Outdoor Media Group (OMG)’s Post

During Newfronts, in partnership with Snap Inc. and Outdoor Media Group (OMG), we engineered an immersive street-level experience designed to captivate media buyers and key decision-makers. Our campaign featured swarms of wrapped vehicles with digital tops and in-car video tablets strategically deployed across Manhattan, highlighting Snap’s latest developments. We also provided complimentary rides for VIP guests, enhancing their experience and engagement with the brand. This initiative showcased #innovative #outofhome advertising, achieving maximum reach with minimal wastage and significantly boosting Snapchat's presence throughout the event. #Newfronts #MoreSnapchat #SharetheMoment #Snapchat #NYOOH #OOH #DOOH #Firefly