Robert Akerele’s Post

Here's how to send AI-personalized messages to your website visitors, automatically. We recently implemented RB2B on our website (and for a few of our clients) ... and it's been a while since I was that excited about a sales software. Here's how it works: 1️⃣ Someone visits your Website. 2️⃣ RB2B identifies the person. 3️⃣ You get the contact information via Slack. Here's where it gets exciting: 4️⃣ You can automatically push the data to Clay... 5️⃣ ...which enriches, then qualifies, your prospects. Based on the page your prospects were on, you can 6️⃣ route them to different Smartlead campaigns. Here's a video of the workflow in action 👇 (P.S: Let me know if you want me to share the table with you!)

Testing, testing… Is this thing on? 🎤 Are you in sales and in need of a way to boost your sales results? Say no more. Our latest blog covers all things about A/B testing. 🤓 It will show you: 🚀 6-steps to book more meetings 🚀 different elements you can A/B test 🚀 best practices 🚀 mistakes to avoid Make data-driven decisions and optimize your sales process for better results. Read the blog to know how 👇 🔗 https://lnkd.in/dwf_u7JH #ABTesting #SplitTesting #B2BSales #Skylead

Are your sales emails and messages….sorta stuck? The problem might be your personalization strategy. If you get this wrong, it doesn’t even matter if you have a great offer - you’ll lose your prospects before they’ve even finished your message. But… There IS a method you can use to quickly improve the way you personalize your emails and DMs. On Thursday, Dan will walk through the 4 levels of personalization (and a 5th, sneaky bonus level). Level 1: C Level 2: P Level 3: CG Level 4: D Level 5: T There will be a Q&A session so that you can get your specific messaging issues answered. You’ll walk away with several frameworks you can use right away. Want to come? Comment “Yes” below and I’ll send you an invite. (Side note: Make sure to connect with me so I can DM you!)

Here's the easiest, 5-step way to do outbound. And if you're a sales leader, this is easier than teaching MEDDIC, SPIN, SNAP, Black Swan, etc. if your reps are new. ☞ Bookmark it if you're missing quota __ 1/ Permission-Based Opener: Ask for those 30 seconds. Stop talking at your prospect. If they agree to 30, then they'll likely listen to the pitch. __ 2/ Ask what they like about their current solution. Learn what they are using, why they are using it, and what they love about it. On a piece of paper with a line drawn down the middle, write down all of the good things. __ 3/ Ask what they don't like about their current solution. And again, write all of it down, but this time on the right side of the paper. __ 4/ Explain offering (using parts 2 and 3). Here's how that sounds: "Sounds like you really like Nooks. We don't do {x} like them, but we do {y} and {z}. You also mentioned you were showing as spam on a good chunk of your calls and there was a bit of a call delay. PhoneBurner removes both of those problems." __ 5/ Ask for meeting. Here are the best ways to ask: ➝ (Negative/Reverse Language) Is there anything that would hold you back from looking at this? ➝ (Drive Pain) If we can solve for {x} and {y}, would it be worth evaluating? ➝ (Humor) Well look, if you take a 30 minute meeting with us, I get to brag to my team that I booked {company} and I score a commission check. On the flip side, you can check this out and if it makes sense, you can save the day by eliminating {x} and {y} for your reps. ➝ (The Placeholder) Sounds like you really want to think it through. I'll happily send you an email, but you need to meet me in the middle. My big ask is that I throw a dart on your calendar for 2 weeks out. If you like the material in the email, we can keep it. If you hate the material in the email, we can cancel. Sound fair? __ Dropping something soon to help new SDRs who are missing quota. Stay tuned 📻

Exciting News for B2B Sales from LinkedClient! 🚀 To give you some more information about what we do over at LinkedClient: We help B2B companies automate the entire sales process with the worlds first AI assistant for B2B sales (Elsie). Elsie handles all of the boring parts about the sales process and will help you and your company to schedule more meetings that allows you to close more deals. Back to the exciting news! I’m thrilled to announce the opening of our new Data Room – a treasure trove of resources designed to skyrocket your B2B sales! What’s Inside? 👉 Case Studies: Success stories of how our clients boosted their sales using LinkedClient. 👉 FAQs: All your questions answered about our platform. 👉 Interactive Demo: See LinkedClient in action! 👉 Customer Insights: Hear directly from our clients. 👉 Pricing Options: Tailored to fit your needs. And so much more! We believe in empowering businesses like yours with the knowledge and tools for success. Whether you’re just starting with us or have been a partner for years, there’s always something new to explore. If you're ready to transform your B2B sales - send me a direct message, and I’ll share the exclusive link to our Data Room. Best, Melker CEO, LinkedClient

In a sea of automated sales emails → ''choose'' manual. Want to get started? → Use ''The ONE Framework''. Here's a 6-step breakdown... ---- Step 1 - One Observation ↳ Insert one piece of research. Example: ''Saw you're hiring 2 BDRs''. ---- Step 2 - One Hypothesis ↳ Insert what problem you predict they will have based on your observation. Example: ''Bet you're thinking about how to ramp them up quickly''. ---- Step 3 - One Impact ↳ State the COI [cost of inaction] Example: ''Most reps take 5 months to ramp''. ---- Step 4 - One Story [one logo & one result] ↳ Tell one story about solving the problem Example: ''The VP Sales at ACME used my training programme and reduced ramp from 6 to 3 months''. ---- Step 5 - One CTA ↳ Use one question only [make it closed] Example: ''Worth a chat''? ---- Step 6 - One PS. ↳ Include a note about something you have in common. Example: ''PS. I went to Newcastle Uni also. Loved it''. If you'd like a free class on the framework, join 1k others here: https://lnkd.in/ecPhKWqb ---- Standing out on email in 2024 is hard AF ✍️ It's not impossible 💯 PS. Who is the best cold emailer you know?I'll go first: Yurii Veremchuk, follow him, he's class.

