On Location’s Post

Always great when you have fans shouting about Fanbase on social media at their own will... Ticketing can be so hit-or-miss so it's great to have fans loving us so much that they want to tell clubs to try our platform without any prompt. The majority of us have had negative experiences when it comes to buying tickets and most of us aren't afraid to shout about it from the rooftops, so the fact that Tony has had such a great experience that he wants to tell Hibernian Football Club to give us a try really means so much to us! #Sportsbiz | #Fanengagement | #Sportstech | #Sportsmarketing

Getting your sports club ready for 2024? 🏟️ Offer lots of opportunities for potential members to sample or connect with your club beforehand. 🧭 Run events such as Open Days or community sports festivals, showcasing available activities. 💡 --- Sports Management Tip 6/366 #sportsmanagement #clubdevelopment #footballmanagement #sportsbusiness

Let’s chat ASAP if you or your organization wants to be involved. Go Terps!

See how you can get involved

A comparison. Before Fanbase > With Fanbase 1,450 > 1,904 (Scottish Championship club) 600 > 906 (National League South club) 162 > 267 (West of Scotland League club) Those are the season ticket sales increases after clubs partnered with Fanbase. Can we take credit for 100% of that? Absolutely not. But, is there enough of a trend to conclude that Fanbase helps clubs sell more season tickets? We’d say so. An industry-leading conversion rate and the quickest purchase journey on the market gives us confidence too. The average increase in season tickets sold after partnering with Fanbase? 16% Want to sell more season tickets? Give us a shout. #Sportstech | #Sportsbiz | #Fanengagement

2024 ad spending on live sports media is projected to reach $61 billion! In today's #blog, Jim Andrews explores how these higher costs could effect brands' willingness to spend on sponsorship deals. Read more👉https://ow.ly/ABR750QIZmb #SportsBusiness x #Advertisement

𝐇𝐨𝐰 𝐭𝐨 𝐛𝐞𝐜𝐨𝐦𝐞 𝐚 𝐩𝐫𝐨 𝐢𝐧 𝐡𝐨𝐬𝐭𝐢𝐧𝐠 𝐬𝐩𝐨𝐫𝐭𝐬 𝐭𝐞𝐚𝐦𝐬 - Go to your favorite Venue - Explore every detail of their Venue - Pick what you liked most - Add those services/ experiences at your venue E.g. if they are providing recorded videos, you add a score ticker with it. Now, Get ready to host a major chunk. Don't just copy, recreate and do it better. Try this for 3 venues, see how much you grow. PS: Repost to change someone's life ♻️ #venue #owners #business #sports

Watching sport at Cosm is actually better than the best seat in any stadium.

According to the article "The 25 Fastest-Growing Sports in America" by ReCreate, pickleball has claimed the top spot as the #1 fastest-growing sport in the U.S. Participation rates have surged by an astounding 171.1% from 2018 to 2022, bringing about a shift in the sports domain. Dive into the details at .

Creating and implementing a robust season ticket and fan engagement strategy for a football club should not rely solely on the team's performance and brand value. Decision-makers must conduct in-depth analyses of both internal and external factors, considering local fan culture, economic conditions, stadium infrastructure, and fan incentives. Furthermore, it is vital to avoid excessive comparisons with direct competitors, recognizing the unique cultural, economic, and infrastructural aspects that shape each football club's identity. Sustained efforts to strengthen the bond between the club and its fans are crucial for achieving higher match attendance and enhancing matchday experiences. The definition of these season ticket and fan engagement strategies is even more complicated during a temporary stadium relocation, which is what recently happened to FC Barcelona, and what we tried to analyze in the following publication. #fanengagement #footballbusiness #footballconsulting