We are often asked about proven, scalable use cases for 5G technology and one of the key sectors we will highlight is broadcast and media. The ability to deliver very high capacity, high speed secure networks to broadcasters has been a huge success at many events. Expect to see many of these examples to be demonstrated at at the Olympics in Paris next month. Before that we have the 2024 European Championships kicking off at the end of this week and Deutsche Telekom has been pushing its private 5G networks will be used by broadcasters to beam the action around the world. Deutsche Telekom's partnership with RTL Deutschland for UEFA EURO 2024 is a prime example of how 5G SA is revolutionising these live events. Its private 5G SA network will ensure live broadcasts, even with heavy mobile network traffic at many of the venues. It's no surprise that Deutsche Telekom is leveraging this technology for Euro 2024, following its successful implementation at other high-profile events, 5G SA is proving to be a game-changer for live broadcasting. We've already seen 5G SA deliver exceptional performance at the Coronation of King Charles in the UK last year, and at the Commonwealth Games held in Birmingham in 2022. These successful deployments demonstrate the power of 5G SA to transform live broadcasting, guaranteeing exceptional video quality, even in crowded and data-hungry environments. Deutsche Telekom is going seeking to create a deep reliable mobile experience for fans at Euro 2024. Their efforts extend beyond the deployment of a 5G SA network that echo what is happening elsewhere in the world in big location based event connectivity. Here's a closer look at the approach: ⚽ Infrastructure Upgrades: Mobile communications infrastructure at all 10 Euro 2024 stadiums is being significantly upgraded to handle the anticipated surge in mobile data traffic. This includes enhancing existing cell sites and installing new ones to ensure optimal network coverage throughout the venues. ⚽ Temporary Mobile Sites: To provide additional capacity Telekom is deploying over 130 temporary mobile sites around the stadiums. These temporary sites will be strategically placed to ensure a strong and consistent signal for all spectators, regardless of their location within the stadium. Wherever they are deployed, these commitments are not straightforward and can be extremely complex but networks and organisers understand that a significant and reliable mobile and data presence is vital both to those in the stadium and to amplifying the event on social media and video sites. #5GSA #5GEuro2024 #LiveBroadcasting #DeutscheTelekom #Connectivity #Innovation
Shaun Collins’ Post
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Tres cool. Check out Orange Telecom's Private 5G connectivity for Olympic venues. For broadcasters this Private 5G network will provide "high-speed, low-latency infrastructure that will facilitate the transmission of high-definition footage in near real-time." Come on Canada, let's get going with Private LTE/5G adoption!
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On Friday, the 14th of June 2024, not only did the German team achieve a dream start in the 2024 European Championship, but RTL also impressed with a groundbreaking innovation. As the first German television broadcaster, RTL successfully conducted live broadcasts using #Telekom's #5G standalone network, setting new standards in the industry. Through close collaboration with Telekom and the use of a dedicated 5G campus network, #RTL revolutionized their coverage of the opening match in Munich. Live reports from journalists over the 5G network delivered top-notch audio and video quality directly from the Allianz Arena to news broadcasts on n-tv and RTL's main news program, "RTL Aktuell." This technological innovation enables RTL to work more efficiently and flexibly, as they no longer rely on traditional satellite transmissions. Instead, they use the 5G standalone network, which provides stable and high-quality transmissions. As a member of the #magentabusinessapis team, I am particularly proud of this achievement. This is just the beginning: the Magenta Business API will enable many more innovative applications in the future. Whether in industry, logistics, or other sectors, the possibilities are limitless and will open up numerous new business opportunities and efficiency improvements. Stay tuned for more pioneering innovations from the Magenta Business API team! #EuropeanChampionship #API #Network #Telekom #MACE https://lnkd.in/eqpUeM4z
Razor-sharp: Live images with 5G from Deutsche Telekom at European Championship 2024
telekom.com
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Another reason #euro2024 should be a fun watch – 5G will be involved! Broadcaster RTL Deutschland and Deutsche Telekom are working together to use 5G services via a private 5G network to deliver “data-intensive applications” with the network running in the 3.7GHz to 3.8GHz range and offering up to 100MHz of bandwidth to the broadcaster. Great to see innovation being driven by events in the market to actually test use cases and push barriers rather than there merely being a lot of talk about how great private networks could be. #connectivity #networks #privatenetworks #private5g #investment #innovation #mnos #Germany #2g #3g #4g #5g #business #enterprise #growth #mobile #mobilenetworks #telecoms #telecommunications #technology #stadiums #sport #football https://lnkd.in/e_QH3wPi
DT boosts RTL Euro 2024 broadcast with private 5G
https://www.mobileworldlive.com
