Open Loyalty’s Post

⚙️ New in Open Loyalty engine: encourage engagement with timed tiers downgrades Open Loyalty’s tier feature allows you to gamify your program with any number of tiers, such as Newbie, Bronze, Gold, Super, and more. 🆕 You can now automatically downgrade a user’s tier in their account’s anniversary. That’s a smart way to encourage consistent engagement and maximize CLV. Let’s imagine your campaign awards shoppers based on their spending habits: 💰 John registers and shops until he achieves the highest tier, “Diamond” 💖 He feels proud and boasts to his friends about the discounts he gets 😪 But after some time he loses motivation and abandons the platform ⏳ John’s account anniversary arrives and it no longer meets the criteria for “Diamond” 📨 Email: “You lost Diamond status. It’s ok – use this temporary bonus and level up faster” 💳 John gets motivated and goes back to shopping Our video shows how to configure Open Loyalty so the feature fits in the scenario. Stay tuned for more product updates every week at Open Loyalty!

Hey, picture this cool loyalty deal like a VIP club that online shops set up just to give a big "thanks!" to their regulars. It's their way of showing some love to folks who keep coming back to shop 👑 It's like hitting another level in your quest to make each purchase worth more and to make your marketing efforts pay off by stopping customers from leaving. Check out different loyalty programs, like: 🎟 Collecting points 🧗 Climbing up levels for more rewards 🙌 Bringing in pals for perks 🫂 Doing good with charity or social programs 🪅 Getting special treats during holidays 💎 Going VIP with paid memberships #loyalty #loyaltyprogram #makebecool #mbc #shopify #ecommerce #business #shopifybusiness #ecommercebusiness #shopifypartners #shopifyexperts #ecommercegrowth #growth

Loyalty programs are like special treats offered by online stores to their regular customers. When buyers make a purchase, they earn bonuses that can later be used for discounts and other appealing rewards. Think of it as a friendly discount that's always by your side! 🎁 Introducing loyalty programs provides online stores with a plethora of advantages: ✨ Retaining Customers and Building Emotional Bonds ✨ Encouraging Repeat Purchases and Boosting Revenue ✨ Elevating Average Transaction Value ✨ Strengthening Brand Protection ✨ Personalization Driven by Data ✨ Reducing Customer Attrition These programs infuse shopping with an added sense of enjoyment and anticipation. Customers aren't just buying products; they're receiving something extra in return. For the store, this represents a clever strategy for ensuring customers keep returning 🤭🛍 To delve into the specifics of how these loyalty programs are implemented and to learn about the various types available, check out our blog here ➡️ https://lnkd.in/g2WRpTK6 #loyalty #loyaltyprogram #makebecool #mbc #shopify #ecommerce #business #shopifybusiness #ecommercebusiness #shopifypartners #shopifyexperts #ecommercegrowth #growth

Hey LinkedIn fam! Recently, I ran a poll to understand why online shoppers abandon their carts, and guess what topped the charts? High shipping costs! We've all been there, adding goodies to our virtual basket only to be met with a surprising shipping fee at checkout. This can definitely lead to cart abandonment and lost sales. But fear not, there are ways to combat the dreaded "sticker shock"! Here are a few solutions to consider: ✔Transparency is key: Clearly display estimated shipping costs upfront, on product pages and throughout the checkout process. Shoppers appreciate knowing the final price before they commit. ✔Free shipping thresholds: Offer free shipping when customers spend a certain amount. This incentivizes them to add more items and reach the threshold. ✔Tiered shipping options: Provide a variety of shipping options with different speeds and costs. This allows customers to choose what fits their budget and needs. ✔Subscription boxes: Consider subscription boxes for frequently purchased items to reduce individual shipping costs. ✔Loyalty programs: Reward your loyal customers with free or discounted shipping! This not only encourages repeat business but also makes them feel valued. What solutions do you prefer as a customer? Share your thoughts in the comments 👇 #ecommerce #onlineshopping #shippingcosts

