Calvin Cummings’ Post

Are you a small business owner wanting to grow and scale your business? If so, please comment and let me know what issue or challenge you struggle with the most. It would also help if I knew what type of business you’re in. Thanks for taking time to comment!

Appraiser2X 5x3 Success Formula 3 things I’d do in 5 areas of a valuation business if I was an aspiring appraisal business owner today: 1. MINDSETS - I’d shift to: - Working ON not just in the biz - Not doing everything myself - Focusing more on leverage 2. STRATEGY - I’d: - Implement strategic planning - Develop a meeting rhythm - Review KPIs weekly 3. MARKETING - I’d spend 5% on: - SEO/mobile responsive website - CRM/email marketing system - Social media mgmt vendor 4. APPRAISAL SERVICES - I’d: - Build assignment mgmt system - Leverage report writing software - Create leveraged support team 5. ADMINISTRATION - I’d outsource: - HR to a PEO company - IT to managed services - Accounting to a CPA firm 4 principles I’d keep in mind as the founder; i.e. my job as the CEO is to: 1. Grow the business 2. Systemize the business 3. Replace myself in the business 4. Create a valuable & sellable firm Most appraisers are: - Great Techicians - Average Managers - Poor-to-Fair Leaders They’re not to blame. College and the Appraisal Institute don’t teach appraisers how to be great managers and business owners. I spent over $100K and 10 years on high-end coaching to learn the secrets to scaling from 6 to 7 figures and selling for 7 figures all-cash. You can get access to these secrets for only a small fraction of that cost. What took me 10 years to accomplish, you can do in half that time, with the right help. Go to www. CalvinCummings .com and the Coaching page and Book a Free Consult. Spend 90-120 minutes with me and let me help you solve one major issue or challenge you’re struggling with in your appraisal business for FREE! See if our Appraiser2X Coaching Program might be a good fit for you and your appraisal business. Calvin Cummings Appraiser2X Coach MAI - Non-Practicing #AppraisalBusiness #FounderAndCEO #BusinessOwner #BusinessCoaching #SuccessFormula

𝐓𝐞𝐧 𝐓𝐡𝐢𝐧𝐠𝐬 𝐀𝐩𝐩𝐫𝐚𝐢𝐬𝐞𝐫𝐬 𝐂𝐚𝐧 𝐃𝐨 𝐓𝐨 𝐏𝐫𝐞𝐩𝐚𝐫𝐞 𝐅𝐨𝐫 𝐓𝐡𝐞 𝐔𝐩𝐜𝐨𝐦𝐢𝐧𝐠 𝐈𝐧𝐭𝐞𝐫𝐞𝐬𝐭 𝐑𝐚𝐭𝐞 𝐂𝐮𝐭𝐬 With inflation slowly falling and a General Election coming up in November, rest assured at least one interest rate cut will be announced by the Fed in September. Here are things you appraisal business owners, managers and founders can do to start preparing for the lower-interest-rate environment and stronger real estate market that will unfold in 2025. 1. 𝐖𝐎𝐑𝐊 𝐎𝐍 𝐌𝐈𝐍𝐃𝐒𝐄𝐓𝐒 Do your current paradigms allow you to... - Systemize - Delegate - Leverage 2. 𝐂𝐑𝐄𝐀𝐓𝐄 𝐀 𝐕𝐈𝐕𝐈𝐃 𝐕𝐈𝐒𝐈𝐎𝐍 Do you have a corporate vision that is... - Compelling - Inspiring - Motivating 3. 𝐃𝐄𝐕𝐄𝐋𝐎𝐏 𝐘𝐎𝐔𝐑 𝐁𝐑𝐀𝐍𝐃 𝐏𝐑𝐎𝐌𝐈𝐒𝐄 Do you communicate to your clients that your services are... - Unique - Differentiated - Guaranteed 4. 𝐖𝐑𝐈𝐓𝐄 𝐎𝐔𝐓 𝐘𝐎𝐔𝐑 𝐆𝐎𝐀𝐋𝐒 Do you have written goals broken down by... - 10-Year - 3-Year - 1-Year 5. 𝐃𝐎 𝐀 𝐒.𝐖.𝐎.𝐓. 𝐀𝐍𝐀𝐋𝐘𝐒𝐈𝐒 Do you regularly analyze how you can leverage and minimize your... - Strengths - Weaknesses - Opportunities - Threats 6. 𝐂𝐑𝐄𝐀𝐓𝐄 𝐀𝐍 𝐈𝐒𝐒𝐔𝐄𝐒 𝐋𝐈𝐒𝐓 Do you write down issues as they arise for your... - Business Development - Talent Management - Operations 7. 𝐏𝐑𝐈𝐎𝐑𝐈𝐓𝐈𝐙𝐄 𝐓𝐎𝐏 𝐏𝐑𝐎𝐉𝐄𝐂𝐓𝐒 Do you prioritize your projects based on... - Growth - Systems - Technology 8. 𝐃𝐎 12-𝐖𝐄𝐄𝐊 𝐒𝐏𝐑𝐈𝐍𝐓𝐒 In terms of execution and traction, do you... - Plan Quarterly - Review Monthly - Score Weekly 9. 𝐌𝐀𝐊𝐄 𝐀 𝐌𝐀𝐒𝐓𝐄𝐑 𝐒𝐘𝐒𝐓𝐄𝐌𝐒 𝐋𝐈𝐒𝐓 Have you made a systems list... - By Department - By Role - To Delegate 10. 𝐖𝐎𝐑𝐊 𝐎𝐍 𝐎𝐍𝐄 𝐒𝐘𝐒𝐓𝐄𝐌 𝐏𝐄𝐑 𝐖𝐄𝐄𝐊 How would things be different if you systemized... - Things You Hate Doing Most - Things That Increase Revenues - Things That Lower Costs If you need help with any of these, our Appraiser2X Coaching Program can help. We scaled our real estate appraisal business from 6 to 7 figures and sold it for 7 figures, all cash, and we can help you do something similar. Calvin Cummings Appraiser2X Coach MAI, Non-Practicing www. CalvinCummings .com 1. Subscribe to our Weekly Newsletter 2. Book a Free Consult Call for 90 minutes Let me help you solve one major challenge or issue you're struggling with, FREE! See if our Appraiser2X Coaching Program might be a good fit for you and your business. #MAI #Appraiser #InterestRateCuts #RealEstateMarket #RealEstateAppraiser

