Shira Lazar’s Post

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Shira Lazar Shira Lazar is an Influencer

My 4 Takeaways from VidCon 2024 🎥 1. **The Creator Community is Maturing**: This growth brings diverse perspectives and experiences. With time, we can identify patterns, see what works and what doesn’t, and refine our approaches. 2. **Relationships Matter**: I’m proud of the relationships I’ve built over the years and the progress we’ve all made together. It’s easier to collaborate with old friends, acquaintances and colleagues. On the flip side, continuing to stay humble and curious while meeting new people doing amazing things energizes and inspires me. 3. **Monetization Challenges Persist**: Despite the creator economy being worth billions, many are still figuring out how to make money outside the top 1%. My hope is for creators to leverage their talent and expertise to collaborate with companies, helping to build a better ecosystem together. 4. **Failure is Part of the Process**: Burnout, anxiety, and industry challenges were common themes. The lesson? It’s okay to close a chapter and move on to another. Failures and mistakes aren’t defining; they’re part of your wisdom and experience. They help you reflect on your values, refine your purpose and make you better at what you do when you’re ready to jump back in. Thanks Jonathan Cater for the pics and being the best creative producer and collaborator 🫶

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Madison Luscombe

Leading the Affiliate Marketing Industry Alongside Creators and Influencers

2w

Living for the pink and orange fit!!! 💗🧡

Steve Tate

Fractional CMO / Growth Marketing Executive / Writer / Technologist & Startup Advisor

2w

Solid hops!

Sarah Penna

SVP, Creator Team at Orca

2w

So good seeing you and sharing the OG stage 🤍

Ant McCormack

Empowering creators to hone their craft into long-term success.

2w

Loved catching up with you Shira going deep into our respective origin stories and picking apart how to bring value to creators in the future

Dave Lehmkuhl 🦅

Army Veteran l Dad l Husband l SaaS Guy

2w

Creator used to be a scary term where folks said “that’s not me”. Now that bar is lower as more people join the movement, which is a great thing.

Nurnabi Sumon

Founder @ Torque | Helped 50+ Companies have good online presence by our design & development solutions 🚀

1w

Guess I gotta work on my small talk then. But seriously, great points! Especially the failure one - gotta collect those like Pokemon cards 👀

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Cade Hiser

VP, Digital Video Strategy

2w

Great takeaways! We've certaily come along way and it's incredible to see the turnout every year at VidCon!

Georgia Branch

Connecting creators, brands and fans | Co-Founder @ We Create Popular & Silverfox Management

2w

There has definitely been a lot of growth with creators and influencers recently

Tyler Chou

Founder & CEO of Tyler Chou Law for Creators | Life’s Mission to Protect Creators | Fractional GC & COO to Big Creators | YouTube @The CreatorsAttorney 31K subs| xDisney xBuzzFeed xBigLaw | Lead on 22 Feature Films

2w

Love your posts and your takeaways. And your outfits slay. Yes you’re brilliant too.

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Renee Teeley ⏩

EVP @ Changer | Founder @ CreatorBrained

2w

Loved seeing you in person! We need to find time to chat more 🎉

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