SVP | Comms Leader | Expert in Media Relations and Crisis Management | Proven Success in Enhancing Corporate Presence and Achieving Business Goals | Ex-Chipotle, Ex-Vail Resorts | MIZZOU
Just in time for Season 3 Premiere of the Bear here's your Italian Beef fix with Portillo's CMO Nick Scarpino. Very fun listen! https://lnkd.in/gtSJESwk
Ever wondered how Beavertown Brewery scaled from a single brewery to producing 50 million litres of beer annually? 🍺
On this week’s episode of Scratch, we had an enlightening conversation with Tom Rainsford, the Marketing Director of Beavertown and one of Creative Review's 'Top 50 Creative Leaders'.
We took a deep dive into the evolution of Beavertown Brewery and just how they've managed to become the most stolen beer glass in Britain! 🇬🇧🍺
We discussed:
✅ The journey of Beavertown and the growth of its brand.
✅ Insights behind genuine consumer engagement.
✅ The importance of authentic brand storytelling.
✅ Community as a cornerstone for brand loyalty.
✅ Synchronizing with the cultural zeitgeist for brand success.
Link in the comments below. ⬇️
#BeavertownBrewery#ScratchPodcast#BrandStorytelling
Chamberlain Coffee and 818 Spirits have just announced their collaboration to create a unique and interesting drink: an espresso martini with a tequila twist.
In their promotional video, we see Emma Chamberlain talking to camera on how the cocktail is all the rage right now, and tells its origin story while cleverly dropping their new product.
But why is this ad so interesting?
☕️It shows the genuine and real friendship between Emma and Kendall, seamlessly blending their two business ventures together.
🍸The reenactment of Kendall during the telling of the origin story was a clever and fun touch.
☕️It takes after Emma’s traditional chatty vlog style content, so it already doesn’t feel like an ad.
All these elements tied in perfectly, to create a fun, interesting, educational, and authentic piece of marketing.
So, does it really taste better with tequila? Let’s find out☕️🍸
#chamberlaincoffee#818tequila#marketingcampaign#marketing
There's a zen about this image, isn't there? 🧘
It's the same zen that our clients feel after they start working with us 🌈
"Thank God. I don't have to worry about social media anymore.
I can just focus on running my business." 😌
Every successful food & beverage brand is focusing HARD on social 📈
While some try and take that responsibility in-house, others understand the value of outsourcing it to experts
💡
Because social SHOULD BE A TURNKEY MARKETING SOLUTION 🔑
It should generate leads and brand awareness 👀
Just as it has done for Filmland Spirits, who's grown its operations since working with us 🍹
#beveragebrand#socialmediamarketing
Become a trusted industry expert with Educational Videos! Whether it's demonstrating product usage or sharing valuable industry insights, these videos are your ticket to empowering your audience and solidifying your reputation as a go-to authority.
But why settle for just one video? Let's leverage one day of production to the fullest! These adaptable pieces of content can easily be repurposed into shorter reels for multiple platforms, extending your reach, boosting engagement, and saving you time and money. Just like this House of Q Ultimate Hotdog recipe that spawned four reels and the potential for future use! Watch the video for an epic slow-motion bite by BBQ PitMaster Brian Misko.
Ready to take your industry presence to the next level? Reach out, and let's collaborate on a personalized video plan tailored to amplify your influence and expertise. #videomarketing#educationalvideos#vernonvideographer
Senior Marketing Planning Manager at Phoenix Group
Shoutout to whoever wrote this Timothy Taylor's Brewery ad at St Paul’s station. In a sea of meh billboards, I read it, enjoyed it and even bought a pint at the airport on the way home. Does that count as performance marketing?
🥃 It’s that time again! Pour yourself a glass and join Jennifer Renshaw in the fourth episode of “Jen Shoots It Straight” as she dives into the world of marketing while sipping on some smooth whiskey.
This week, Jen shares her insights on challenges companies and CMOs often face when hiring a marketing agency. Whether you’re a marketing professional or just love a good whiskey chat, this episode is for you! Tune in and let’s get the conversation flowing.
#NashvilleMarketingAgency#BusinessGrowth#OutsourcedMarketingOle Smoky Distillery, LLC
Are you getting engagement on your posts?
✨ Check out the incredible results we achieved for a large pizzeria client on 1 of their videos.
Our strategic & relatable approach led to a significant boost in visibility and interactions.
Start increasing your views with us at Klever 📲
#sydneymarketing#sydneyresults#socialmediaresults#socialmediamanagement#sydneydesigners
Unlocking the Power of YouTube for Your Restaurant's Success
As restaurant owners, we're always on the lookout for effective ways to engage our audience and enhance our digital footprint. That's why I'm excited to share our latest video, which explores the untapped potential of YouTube for the restaurant industry.
In this post, you'll learn:
✅ Why YouTube is a crucial platform for reaching new customers.
✅ Practical tips for creating compelling content that captures the essence of your brand.
✅ Success stories from fellow restaurateurs who've transformed their business with simple videos.
✅ Whether you're new to digital marketing or looking to expand your existing strategies, this guide provides valuable insights into making YouTube work for you.
https://lnkd.in/eppD9cx2
CEO & Founder of The Lemon Bowl®, Recipe Developer, Food Photographer, Food & Travel Blogger, Content Creator, Food Influencer
1wThe best show!