That's a wrap! 🎬 Omnicom Media Group made waves at the Cannes Lions International Festival of Creativity, hosting nearly 1000 clients and featuring 70+ speakers on AI, Content, Commerce, and more. Check out our report for the latest insights: https://lnkd.in/etdy73G3
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Are AI Systems 🤖 Redefining How We Interact with Digital Information? 🌐 Another highlight from my 10-part series: GenAI2 for Content Producers. Register for next chapter: https://lnkd.in/emQg-9TN
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ASA Annual report for 2023 published today, recommend checking out the updates on its use of AI and proactive ad-monitoring project. #ASArulings #adregulation #advertisingregulations #adregs #advertisingregulation #ai
Our new Annual Report sets out the story of our 2023 - a watershed year for us in terms of our digital transformation. Our Chief Exec, Guy Parker, gives a brief overview of the stories and successes we've shared, like how we're using AI and tech-assisted tools to meet the challenges of online ad regulation. Read the full report now: https://lnkd.in/euGYd9UA
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“What it also shows us is the damage this form of AI is causing to our industry. Even though many publishers don't do this, the effect from the publishers who do has very clearly undermined the public's trust in publishers using AI. And, if you think about this from a future perspective, where the use of AI becomes even greater, we are not heading in the right direction.” Good wrap with some good bits from that excellent Reuters report on AI. https://lnkd.in/gWixBb2s
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Chief Executive of UK's Advertising Standards Authority. President of International Council for Ad Self-regulation. Board member of European Advertising Standards Alliance. Board member of Fundraising Regulator
For a quick update on how we're using AI to capture and scan millions of online ads, have a look at this...
Our new Annual Report sets out the story of our 2023 - a watershed year for us in terms of our digital transformation. Our Chief Exec, Guy Parker, gives a brief overview of the stories and successes we've shared, like how we're using AI and tech-assisted tools to meet the challenges of online ad regulation. Read the full report now: https://lnkd.in/euGYd9UA
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Curious about the future of AdTech? 🤔 We've got you covered with a special video featuring predictions from industry heavyweights Rob Norman, Lynda Clarizio, and Simpli.fi's Frost Prioleau. Stay a step ahead and see what the future holds. #ai #ctv #retailmedia #adtech #digitaladvertising
The Future of Advertising: 2024 AdTech Predictions
simpli.fi
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As a seasoned professional with over 16 years in digital marketing, I thrive on transforming businesses through strategic planning, seamless execution, and data-driven insights.
Curious about the future of AdTech? 🤔 We've got you covered with a special video featuring predictions from industry heavyweights Rob Norman, Lynda Clarizio, and Simpli.fi's Frost Prioleau. Stay a step ahead and see what the future holds. #ai #ctv #retailmedia #adtech #digitaladvertising
The Future of Advertising: 2024 AdTech Predictions
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The AI Content Shift - Why Your Next News Feed Will Be Personalized I've long believed that the future of content consumption is poised for a radical shift, moving away from traditional models (websites and apps) to one where personal AI assistants play a pivotal role. Recent developments underscore this transition, notably OpenAI's licensing agreements with Axel Springer, the parent company of Business Insider and POLITICO, and the latest $60M deal with Reddit. These partnerships mark a significant step towards a future where content is accessed through AI, transforming the landscape for creators and consumers alike. As we embrace this new era, it's clear that licensing content for AI use isn't just the next big thing—it's here, signaling a profound change in how we access information. The implications are vast, setting the stage for a future where personal AI assistants become central to our digital experiences. LINKS TO ORIGINAL ARTICLES: https://lnkd.in/dE94Hfhn https://lnkd.in/dHdYQSBu
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Still wondering what the future of consumer AI adoption with JJM Creative ! Check out this insightful article from Marketing Week that explores why brands need to move fast to stay ahead of the curve. At JJM Creative, we embrace the rapid evolution of technology and consumer behaviour. We see it as an opportunity to innovate and connect with audiences in new and exciting ways. With our forward-thinking approach and creative solutions, we help brands thrive in the age of AI. Check out the article here: https://bit.ly/4aRo1kz and let's navigate this digital landscape together! #ConsumerAI #Innovation #JJMCreativeInsights
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Still wondering what the future of consumer AI adoption with JJM Creative ! Check out this insightful article from Marketing Week that explores why brands need to move fast to stay ahead of the curve. At JJM Creative, we embrace the rapid evolution of technology and consumer behaviour. We see it as an opportunity to innovate and connect with audiences in new and exciting ways. With our forward-thinking approach and creative solutions, we help brands thrive in the age of AI. Check out the article here: https://bit.ly/4aRo1kz and let's navigate this digital landscape together! #ConsumerAI #Innovation #JJMCreativeInsights
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Senior Manager - Product Sales Specialist - North America driving Netcore's marketing automation growth.
Today’s CIO, CMO, and CEO are focused on common goals: operational efficiency, organizational alignment, and delivering exceptional customer experiences that make a measurable impact on the bottom line. Jashca Kaykas-Wolff from Lytics expands on the topic during our exclusive webinar, "Exploring the Future of Retail: Generative AI, Predictive Insights, & Inbox Commerce,” and shares keys to success. Watch the full webinar ON DEMAND today! : https://bit.ly/3tUE69z