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When it comes to broadcasting high-traffic sporting events, connection matters in order to provide a great and memorable live fan experience. That’s why we took on a new challenge with @3 Sverige and Mobile Links Europe AB to bring the Stockholm Marathon to the silver screen – all with a supercharged 5G and network slicing 📡 Leveraging state-of-the-art @Ericsson equipment and the robust 3 Sverige 5G standalone network, the marathon’s lead vehicle seamlessly livestreamed the entire event, from beginning to end. With the ability to optimize traffic through a slice configured to meet broadcasters’ specific needs in throughput, latency and security, network slicing technology allows us to provide a fast and flexible service, changing the way we watch live sporting events. We’re transforming broadcasting with 5G network slicing. Find out how: https://lnkd.in/db7XNnxA #Ericsson #3Sverige #StockholmMarathon #MakeItMemorable #NetworkSlicing #5GBroadcasting
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Revolutionizing Live Broadcasting with Sony's 5G Portable Data Transmitter In the world of live broadcasting, the Sony Portable Data Transmitter (PDT), now enhanced with 5G technology, is a game-changer. Designed for broadcast journalists, sports broadcasters, and live event producers, the Sony PDT ensures seamless, high-quality content delivery from any location. Key Features: - Real-Time Transmission: Transmit high-quality video and audio in real time for impactful live broadcasts. - Portability: Compact and lightweight for quick and efficient deployment in the field. - Versatile Connectivity: Supports 5G, Wi-Fi, and satellite options for reliability in challenging environments. - High-Quality Video: Capable of transmitting HD or 4K video, meeting modern broadcast standards. - Durability: Built to withstand tough conditions for consistent performance. The 5G Advantage: - Increased Bandwidth: Transmit larger data amounts at faster speeds, enabling high-definition video. - Lower Latency: Ultra-low latency ensures near-instantaneous transmission, enhancing live broadcast immediacy. - Enhanced Reliability: Stable connection even in high-demand scenarios. - Greater Coverage: Broader connectivity for transmissions from remote locations. - Improved Energy Efficiency: Longer battery life for extended field use. The Sony PDT with 5G technology transforms live broadcasting, ensuring swift, reliable, and high-quality content delivery. As 5G networks expand, the Sony PDT remains at the forefront, enabling dynamic live coverage from any location. #Broadcasting #SonyPDT #5G #LiveStreaming #Journalism #Innovation #Technology
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The worlds of professional audio visual #proav and media and entertainment have definitively overlapped, at least in technology terms, in a message underlined at #ise2024. The overlap is being called ‘AV Broadcast’ and it is growing twice as fast as traditional media tech (at 2.9% CAGR versus 1.8% between now and 2027), according to research released at the show in a telling collaboration with IABM https://lnkd.in/eHVNkmkG #avtweeps #ibc365 #avbroadcast #ISE2024 #ISE20Years Integrated Systems Europe (ISE)
ISE review 2024: The age of AV Broadcast
ibc.org
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❌ No 4k The upcoming #Euro2024 marks a departure from previous major sporting events, as it won't be broadcast in 4K Ultra-High Definition. --- Before we start: If there's anyone I'd recommend you follow, it's Steve McCaskill from SportsPro. When he writes something, it brings value. ➡ Here, I'd like to share some insights I've gleaned from Steve's article: "Why the absence of 4K UHD shows Euro 2024’s broadcast innovation will come from content, not tech." I'll drop a link in the comments. --- No 4k. ⭕ This absence of cutting-edge picture quality is noteworthy, especially considering that past World Cups and European Championships have been platforms for showcasing new broadcast technologies. ◾ Economic Factors: The decision ❌ not to broadcast in 4K UHD reflects the financial realities of the media landscape. Producing live 4K content is costly, requiring new #equipment and #infrastructure upgrades. Additionally, viewers need compatible devices and sufficient #internet connectivity for #streaming. These factors make 4K broadcasting less appealing, especially for free-to-air public service broadcasters (PSBs). ◾Consumer preferences Many viewers may ��� NOT perceive a substantial difference between HD and 4K and they may be unwilling to pay a #premium for higher picture quality. Moreover, the increasing popularity of streaming on mobile devices further diminishes the demand for 4K on larger screens. ◾ The absence of 4K doesn't mean a lack of innovation. Broadcasters are focusing on enhancing the viewing experience through #content creation and cost-effective technologies. Expect to see data-driven graphics, cinematic camera angles and potentially visualization technologies. ⭕ The key question is whether the absence of 4K will significantly impact viewer engagement and satisfaction. ✅ Content & Experience > Quality ☑ The hypothesis is that while some tech enthusiasts might be disappointed, the majority of viewers will prioritize the #content and overall viewing experience over picture quality. 📺 TV Sales The lack of a new technology to promote might affect television sales, which are already under pressure due to the cost-of-living crisis. Retailers might need to adjust their marketing strategies accordingly. 🎥 Future of 4K While 4K might not be the focus for Euro 2024, it doesn't mean it's the end of the road. The industry continues to develop 8K technology, and 4K could become more prevalent in the future as costs decrease and consumer demand increases.
