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Don't just book recurring revenue any old way. There's a right and wrong way to do it. Many think ARR and annual run rate are interchangeable. But that's not how the best do it. Instead, proper revenue recognition is critical for valuation. Here are 7 steps that will help you get it right: 1. Understand the difference between booking and recognizing revenue. 2. Calculate ARR based on subscription term, not billings. 3. Don't confuse ARR with annual run rate. 4. Recognize revenue evenly over the subscription term. 5. Ensure your recognition method can withstand due diligence. 6. Train your team on compliant recognition practices. 7. Monitor revenue recognition accuracy every accounting period. You'll know you're doing it right when your SaaS valuation soars. Remember — you're not just booking recurring revenue. You're building a highly valuable SaaS business.
Sagar Shah
2mo
Insightful perspective on revenue recognition best practices.
Revenue recognition impacts valuation. Simple yet critical steps matter.