Congratulations to our team at Publicis Collective, alongside our incredible partners, for winning the Shorty Awards in the Physical and Digital Convergence Category for Jameson’s St. Patrick’s Time Off Desk Decoy campaign. In recent years, St. Patrick’s Day celebrations have had to take a back seat. To kick it back into gear, Jameson wanted to help their audience go out, celebrate, and take that much needed PTO (guilt-free!). The campaign yielded impressive results and infused a little bit of luck back into the day. 🍀 Read more about the campaign: https://lnkd.in/eW4kxUhr Publicis Collective, Weber Shandwick, United Entertainment Group, a21, Hogarth
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Who doesn’t love the magic of summer? Our offices came together to disconnect, mingle, and celebrate the summer solstice. Thank you to our Community @ Collective committee who designed a special event to bring our teams together, topped with cotton candy, charcuterie boards, and yes, even a magician. 🪄☀️
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Two iconic Detroit brands, congrats to Jeep and our amazing team for making this a reality!
Incredible to have Jeep at the 2024 #RocketMortgageClassic. The players have been driving the Jeep® Grand Wagoneer as their luxury courtesy vehicle for the week.
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Congratulations to the teams at Energy BBDO, The General®, and Publicis Collective for your Cannes Lions wins and shortlists for “The General Sound Studio” campaign. 🦁 🥈 🥉 Silver | Audio & Radio: Social Behaviour & Cultural Insights Bronze | Audio & Radio: Consumer Services/B2B Shortlist | Audio & Radio: Branded Content/Podcasts Shortlist | Entertainment Lions for Music: Influencer & Co-Creation About the campaign: #TheGeneralSoundStudio, a custom SUV complete with professional equipment and an award-winning sound engineer, gave up-and-coming TikTok musicians their big break in partnership with Epic Records. The experience was filmed and boosted with paid media on TikTok, ultimately improving reach and brand awareness to a TikTok-centric audience.
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Publicis Groupe's Working with Cancer Pledge, a first-of-its-kind campaign, was launched to provide a more supportive, recovery-forward culture at work for people with cancer and ending stigma in the workplace. What’s incredible is the campaign inspired other employers nationally to follow suit. Since then, 1,700 of the world’s largest employers have joined the pledge. The campaign recently won the Grand Clio at the The Clios Health Awards, along with two Gold and Bronze recognitions. We’re proud of the significant work our teams produce every day here at Publicis Groupe, especially one that serves as a model for others to follow in supporting the well-being of employees. Learn more about the Working with Cancer Pledge here: https://lnkd.in/eT88DgWj
We are excited to share that Publicis Groupe’s Working with Cancer Initiativewas honored with a Grand Clio at the #ClioHealth Awards. The campaign won the top prize in Partnerships & Collaborations, a recognition of the life-changing work achieved by 1700 companies joining forces to eradicate cancer stigma in corporate culture. The effort also won two Golds in the categories of Creative Business Transformation and Public Relations, a Bronze for Creative Effectiveness, and a Shortlist in Integrated. Congratulations to the Working with Cancer team and Program Director Gina Jacobson who was also honored as a Clio Health Innovator. See the Clio Health winners: https://ow.ly/nhQL50Sin3u Read about the Clio Health Innovators: https://ow.ly/8Bwa50Sin3t #WinningRoar #WorkingWithCancer #WorkingWithCancerInitiative The Clios
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We might have more time until the 🍪 crumbles, but who wants to be left picking up the crumbs? Publicis Collective's Alan Silverberg is heading to AdExchanger #ProgrammaticIO in Vegas to discuss how agencies can not only survive, but thrive in a cookieless future. It's sure to be a great conversation with Brittany Schermerhorn and Sarah Sluis. Register here: https://lnkd.in/ehzQcqDW #cookieapocalypse #adtech #futureofmarketing #audiences #programmatic #media
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👏 🛍 Publicis Groupe has been named a Leader in “The Forrester Wave™: Commerce Services, Q2 2024” by Forrester Research, Inc. Read the release and download the full report here: https://lnkd.in/e5hmqngd #publiciscollective #PublicisCommerce #CommerceLeader #Forrester #ForresterWave #ForresterCommerceWave #CommerceWave #ForresterLeader
We are incredibly proud that Publicis Groupe has been named a Leader in “The Forrester Wave™: Commerce Services, Q2 2024” by Forrester Research, Inc. Read the release and download the full report here. https://lnkd.in/eKeEQdXt
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What do future media buying leaders want from 📺? Our Allie Kelly sees opportunity in the evolving and intertwined worlds of traditional TV and social. Thanks Parker Herren! #mediabuying #TV
Across much of the upfront coverage and industry panels and events, I hear a lot from chief investment officers and other senior executives. But so much of the transformations happening currently in media and TV advertising are paving the path for the industry's next generation. I spoke with 16 media buyers fresh on the market or rising through the agency ranks to hear more about what the next class of buyers have their eyes on. Some said they're most excited to see changes in ethical practices, social responsibility and diverse media investment. Some spoke on new possibilities in gaming, sports and AI. And others are excited to establish standards in platform transparency, data and technology. Check it out on Ad Age ⬇️ And many thanks to the crew who spoke to me for this story: Justin Bennett, Alexandra Cannon, Sarah Cobuzzi, Alexandra Cudia, Zoie Hashim, Allie Kelly, Sean Mathew, Morgan McAlister, Kyle McNiff, Beau Riva, Katelyn Rodkey, Carlos Sanchez, Jehanzeb Shakoor, Griffin Timoney, Gina Waterman and Lauren Wilcox.
Sales Leader and Growth Catalyst | New Revenue Specialist | Former TripAdvisor, Sony, Yahoo! Executive
1moGreat to see. Fantastic work !