Carrying Buckets? Or Building a Pipeline? “The Parable Of The Pipeline” by Burke Hedges is a short book that uses a fictional story to convey lessons about wealth creation and passive income. The parable contrasts two friends who live in a village and come up with two different ways they each could provide water to the village from a water source quite some distance away. One friend chooses to sell the water directly, working hard to transport it every day, carrying bucket after bucket manually over a long distance from the water source to the village. At the same time, the other friend invests time to build a pipeline that automates the water delivery. In the early days, the friend carrying bucket after bucket of water to the village made more money. Over time, however, the pipeline generated passive income for the second friend, allowing him to enjoy more freedom and wealth. The book's main message is about the importance of creating passive income streams rather than relying solely on active linear income through traditional work. Are you investing small portions of time daily, weekly, monthly, yearly to create your own “pipeline?” If not, why not? If you���re caught in the linear income, trading-your-time-for-money hamster wheel, what could you start doing now to create one passive income stream in your life? - E-Book? - Templates? - Online Course? - Membership Site? - YouTube Channel? Please share in the comments below one thing you’re going to do here in July 2024 to start building your own “pipeline.” #LinearIncome #PassiveIncome #WealthBuilding #TimeFreedom #FinacialIndependence Calvin Cummings MAI, Non-Practicing www. CalvinCummings .com Newsletter | Coaching | Guides

“Give me a lever long enough and a fulcrum on which to place it and I shall move the world.” - Archimedes 6 types of leverage you can use to build true wealth… - Robust Health - Time Freedom - Financial Freedom 1. Financial Leverage - Put a small portion of your own money down and leverage OPM (bank loan) for larger portion of purchase price on a solid investment property. 2. Time Leverage - If your time is worth $100/hour, hire an assistant and delegate all of your lower-value tasks, freeing you up to spend your time on those higher-value tasks only you can do. 3. Systems Leverage - Systemize all of your recurring tasks so others can do them in your place. Create a systems-dependent business not an owner-dependent business. 4. Marketing Leverage - Build your brand. Acquire, retain, and increase the lifetime value of your clients. Leverage the power of the internet via your website, landing pages, newsletters, social platforms, and your CRM/marketing software. 5. Network Leverage - Build your professional and business networks. Be a consistent go-giver, sharing and helping others in your network for free. The ultimate return to you and your success and wealth will be exponential. 6. Knowledge Leverage - Read and implement. Take courses and apply what you learn. Hire experts where you are weak. Outsource all non-core business functions. Become an expert yourself. Leverage can set you free. With it you can buy back your time. Time is your most precious asset. Learn about leverage, soon. = = = = = = = = = = Would you like more leverage in your life and business? I can help you two ways: 1. Go to www. CalvinCummings .com and Subscribe Now for my Weekky Newsletter — Strategies and tactics you can use to gain more leverage and true wealth. 2. Go to the Coaching page and Book a Free Consult — 90 minutes with me one on one where I’ll do my best to help you solve one major issue or challenge you are struggling with, FREE. See if our Appraiser2X or Founder2X Coaching programs might be a good fit for you and your business. I’ve been where you’re at, and I truly care.

