RR Donnelley’s Post

Innovation & Excellence Since 1864 “Innovation is the change — it’s what has kept RRD growing and evolving for well over a century. And, excellence is the constant — it’s what is woven through the fibers of our organization and the way our people approach everything we do.” - Tom Quinlan, President and CEO at RRD Read on to see how RRD is marking this milestone anniversary: https://bit.ly/4dkAi3a Join RRD in celebrating 160 years of innovation and excellence: rrd.com/160anniversary. #RRDProud #RRD160

Happy Independence Day! We wish our valued RRD clients, partners, and employees a safe celebration.

In honor of #PrideMonth, RRD’s June Diverse Voices Panel celebrated the theme, “Allyship and PRIDE in the Workplace.” Our employees shared powerful stories and insights on the importance of allyship, diversity, and inclusion in building a supportive workplace culture. Throughout the month, RRD employees reflected on this theme by participating in various events, including sessions on LGBTQ+ history and inclusive language, a PRIDE social hour, and our year-long PRIDE Book Club. Thanks to our participants: Moderator – Peter Merten Panelists – Mike Sutton, Matt Hatch, Kimmy Wilbern, Meghan Teixeira, and Joseph O'Brien #diversity #inclusion #lgbtq #lgbtqia

Cosmetics and personal care consumers are seeking brands that align with their individual values and goals. Current trends such as 'sophisticated simplicity' or 'reusability and refillability' can be creatively infused into beauty packaging and labels concepts, especially with the guidance of an experienced packaging partner. RRD President of Packaging Brian Techter tells CosmeticsDesign USA how beauty brands can innovate their packaging to craft an identity that attracts consumers in this “From the Experts” interview: https://lnkd.in/g8aA_RVu. #packaging #packagingdesign #packagingindustry #labels #beauty #sustainability

Go ahead, judge the book by its cover! RRD’s premium print and fulfillment support helped Merrick Books increase book sales and save 40% on shipping costs: https://bit.ly/4baWAC7. By partnering with RRD, the leading publisher found a resource with extensive printing capabilities, consistent quality, and exceptional client service. “Our final product is premium because RRD offers a level of quality and client service that doesn’t exist with other vendors. With RRD, we can create and publish a luxury edition that’s going to be worth it to consumers. RRD helps bring our vision to life.” – Author and Founder of Merrick Books, Andrew Cobble. RRD currently works with 716 book publishers around the world, including the “Big Five,” and offers broad expertise and high-end features to all authors. #print #publishing #premium #ClientPartnership #RRD

The life sciences industry is unique and serves a critical function in global health and safety, so extreme caution needs to be taken when handing over kitting and fulfillment needs to a third-party. John Marrow, President of Supply Chain Solutions at RRD, spoke with Joe Lynch ★ The Logistics of Logistics where they talked about the life sciences supply chain, the importance of nearshoring, automation, and more. Listen to the full podcast here: https://bit.ly/49QlE1i. #supplychain #lifesciences #fulfillment #pharmaceuticals

Technology in print is a game-changer, allowing marketers to integrate print with digital efforts using QR codes and AI to create more value. RRD’s 2024 Print Impact Report shows that 32% of marketers are using AI and 31% plan to use the technology to support print marketing. Marketers and printers alike can leverage AI to optimize workflows and improve customer experience through data analysis, marketing automation, and content creation. Listen as RRD’s Margo Yohner explains to WhatTheyThink how modern marketers are embracing this exciting digital + print approach using data-driven technology to reach consumers via trustworthy — yet innovative — direct mail campaigns. #print #printmarketing #digitalmarketing #marketing #qrcodes #ai #technology #directmail

Pride Month kicked off last week at RRD with the support of RRD's Our Pride Employee Resource Group. With a full line up of celebrations and conversations focused on active inclusion, we're seeing firsthand how embracing diversity builds stronger teams and makes us a better business partner. Happy Pride to our community!

With inflation's impact on consumer behavior, brands must adapt their marketing strategies to maintain customer loyalty. But with fewer customer loyalty opportunities to go around, how will brands adjust marketing tactics to align with audience preferences? Competitive pricing, exclusive discounts, and rewards programs address inflation worries and provide tangible benefits, says RRD's Chief Commercial Officer, Al duPont. Read more research-backed insights in this Forbes leadership piece: #marketing #ROI #directmail #inflation #customerloyalty #brand #digitalmarketing #marketingstrategy