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In 1985, Joshua Meyrowitz's book "No Sense of Place" explored how electronic media, particularly television, dismantles the boundaries in physical and social spaces. This is especially true with the Olympics, which transform a city into a global stage. Millions tune in, experiencing the host city through mediated images rather than firsthand interactions. 5G technologies amplify this "no sense of place", blurring the lines between physical locations and the social experiences. We can be miles away yet feel virtually embedded in the stadium, or even alongside the athletes. The proliferation of cameras and sensors, coupled with 5G's high bandwidth, allows viewers to choose their own perspectives. We can watch events from any angle available, follow individual athletes. This level of individual control alters the traditional ways that define live events. While this personalization is exciting, offering a democratized VIP experience, the sheer volume of content could be overwhelming, even with dedicated 5G networks. Broadcast can play a crucial role in democratizing access to the vast array of channels and perspectives available during major events like the Olympics, creating a truly optimal live event experience for all.
Leading European broadcasters support 5G Broadcast transmission technology
ors.at
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A landmark trial at Parken Stadium with 3 Denmark, TV 2, Sony, and Ericsson showcased the incredible potential of 5G mmWave technology. 📡📺 With seamless 35Mbps uplink for each camera and a drone, this innovation ensures exceptional speeds, reduced latency, and unmatched flexibility for live sports broadcasts. This is a game-changer for the future of TV production, enhancing fan experiences and driving cost efficiency. The power of 5G enables high-quality, uninterrupted live broadcasting, allowing more captivating and interactive live content. Photographers can now operate wirelessly, making setups faster and more flexible. This breakthrough reduces barriers and improves efficiency for live broadcasters, ultimately saving the global media industry billions of dollars each year. The future of live broadcasting is here, delivering unforgettable experiences to fans! ⚽🎥 How do you think 5G mmWave technology will transform your experience watching live broadcasts? #5G #Innovation #LiveBroadcast #FutureOfTV
Ericsson, 3 Denmark, TV 2, and Sony in 5G stadium trial
https://www.broadbandtvnews.com
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A landmark trial at Parken Stadium with 3 Denmark, TV 2, Sony, and Ericsson showcased the incredible potential of 5G mmWave technology. 📡📺 With seamless 35Mbps uplink for each camera and a drone, this innovation ensures exceptional speeds, reduced latency, and unmatched flexibility for live sports broadcasts. This is a game-changer for the future of TV production, enhancing fan experiences and driving cost efficiency. The power of 5G enables high-quality, uninterrupted live broadcasting, allowing more captivating and interactive live content. Photographers can now operate wirelessly, making setups faster and more flexible. This breakthrough reduces barriers and improves efficiency for live broadcasters, ultimately saving the global media industry billions of dollars each year. The future of live broadcasting is here, delivering unforgettable experiences to fans! ⚽🎥 How do you think 5G mmWave technology will transform your experience watching live broadcasts? #5G #Innovation #LiveBroadcast #FutureOfTV
Ericsson, 3 Denmark, TV 2, and Sony in 5G stadium trial
https://www.broadbandtvnews.com
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