"Target is playing catch-up when it comes to loyalty programs, and Circle 360 certainly ups their game," says Mark Ryski, Author, CEO & Founder of HeadCount Corporation. "But while the value proposition appears strong for existing Target customers, I wonder if it will deliver new shoppers to Target – I’m not convinced that it will. At least not in the numbers that the Target team would like. Is home delivery ready for “step change”? I don’t see it. Home delivery has become a core expectation for shoppers of the largest retail players, and Target seems to be offering a solid ‘me too’, but positioning it as something extraordinary." Check out more insights from one of the retail industry’s leading experts - https://buff.ly/3qRfPx2. More great comments on this topic by RetailWire's BrainTrust experts including: Neil Saunders, Michael Zakkour, Melissa Minkow, Brian Delp, Gene Detroyer, Brian Numainville, Katie Riddle, Jeff Sward, Keith Anderson, Gary Sankary, Mark Self, Lucille DeHart, Lisa Goller, MBA, Patricia Vekich Waldron, • Shep Hyken, John Hennessy, and Christopher P. Ramey.

Don’t have a loyalty program? You’re leaving money on the table. 💸 Every day you wait to launch a loyalty program, you’re losing out on the enormous potential financial gains that come with loyal customers. Still not convinced? That’s okay—we’ll let the numbers do the talking. 1. Your top 5% of customers generate 35% of your store’s revenue. 🏆 2. Loyalty point redeemers spend 3 times more than other customers on average. 💰 3. Smile loyalty program participants' repeat purchase rate is 56% higher than non-participants. 🔁 With these stats in mind, we’ve crunched the numbers. The average ecommerce store could lose up to $20,833 per month by not launching a loyalty program. The TL;DR? The sooner you launch, the better.

Your top 5% of customers generate 35% of your store's revenue. Paid campaigns aren't just about getting more people through the door; they're also about tapping into the spending power of your loyal fans. #CustomerPower #marketingstrategytips

Uh-oh! In Case You Didn’t Know Walmart is in the Text to Transact Game You read it correctly, Walmart has a “newer” Text To Transact” channel for its customers.  It’s called Text to Shop and you can check it out at https://lnkd.in/g8MVHMNx.   When I signed up and used the platform, I found it convenient and at the same time clunky as they still have work to do before it is as seamless as they would like.  They position that “It connects seamlessly to your Walmart account.  Nothing to download, easy to get started.  Be one of the first to try it”  As an example, I ordered razor blades by texting “yes’ and it wanted to deliver the blades somewhere in New Jersey, a state in which I have never lived. But here’s the thing.  They are Walmart, they have resources and they will perfect this.  Most importantly, Walmart will push its own brands first.  This means that Walmart is reaching its customers when they are most receptive and triggering impulse or almost impulse related purchases of their own products in the most convenient way possible. If I were a leader of a brand selling its products at Walmart, I would start changing my strategy yesterday and put more emphasis on my own direct-to-consumer channels as much as possible in anticipation of reduced Walmart sales. What does this mean?  It means that you need to build your database of new customers more quickly and retain your existing customers with an increased passion.   You can build loyalty programs, create special offers, and get into the Text To Transact game yourself.   If you have built strong brand love with your customers then meet them on their phones where they are most receptive and eliminate the friction in your ordering process.   Text To Transact enables this for you because your offers are delivered directly to your customers phones and with a simple text of “Yes” they can place their order.   Walmart is already  in the game and other retailers will inevitably follow.  However,  there are effective competitive responses and Text To Transact is one of them.  In yesterday’s world the adage was “Big Beats Small” but in 2023 that has changed to “Fast Beats Slow”.   Brands have a speed advantage here if they are proactive enough to take advantage of it.  Try Text To Transact and grow your business while gaining greater control of your customer experience. If you want to learn how we can help you quickly set up and operate Text To Transact campaigns for you, text me at 951-541-3754.  :)

