Refinery29’s Post

In a recent ADWEEK article, CEO Cory Haik outlines Refinery29's new strategy, highlighting three key areas: its research and consultancy arm, R29 Intelligence; its R29 Content Studio; and its creator network, the R29 Talent Cooperative. As part of this focus, Refinery29 will emphasize live events and video, while expanding sports and current affairs coverage to strengthen its expertise in these areas. Read the full piece below to learn more!:  https://lnkd.in/eVFC7V3v

What is the New Beauty Mindset, who is shaping it, and how is it defining trends in the market? Unveiled at the Cannes Lions International Festival of Creativity Advertising Festival earlier this week, we’re happy to share a new report showcasing the five attributes of this psychograph. If you missed us in France, our R29 Intelligence team shares more below about the cultural codes surrounding this new cohort: https://lnkd.in/e4bUnHYa

Building across our content, intelligence and talent businesses, we are happy to announce the appointments of two new executives in Ashley Meade, Refinery29's newly elevated Chief Revenue Officer, and Akhil Bhansali, newly appointed Chief Financial Officer! Meade will be responsible for leading the sales teams and accelerating developing revenue streams while Bhansali will focus on financial planning, management, and developing strategies to monetize content and ensure continued profitability. These strategic appointments solidify our commitment to enhancing our commercial offerings and expanding Refinery29's reach. Read more about our strategy in our announcement memo below: https://lnkd.in/eUQdXMsc

Heading to Cannes next week?! So are we! Refinery29 and Beautycon are hosting a lunch presenting The New Beauty Mindset. And good news: Due to overwhelming demand we are opening up a few more spots! Email beautycannes@refinery29.com if you'd like to attend and we will confirm on a first come first serve basis with event details. See you there 🇫🇷

Last week Refinery29 was honored to accept the The Skin Cancer Foundation’s Media Impact Award at its Champions for Change gala! ☀ 🥇 Our team took home the award for our work to ban teen tanning bed use and promote sun safety via our Sun Blocked editorial series. R29 has gathered 8,000 signatures to date on its petition with the Skin Cancer Foundation to mobilize the Food and Drug Administration to finalize its proposed rule that bans minors from using sunbeds. Skin cancer is the most common cancer in the United States but it’s also one of the most preventable types of cancer. We are proud to bring this critical issue to the forefront and continue to work toward eliminating tanning bed use across the globe. Read more below! https://lnkd.in/eTSJY-xb

Refinery29 is coming to the Cannes Lions International Festival of Creativity this June! 🇫🇷 Join us for lunch, cocktails and conversation kicking off our new union with Beautycon with R29’s CEO Cory Haik, Global Deputy Beauty Director Jacqueline Kilikita, and Beautycon Executive Producer Teneshia Carr. 💄 🥂 Spots are limited! Drop us a line at beautycannes@refinery29.com for event details and to confirm attendance. We hope to see you there! 👀

We're thrilled to announce that Beautycon, the industry’s most revered beauty event, is joining forces with Refinery29, Inc.! This coming November in Los Angeles, join us for the live, multi-channel event blending Refinery29's esteemed beauty authority with Beautycon's expansive reach and influence. For over a decade, Beautycon has been at the forefront of fostering connections and spotlighting industry trailblazers. Now, joining forces with Refinery29, we're set to blend digital and physical platforms with our comprehensive suite of brand offerings. With influencer programming, editorial activations, expert panels, brand demonstrations, interactive booths, and more, we're redefining beauty content in a whole new dimension. Stay tuned for exciting programming updates on Refinery29 and Beautycon.com. We can’t wait for this next chapter! https://lnkd.in/exx8r49X 

We’ve got some news to share! We’re happy to announce that Refinery29 is now a part of Sundial Media Group, the parent company of brands such as Essence Communications Inc., Girls United by ESSENCE, AFROPUNK Worldwide LLC, NaturallyCurly and more! We've also got a newly appointed leader in our CEO, Cory Haik! For almost 20 years, Refinery29 has been built on the reflection of its audience, their stories, and the authentic curation of retail products. Reaching over 90 million people globally, we are proud to be an authority in lifestyle journalism, with a network of expertise across our publishing strategy group, insights agency, talent network, affiliate hub, and events business. Cory shares: “From our flagship Refinery29 property to Somos and Unbothered, we are thrilled to join the Sundial Media Group suite of brands, deepen our meaningful connection with audiences, and strengthen our collective goal: to be an inclusive platform for all women.” Read more on Refinery29 here: https://lnkd.in/eDb6S7mn Cheers to the next chapter! 

“The ethics of a brand’s behaviour, including everything from workplace welfare to who is an investor or the parent company, are expected to align with its core values. We also know millennials and Gen Z lack brand loyalty, so if a company is involved in a ‘scandal’ or it doesn’t respond to consumer criticism well, it’s all too easy for customers to move on and not look back" #thebodyshop #brandadvocacy By Jacqueline Kilikita Quoted Louise Whitbread, Alicia Lartey, Tara Ledden