Sesame Workshop’s Post

Boost Brand Exposure by Changing Promotional Products Regularly In the ever-evolving world of marketing and branding, staying relevant and engaging with your audience is paramount. One effective strategy that often gets overlooked is the regular rotation of promotional products. While branded merchandise is a timeless marketing tool, keeping it fresh can significantly enhance your brand exposure. In this blog post, we'll explore why changing promotional products regularly can benefit your business and offer some creative ideas to get you started. Read Post: https://bit.ly/45EmrAp #promotionalproducts #brand #exposure #merch

Boost Brand Exposure by Changing Promotional Products Regularly In the ever-evolving world of marketing and branding, staying relevant and engaging with your audience is paramount. One effective strategy that often gets overlooked is the regular rotation of promotional products. While branded merchandise is a timeless marketing tool, keeping it fresh can significantly enhance your brand exposure. In this blog post, we'll explore why changing promotional products regularly can benefit your business and offer some creative ideas to get you started. POST: https://bit.ly/45EmrAp #brand #exposure #promotionalproducts #merch

If you are / know of a small / mid-size brand, drop them in the comment section - I want to explore! 🚨 We all know of some great big names, but, where is the recognition for the other brands? Excited to see!

Have you ever stopped to ponder what all the major brands you know have in common? From Coca-Cola to Samsung to any clothing brand you can think of. The fastest way to grow your business is through advertising. With a solid strategy and a strong brand image, you can reach the top sooner than you ever imagined. So, are you harnessing the power of advertising to fuel the growth of your business?

As a certified B-Corp, we’re firm believers that every brand should be in business for positive change. However, in a world driven by numbers, bottom lines and shareholders, purpose often takes a backseat. Some of today’s most successful brands are living proof that profitability and positive impact can co-exist. And entertainment is at the crux of it. https://lnkd.in/e2K7hcaR

The cool thing about great branding is; It provides you with tools to outmanoeuvre the competition. Literally all the tools. There's nothing else like it. It's why branders use the word "unfair advantage" to describe it. And others present it to be this recipe that completely eradicates the competition. But while I agree with the former, the latter borders on mumbo jumbo. We need to be careful with the rhetoric we use. I'm all for painting a grand picture but people are not stupid, founders roll their eyes. No matter how solid your brand strategy is or how many "onlyness" statements you write the truth is competition will still exist in some form. Heck, oftentimes the competition is not even direct. It's why leader brands like Coca-Cola still spend a fortune on advertising and distribution. The truth is we must all compete. But do you have the tools to outmanoeuvre this competition? This is the important question. #brandfoundation #brandinitiation #branding

In this new video from Future Ready in 2024, Lisa Joseph Metelus, shares some sage advice on the importance of shared valued and authenticity within brand partnerships. Lots of wisdom in 7 minutes! Check out the Think with Google YouTube channel to go a bit deeper into the series.

Learn about the importance of branded merchandise and why companies should consider investing in these valuable assets. Click the link below to read more! #PioneerPressLtd #Edmonton #Alberta #PrintShop #PrintingShop #1894 #Posters #BusinessCards #WideFormatPrinting #DigitalPrinting #Labels #GraphicDesign #SupportLocal #Community #Promotional #Branding

The model hinges around four aspects: leveraging multiple brands in campaigns, a new media strategy, a more integrated agency ... integrated function working with others only on cereal. Brand marketing, research and development, innovation, revenue growth ... https://ow.ly/gJMg30sAc9S

Great Forbes article, link in Comments! Jane Wakely, chief consumer and marketing officer at PepsiCo, emphasizes the importance of creative effectiveness in driving performance and growth. She notes that emotionally resonant advertising, supported by system 1 neuroscience, is crucial for both short-term sales and long-term brand impact. Jane also highlights how effective ad testing and strategic partnerships can enhance creative execution, using PepsiCo's Lay’s "No Lay’s. No Game." campaign as a successful example.