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Embracing each day with a smile and welcome guests to a world of hospitality ✨🏨 Excited to be the face of exceptional service.From check-ins to warm greetings, I'm here to ensure your experience is top-notch. Check on our upcoming project #FrontDeskMagic#HospitalityGuru#GuestExperience#ServiceExcellence#WelcomingVibes#HotelLife#CustomerFirst#SmilesAllAround#CreatingMemories#HospitalityIndustry
Excited to share that I have an article in the latest edition of the Institute of Hospitality magazine! In the article, I discuss the crucial role of ambiance in the hospitality industry and how candlelight can entice consumers to stay longer and spend more. #ambiance#hospitality#candlelightBolsius Group
Remember when Anheuser-Busch and Miller represented just a handful of products and brands? Fast forward to the craft brewery boom that chipped away at the King of Beer's dominance, leading to a spree of acquisitions to capture regional markets. Similarly, global hotel chains like Marriott, Hilton, IHG, and Hyatt now boast an extensive array of brands, creating a landscape that can be bewildering for road warriors like us.
As we accumulate nights within a specific tier of a chain, aiming for complimentary stays at luxury or international properties under the same global umbrella, the complexity intensifies.
While I appreciate the strategic move to maximize revenue by catering to diverse traveler demographics, from family road trippers seeking economy options to senior executives desiring premium or luxury experiences in city centers, I find myself pondering: Can a brand niche be sliced too thin for each property? Your thoughts?
#branding#hotels
Thought of the day for my fellow hoteliers! Curious to know your thoughts?
The landscape for hotel casinos and resorts has shifted its focus to monetizing experiences, marking a significant transformation in customer behavior in places going back to 2015 during my time at Caesars Ent.
The city has transitioned from a gaming-centric to an experience-driven destination, evident in the fact that 60% of paying customers in Vegas are now identified as non-gamers, this was stated back in 2015 and I am positive that has gone up. This shift has led to hotels competing to offer diverse and appealing experiences, prompting proactive approaches like Caesars establishing a dedicated department to adapt to this evolving consumer behavior and drive incremental revenue. I know this firsthand because I created that department.
A key contributor to success has been the strategic use of technology, exemplified by partnerships such as the one with UrVenue at the time. This collaboration has not only resulted in substantial revenue growth but has also streamlined operations. By prioritizing customer focus and leveraging technology, teams can excel in customer development, making tasks like handling reservations, check-ins, and facilitating payments seamless.
As the industry continues to evolve, the question arises: do you observe hotels maintaining a focus on creating unique experiences, and what tools or strategies do you think would further facilitate operators in effectively monetizing and enhancing customer service in this dynamic environment? We live in a social media world and that computes to consumers wanting experiences so that they can say "I did it for the Gram"
#pxms#hotels#experiences#vegas#hospitality#urvenue
Happy new year from HSMAI Korea