The truth about starting up and trying to build a successful real estate appraisal business... CREDENTIALS All the licenses and designations in the world are not going to do the trick. You are competing against thousands of other wannabe business owners. BRAND You're going to need more than a personal brand to make it in the business world. If your business name has your name in it, you don't have a brand. MARKETING If you think your past appraisal reports equal marketing, you're sadly mistaken. Unless you have something truly unique, you're just a commodity. HARD TO HIRE Most likely because you have nothing unique to offer and have virtually no focus on recruiting, let alone retention. Why should someone work for you? USPAP, AI, IRWA, ETC. You live in denial thinking USPAP and your professional organizations are really there to help you and your business. They're not! Wake up! YOU'RE NOT SUPERMAN / SUPERWOMAN You think you can do everything, all by yourself. You're the best person for every job in your business. Guarantee for failure. Certainly not success. NO PLANNING. NO GOALS. NO VISION. You plod on, day after day, doing the same old thing, thinking things somehow magically are going to change for the better. Definition of insanity! YOU NEED HELP Shameless plug, but I don't care. Keep doing what you've been doing and keep getting what you've got. A hot mess and a professional services business that doesn't work. Or, if it does, at least not really well, let alone optimally. You desperately need. 1. A paradigm shift mentally. 2. A vision that truly inspires people. 3. A strategic plan for how to turn it around. 4. A marketing plan that can get you different clients. 5. A recruiting plan that can get you top A-player talent. 6. Business systems that you and your people can leverage. You need a major mindset shift and leverage! Plain and simple! I'm stopping at six cause it's really painful for me to go on... - and on - and on - and on ...with all you need. Your small business doesn't work. It's not well run. You don't have the training. You don't have the experience. You need both desperately. Continue down the path by yourself, if you must. But you don't need to. There IS help available. Just stick your pride in your pocket. Invest in yourself. www. CalvinCummings .com Newsletter, Coaching, Guides

4 𝐆𝐫𝐨𝐰𝐭𝐡 𝐄𝐧𝐠𝐢𝐧𝐞𝐬 4 Your Business You don't need a Boeing 747 to take you business to new heights. Here are 4 𝐠𝐫𝐨𝐰𝐭𝐡 𝐞𝐧𝐠𝐢𝐧𝐞𝐬 companies use to become world-class. 𝐉𝐄𝐓 𝐄𝐍𝐆𝐈𝐍𝐄 1 - 𝐍𝐄𝐖 𝐂𝐋𝐈𝐄𝐍𝐓𝐒 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐟𝐨𝐫 𝐏𝐫𝐨𝐛𝐥𝐞𝐦𝐬: - Airbnb with homeowner rental platform - Tesla with high-performance electric cars - Amazon with free overnight delivery service 𝐖𝐨𝐫𝐥𝐝-𝐂𝐥𝐚𝐬𝐬 𝐒𝐞𝐫𝐯𝐢𝐜𝐞: - Ritz-Carlton with personalized guest services - Amazon with efficient delivery services - Apple with pesonalized support 𝐑𝐚𝐯𝐢𝐧𝐠 𝐅𝐚𝐧𝐬: - Apple with cult-like following - Disney with dedicated fan base - Harley-Davidson with biker fans 𝐉𝐄𝐓 𝐄𝐍𝐆𝐈𝐍𝐄 2 - 𝐍𝐄𝐖 𝐓𝐀𝐋𝐄𝐍𝐓 𝐆𝐫𝐨𝐰𝐭𝐡 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬: - Google with extensive learning programs - Salesforce through robust training programs - Microsoft with career and leadership training 𝐖𝐢𝐧-𝐖𝐢𝐧 𝐂𝐮𝐥𝐭𝐮𝐫𝐞: - Patagonia's culture values work-life balance - Southwest Airlines emphasizes teamwork & mutual respect - Zappos focuses on delivering happiness to customers & employees 𝐏𝐫𝐨𝐟𝐢𝐭 𝐒𝐡𝐚𝐫𝐢𝐧𝐠: - Southwest Airlines is well-known for its profit-sharing program - Publix Super Markets shares its profits through its ESOP program - Gore-Tex's profit-sharing is a core component of its comp structure 𝐉𝐄𝐓 𝐄𝐍𝐆𝐈𝐍𝐄 3 - 𝐋𝐄𝐕𝐄𝐑𝐀𝐆𝐄 𝐏𝐞𝐨𝐩𝐥𝐞 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞: - Netflix hires A-players and empowers them - Google's talent management fosters innovation - Zappos encourages massive autonomy & creativity 𝐒𝐲𝐬𝐭𝐞𝐦𝐬 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞: - McDonald's virtually invented standardized systems - Toyota is famous for its continuous improvement process - Amazon is renowned for its logistics & supply chain systems 𝐓𝐞𝐜𝐡𝐧𝐨𝐥𝐨𝐠𝐲 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞: - Google is the #1 search engine in the world. YouTube is #2. - Apple revolutionized the world with its iPhone & App Store - Amazon has revolutionized ecommerce & cloud computing 𝐉𝐄𝐓 𝐄𝐍𝐆𝐈𝐍𝐄 4 - 𝐈𝐍𝐍𝐎𝐕𝐀𝐓𝐈𝐎𝐍 𝐍𝐞𝐰 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐬: - Airtable provides spreadsheet+database collaboration - Crisp offers Internet of Things food supply chain management - Rise Gardens developed smart indoor home gardening systems 𝐁𝐞𝐭𝐭𝐞𝐫 𝐒𝐲𝐬𝐭𝐞𝐦𝐬: - Start using process mapping to optimize your systems - Go next level by implementing integrated technology solutions - Finally, invest in employee training for building & improving systems 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧𝐬: - Start by automating your accounting & finance systems - Next focus on your customer relationship management systems - Finally, automate recruiting, onboarding & performance management Back in my 20s when I was a Porsche-Audi apprentice mechanic, an older German journeyman mechanic told me: "Calvin - Steal with your eyes!" Think like the best to be the best. Success leaves clues. 4 Growth Engines. That's a wrap! www. CalvinCummings .com Coaching Newsletter Guides

