Associate Director at Good Relations | Influencer Specialist | Social & Influencer Strategy
Absolutely loved chatting to the Halfords marketing team this week about all things influencer marketing. Best kind of lunch & learns end in lively discussion! Some key areas we covered... 💛 How you can use influencers to reach the heart of communities on social 👉 Why influencer content is 2x more likely to drive click-thrus than regular brand content 📣 How you can use influencers to tap into social trends & drive engagement If you think your team would benefit from a 1hr lunch & learn on the latest influencer trends & tips - lmk! Thanks for having us Evgenia Sianou Brittain Helen McLeod Gemma Balm Morgan Jamison Laura Masters
Women Drive Electric⚡️• Automotive Professional • DE&I Advocate • Disability Motoring • Connecting the Automotive Industry to Female Consumers • 07800 933 759
1moSounds really interesting Rebecca and Morgan. Does this important conversations include an element of the impact of Facebook groups too? There are probably some hesitations and stereotypes around influencers too which maybe need to be understood as someone from the outside of this world 🤔