure, business trends, and key growth drivers. Before joining CircleUp, she spent over 15 years at top-tier international investment firms, including Citadel, Barclays Capital PLC, and UBS where she held positions in the Investment Banking and Equity Research divisions, focusing on the consumer and retail sectors in New York, London and San Francisco. Karen was also the founding member of hedge fund TWO OCEAN CAPITAL LP, which later merged into Citadel. SKU is currently interviewing potential mentors for the Fall '24 Track. If you are interested in learning more, please fill out the SKU Mentor Interest Form: https://lnkd.in/grvpPD8e If you are a founder who is interested in being mentored by a team of CPG superstars, we are accepting applications for Fall '24 Track until May 31. Apply here: https://lnkd.in/gizfPVVd Meghan Shookman Katie DeVito Elise Jacobs Blanck Bruce Hinson Abby June Richards, CPA-TX Scott Sanders Matthew LoLordo MS / SSGB Kristi Bridges Cassandra Hume Kelsi Petersen #foodservice #foodservicechannel #salesstrategy #channelstrategy #accelerator #cpgaccelerator #cpg #consumerpackagedgoods #micheladas #micheladamix #startup #cpgstartup #startups #mentoring #mentors #mentorshipmatters

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We are excited about being a future part of a SKU Track Program! 😎

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Meghan Shookman

Marketing Executive | Fractional CMO | 40 Under 40 Brand Leader

2mo

Karen has added incredible value to the Kelsi's Kitchen team by providing invaluable insights into industry benchmarks, highlighting the value of understanding both your P&L and your cash flow, and asking all the right questions to distinguish the brand in the eyes of the investor community. I'm so glad I've had an opportunity to mentor alongside Karen!

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Abby June Richards, CPA-TX

Helping emerging CPG founders know their numbers | Your Brand Deserves a Long Shelf Life™ | Fractional CFO | Growth & Community

2mo

I have been so grateful for the chance to listen to someone like Karen advise brands on their benchmarks and strategy. I know it makes me a better advisor! Thank you for being here, Karen Howland.

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