Uh-oh! In Case You Didn’t Know Walmart is in the Text to Transact Game You read it correctly, Walmart has a “newer” Text To Transact” channel for its customers.  It’s called Text to Shop and you can check it out at https://lnkd.in/g8MVHMNx.   When I signed up and used the platform, I found it convenient and at the same time clunky as they still have work to do before it is as seamless as they would like.  They position that “It connects seamlessly to your Walmart account.  Nothing to download, easy to get started.  Be one of the first to try it”  As an example, I ordered razor blades by texting “yes’ and it wanted to deliver the blades somewhere in New Jersey, a state in which I have never lived. But here’s the thing.  They are Walmart, they have resources and they will perfect this.  Most importantly, Walmart will push its own brands first.  This means that Walmart is reaching its customers when they are most receptive and triggering impulse or almost impulse related purchases of their own products in the most convenient way possible. If I were a leader of a brand selling its products at Walmart, I would start changing my strategy yesterday and put more emphasis on my own direct-to-consumer channels as much as possible in anticipation of reduced Walmart sales. What does this mean?  It means that you need to build your database of new customers more quickly and retain your existing customers with an increased passion.   You can build loyalty programs, create special offers, and get into the Text To Transact game yourself.   If you have built strong brand love with your customers then meet them on their phones where they are most receptive and eliminate the friction in your ordering process.   Text To Transact enables this for you because your offers are delivered directly to your customers phones and with a simple text of “Yes” they can place their order.   Walmart is already  in the game and other retailers will inevitably follow.  However,  there are effective competitive responses and Text To Transact is one of them.  In yesterday’s world the adage was “Big Beats Small” but in 2023 that has changed to “Fast Beats Slow”.   Brands have a speed advantage here if they are proactive enough to take advantage of it.  Try Text To Transact and grow your business while gaining greater control of your customer experience. If you want to learn how we can help you quickly set up and operate Text To Transact campaigns for you, text me at 951-541-3754.  :)

Uh-oh! In Case You Didn’t Know Walmart is in the Text to Transact Game You read it correctly, Walmart has a “newer” Text To Transact” channel for its customers.  It’s called Text to Shop and you can check it out at https://lnkd.in/g8MVHMNx.   When I signed up and used the platform, I found it convenient and at the same time clunky as they still have work to do before it is as seamless as they would like.  They position that “It connects seamlessly to your Walmart account.  Nothing to download, easy to get started.  Be one of the first to try it”  As an example, I ordered razor blades by texting “yes’ and it wanted to deliver the blades somewhere in New Jersey, a state in which I have never lived. But here’s the thing.  They are Walmart, they have resources and they will perfect this.  Most importantly, Walmart will push its own brands first.  This means that Walmart is reaching its customers when they are most receptive and triggering impulse or almost impulse related purchases of their own products in the most convenient way possible. If I were a leader of a brand selling its products at Walmart, I would start changing my strategy yesterday and put more emphasis on my own direct-to-consumer channels as much as possible in anticipation of reduced Walmart sales. What does this mean?  It means that you need to build your database of new customers more quickly and retain your existing customers with an increased passion.   You can build loyalty programs, create special offers, and get into the Text To Transact game yourself.   If you have built strong brand love with your customers then meet them on their phones where they are most receptive and eliminate the friction in your ordering process.   Text To Transact enables this for you because your offers are delivered directly to your customers phones and with a simple text of “Yes” they can place their order.   Walmart is already  in the game and other retailers will inevitably follow.  However,  there are effective competitive responses and Text To Transact is one of them.  In yesterday’s world the adage was “Big Beats Small” but in 2023 that has changed to “Fast Beats Slow”.   Brands have a speed advantage here if they are proactive enough to take advantage of it.  Try Text To Transact and grow your business while gaining greater control of your customer experience. If you want to learn how we can help you quickly set up and operate Text To Transact campaigns for you, text me at 951-541-3754.  :)