If you have thin skin, a fragile ego, or like living in denial, please don't read this newsletter!

2 Ways to Become Wealthy... Slow or Faster? The Choice is Yours! 𝐓𝐇𝐄 𝐒𝐋𝐎𝐖 𝐖𝐀𝐘 - Go to school. - Get a good job. - Save and invest. - Work for 40 years. - Retire when you're 65. 𝐀 𝐅𝐀𝐒𝐓𝐄𝐑 𝐖𝐀𝐘 - Be observant. - Find a big problem. - Create a solution for it. - Build a business around that. - Market your solution globally. - Leverage people, systems & tech. - Buy back your time. Continue to build. - Run your business passively or sell for millions. It takes 5-20 years to retire rich as an entrepreneur. It takes 40-50 years the way you've been taught. You can choose the slow way or a faster way. Which way are you going to choose? = = = = = = = = = = Building a great business, wealth, and time freedom is about solving problems. If you'd like to learn more, I can help you two ways: 1. Go to www. CalvinCummings .com and Subscribe Now to weekly newsletter -- business & wealth building strategies and tactics that can set you free -- earlier rather than later. 2. While you're there, go to the Coaching page and Book a Free Consult -- 90-120 minutes with me on Zoom (FREE) to help you solve one major issue or challenge you're struggling with. See if our Appraiser2X or Founder2X Coaching programs might be a good fit for you and your business. #Leverage #LinearIncome #TimeFreedom #WealthBuilding #Entrepreneurship

5 Pillars of Mine for Entrepreneurial Success... (Epiphonies from a "Digital-Day-Off" on July 4th)... 1 - 𝐌𝐈𝐍𝐃𝐒𝐄𝐓𝐒 Limiting beliefs that shackle your potential or open paradigms that expand possibilities? 2 - 𝐃𝐄𝐋𝐄𝐆𝐀𝐓𝐈𝐎𝐍 The final realization that your Superman or Superwoman, I-Can-Do-It-All fantasy can actually be harmful if not fatal. 3 - 𝐋𝐄𝐕𝐄𝐑𝐀𝐆𝐄 Once experienced in some small part, a crack opens and widens, revealing possibilities for massive results with minimum effort. 4 - 𝐒𝐘𝐒𝐓𝐄𝐌𝐒 The epiphony that -- like a solar system, atomic particles, or even our body -- a business is composed of interconnected systems, whether documented or not, whether well-running or efficient or not. 5 - 𝐖𝐄𝐀𝐋𝐓𝐇 Beyond hobbies and interests, income and assets, the prime goals of your business should be to help you create (1) abundant free time, (2) vibrant health, and (3) vital intimate relationships. #Entrepreneurship #Delegation #Mindsets #Leverage #Systems #Wealth = = = = = = = = = = You've got a business -- dream, startup or one you're wanting to grow. I can help you two ways: 𝐆𝐨 𝐭𝐨 𝐰𝐰𝐰. 𝐂𝐚𝐥𝐯𝐢𝐧𝐂𝐮𝐦𝐦𝐢𝐧𝐠𝐬 .𝐜𝐨𝐦 and 1. 𝐒𝐮𝐛𝐬𝐜𝐫𝐢𝐛𝐞 𝐍𝐨𝐰 to my weekly newsletter for entrepreneurial wisdom. 2. Go to Coaching page and 𝐁𝐨𝐨𝐤 𝐚 𝐅𝐫𝐞𝐞 𝐂𝐨𝐧𝐬𝐮𝐥𝐭 Zoom for help solving one main issue or challenge your struggling with.