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If you're steering your company toward sustainability, you know the tightrope walk between long-term goals and investors' hunger for short-term profits. It's all about strategic communication, aligning incentives, and staying true to your vision. But have you ever faced pushback from investors on this? How do you convince them that sustainability isn't just good for the earth—it's smart business too? Share your strategies for keeping everyone on board with your green mission while still delivering value.

You're focused on long-term sustainability goals. How do you handle investors seeking short-term profits?

You're focused on long-term sustainability goals. How do you handle investors seeking short-term profits?

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