Oliver Austermann’s Post

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Professor of Strategy and Innovation | Advisory Board Member | Consultant | Speaker

There are a thousand reasons why #meetings don't deliver any or just limited added value 😢. Luckily, Sebastian Wittmann and Bastian Weickert from Neue Meetingkultur show how meetings can create real benefits to people and companies 😁.   In this semester's 🚀#VentureLab 🚀, teams of CBS International Business School Master's students – both Full-Time and Part-Time Master's candidates – set out to further develop the Neue Meetingkultur business model. Through applying ingredients of #DesignThinking, the students identified problems that many people have with meetings. Taking the user’s perspective 👀, they then developed great solutions, which ultimately led to the further development of Neue Meetingkultur's offering.   The key challenge for the first group (Master Full-Time) was to explore the pains 👎 and gains 👍 in companies when it comes to organizing, running, and summarizing the results of meetings. The second group (Master Part-Time 1) focused on the development of a compiled key performance indicator (KPI) to make the effectiveness and efficiency of meetings measurable and visible 🌡. The third group (Master Part-Time 2) carried out a market analysis of current #AI tools 🤖🧠 for improving meetings as well as an assessment of the potential of these tools for the further development of the Neue Meetingkultur’s offering. All research and analysis results were ultimately incorporated into recommendations as to how the new findings can contribute to an ⭐ improved offering of the current business model ⭐.   All in all, the student teams can be proud of what they found out and presented throughout the last weeks 🙌! Check out who was part of which team in the comments below 👇 .   Dear Sebastian, dear Bastian, thank you very much for the time and effort you have invested in the Venture Lab 🙏. We wish you many satisfied customers, fun and success in your future endeavours with Neue Meetingkultur! Let's stay in touch and see what the challenges of the future bring! 😊 #CreatingTomorrow

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Oliver Austermann

Professor of Strategy and Innovation | Advisory Board Member | Consultant | Speaker

1mo

⭐ Students of Master Part-Time Group 1 ⭐ involved in this project: Alice Bieler, Victoria Fleck, Maria Kaburis, Rasmus Rothert, Alexander Lieven, Tiziana König, Amanda Mosen, Ruya Asma, Michele Sambeth, Julia Krumbiegel, Evgeniya Jendrek

Oliver Austermann

Professor of Strategy and Innovation | Advisory Board Member | Consultant | Speaker

1mo

⭐ Students of Master Full-Time Group 2 ⭐ involved in this project: Lauren M. Borucki, Yannik Dettmer, Nick Hähner, Kanesh Kumaran, Maureen Muthari, Gero Niggemeyer, David Oswald, Ma. Angelica Pa-at, Ana Paola Quiroz, Cedric Schulte-Günne

Bastian Weickert

Neue Meetingkultur | Weniger, dafür bessere Meetings.

1mo

Hey Oliver Austermann, thanks for having us. It was a pleasure to be part of this years venture lab. Great event, great people, great results ... Thanks to all of you for challenging the business model of Neue Meetingkultur and for your great results.

Sebastian Wittmann

Stärken stärken. Gut fürs Geschäft. Und für eure Leute.

1mo

A great THANK YOU from Neue Meetingkultur. Great questions. Clever concepts. And supernice storytelling. Thanks for screening our business model and helping us to level up our game!

Alexander Lieven

Business Development Associate at ZWILLING

1mo

It was a pleasure and a great learning experience! Thanks for the insights into your business and your valuable feedback! Bastian Weickert Sebastian Wittmann Also thanks to Oliver Austermann for the guidance and feedback throughout the course.

Great project Oliver Austermann - thank you for analyzing real-life problems with the students 😊 💪

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