One of the things I hear the most on sales calls from prospects is, "We could be doing this ourselves, but just haven't gotten around to it". If you think one SDR can: > Setup multiple domains and email infra to send 1000+ a day > Build targeted lead lists, scrape them, and verify them for sub 1% bounces > Write highly effective copy, and input spintax to maintain deliverability > Manage and troubleshoot campaigns inside of Smartlead > Handle replies of leads at sub-5-minute timing > Keep track of leads, reporting, and campaign data Then #1: This better be a well-compensated SDR! And #2: Maybe it isn't the best use of their time to manage all of this by themselves Good email outbound is a lot more than just setting up a campaign and letting it run. You should make sure your company has an expert in making it work so you can combine the output with other work your SDRs / sales team are doing

Win rates drop by 27% when reps focus too much on ROI (Gong) Here's what to do instead 👇 Use relevant before/after customer stories everywhere. In cold emails, cold calls, discovery conversations, demos, negotiations, etc. The catch is that these stories have to be similar companies, in similar stages, and similar size. And the rep has to know the story inside and out. The problem? ⛔️ Reps are unfamiliar with deals they didn’t personally close ⛔️ Customer stories are buried in use case sheets or long case studies on the website ⛔️ Customer stories aren’t sortable by persona, industry, and/or use case In other words, reps rarely use customer stories because they’re so hard to find. Here’s the key idea: eat complexity for the reps. Reduce the amount of time, effort, clicks, etc that it takes to find and use customer stories Here’s the simple solve (that’ll take a few hours to build) I call this a "Customer Story Cheat Sheet" ✅ Create a Google Sheet or Excel doc owned by enablement ✅ Create these columns - Customer company - Persona - Industry - Use case or solution - Problem - How you helped + result - Bonus: unique insight behind the approach At most, the problem + how you helped is 3-4 sentences ✅ Start by repurposing existing long-form case studies or use case examples into this format ✅ Tighten up the language with a few of your best AEs ✅ Rinse and repeat once per quarter or more with the best, most relevant new logos landed ✅ Bonus: Create 1 sentence snippets reps can pull into cold emails, sales follow up emails, etc. ~~~ Your sales team will absolutely eat up this resource. And it’s a great onboarding tool to quickly get new reps up to speed. Get your reps to tell more customer stories and focus less on ROI. My clients who do this see amazing results after implementing. Do you have something like this in your sales org? #sales

"How can I measure and track my performance as a high-ticket closer, and what are some key metrics to focus on?" 📊 Track Your Triumph: Key Metrics for High-Ticket Closer Success! 💼🚀 Discover essential metrics to measure and elevate your performance as a high-ticket closer: 📈 Conversion Rates: Focus: Monitor the percentage of leads converted into actual high-ticket sales to gauge your closing effectiveness. 💬 Average Deal Size: Insight: Track the average value of your closed deals to ensure they align with high-ticket expectations. 🔍 Lead Response Time: Efficiency Check: Measure the time it takes to respond to leads. Faster responses often correlate with higher conversion rates. 🤝 Win Rates: Effectiveness Gauge: Calculate the ratio of won deals to total opportunities, indicating your success in closing high-ticket sales. 🔄 Pipeline Velocity: Progress Measurement: Assess how quickly leads move through your sales pipeline, ensuring a steady and efficient process. 📅 Sales Cycle Length: Efficiency Tracker: Keep an eye on the average time it takes to close a deal, identifying areas for optimization. 📧 Email Engagement Rates: Communication Impact: Evaluate the effectiveness of your email campaigns by measuring open and click-through rates. 📚 Learning and Development: Continuous Improvement: Track the number of training programs or resources you engage with to ensure ongoing skill enhancement. 📉 Deal Closure Reasons: Insightful Analysis: Understand why deals are lost. Identify patterns and adjust your strategy for better future outcomes. Ready to fine-tune your high-ticket closing game? Monitor these key metrics for a performance that soars to new heights! 🚀💡 #HighTicketSales #MetricsThatMatter #SuccessTracking ➡️ CONNECT me for more CLICK at https://buff.ly/3Ogbsqr

Exactly, to summarise: 1. Put your thinking caps on and figure out who to target. 🧢 2. Speak to them like you’re a human being, not a robot with an automated script. 🤖 3. Focus on how you can help them even if that’s just advice, not how they can help you hit your “Top Salesperson of the Month” target. 🤝