Provence Beauty’s Post

As an experienced marketer, brand experience is the strongest tool in my arsenal for building loyalty. Sephora was one of my first brands to provide a a valuable brand experience in my tweens which launched my lifetime love affair with cosmetics. I am now a VIB Rouge level customer (the highest level) so it is with conflicted feelings that I see the trending TikTok stories about the #sephorakids - adult women complaining about the tweens behaving poorly in stores and purchasing aggressive skincare products. Part of Sephora's brand is providing the experience to try the products, unlike the department beauty counters. I have described it as a cosmetic playground before. And yet, maintaining the luxurious experience for high-end products is imperative. This report on the financial success of the Holiday 2023 season ignores these problems. Sephora should be worried about their brand and celebrating short term wins like Q4's numbers risks long term success. Isolating adult customers in stores might lead them to shopping at other retailers such as the direct competitor, #Ulta. I also fear that tweens using aggressive skincare products before their skin is ready will do irreparable damage and provide a poor brand experience that will cause them to be unwilling to return to Sephora as their spending power increases later in their life. I love Sephora, but this is a problem. #sephora #brandidentity #brandloyalty #brandexperience #marketing https://lnkd.in/e9gbHwiu

Trends in Makeup Because we love beauty and make-up and care products as much as you do, we constantly inform ourselves about new trends and trends and test new products. Thus, we make sure that we provide you with only quality products, but also that we bring you the most popular and circulated makeup products in the international media. That’s why we want to communicate with you permanently to find out your opinions, preferences, and wishes in terms of makeup and care. Although we started with a single product, we are constantly expanding our range of products. To find a specific product, use the filters on the shop page or the search bar. You will also find our privacy policy on the website, which we have worked on with great care so that all your personal data is safe when you order from us on the website. In addition, you can also see the cookie policy, terms, and conditions of delivery and return, as well as the free shipping threshold. Transparency is important to us so that you can do your shopping quietly. Also, from Monday to Friday, between 09.00 and 17.00 you can contact us by phone, or LiveChat

What are the best watch brands?: Users often seek recommendations for reputable and reliable watch brands known for their craftsmanship and quality. With regards to the universe of watches, there's a plenty of brands out there, each with its own extraordinary style, history, and notoriety for craftsmanship. Picking the best watch brands can be emotional, as it frequently relies upon individual taste, financial plan, and wanted highlights. In any case, there are sure brands that reliably stand apart for their quality, advancement, and legacy. In this broad aide, we'll investigate a portion of the top watch brands eminent for their greatness. https://lnkd.in/dkAjsEsF

Let’s talk about sweat! 💦   We all do it, it’s natural. However, there are ways to help or even stop it.   We’re The Glove Experts. We know that if your hands are prone to sweating then wearing disposable gloves without any sweat management technology for extended periods can get a bit uncomfortable.   Luckily, we have the ultimate sweat management technology!   First, let’s get into your other options to help you understand which is best for YOU.   ⓸ Powdered Gloves – We don’t manufacture these for a reason. While they can help absorb your hands moisture, they can also dry your hands leaving them cracked and irritated. The powder often leaves residue too which can transfer to clothes or other surfaces.   🥉 EASY ON Technology – Exclusive to the Glove Company, EASY ON draws sweat and moisture away from your hands enabling you to physically feel the difference in comfort, this is best for low sweaters. Microlite PLUS is (currently 😉) the only disposable glove to feature EASY ON Technology.   🥈 Low Sweat Technology – This is an incredible solution for regular sweaters! The Glove Company’s exclusive Low Sweat Technology mimics the natural PH level of your skin. A PH imbalance is the main cause of excess sweat and irritation so achieving your natural PH level enhances your comfort! Our famous TGC Black & TGC Orange feature Low Sweat Technology.   🥇 Flock-Lining – The ultimate sweat management solution, best for even the heaviest of sweaters! Flock-lining is fine cotton flock fibres bound to the inside of a glove that absorbs perspiration and prevents hands from sweating. The cotton flock reduces the risk of irritation and dryness and doesn’t leave any residue on your hands. It provides maximum comfort and is an unbeatable sweat solution! Upgrade to the best sweat technology available with X-Guard!   If you want to keep your hands comfortable, request a glove trial of X-Guard Black Nitrile Gloves   Contact one of our Glove Experts to talk about which solution is best for your hands 🤝 https://lnkd.in/gjGPsj2b

We love being part of a collective of such incredible founders. Smart, collaborative and innovative, the Conscious Beauty Collective Shop has amazing brands and founders. Check out our latest project, the Consciously Beautiful Magazine. What topics would you like to see in our next issue? #consciousbeauty #cleanbeauty #consciousliving #beauty #magazine #collaboration #smallbusiness #entrepreneur #femalefounder

🚨 Counterfeit Crackdown Success Story! 🚨 In the relentless battle against counterfeit goods, technology is proving to be a game-changer! A recent success story involves the iconic brand Diesel, which, through the strategic use of advanced technology, has successfully seized a significant number of counterfeit products, safeguarding their brand integrity and customer trust. This achievement not only highlights the importance of innovative solutions in the fight against counterfeiting but also serves as an inspiration for brands worldwide striving to protect their intellectual property. At Basck, we specialise in Intellectual Property (IP) services and anti-counterfeiting solutions, understanding the critical need for brands to shield their products from imitation. Our cutting-edge technology and expert strategies are designed to offer robust protection to your brand's reputation and revenue. 🔍 Curious about how we can tailor our services to meet your brand's specific needs? 📩 Contact Kamila - kbrylak@basck.com or Klaudia - kwierzbicka@basck.com  for a personalised consultation, or drop us an email at info@basck.com. We're here to answer all your questions and help you fortify your brand against counterfeit challenges. #IntellectualProperty #AntiCounterfeiting #BrandProtection #InnovationInIP #Basck

Michael Cera the new face for affordable yet high quality skincare? Pinch me! Learn how a skincare brand leveraged unconventional marketing to hit it out of the park and how you can apply what they did to your own marketing.  Break it down with us in our new blog here --->

Are you ready for third party cookie deprecation? Acxiom's Scarlett Burks explains what brands stand to lose as cookies fade away and how marketers can adjust. #MarketingMadeBetter