Oakley’s Post

Hosted by Epstein Drangel LLP, Partner Kerry Brownlee will be joined by Mattel, Inc.'s Daria Licausi and Racheal Irizarry-Sauer to explore the background of recent collaborations between Mattel and certain luxury brands, including its recent collaborations with Balmain, Moncler, Off-White, and Gucci, among others. They will touch upon how the deals developed, their successes, and the unique business and legal challenges involved in bridging the gap between the toy and luxury sectors. View the full agenda here https://lnkd.in/efkd9i54 #luxury #luxurybrands #luxurylaw 

At a recent industry conference, there was a lot of talk around value add, values and worth. Interestingly, the day prior to commencement, I went shopping at Pacific Fair. I did something I’ve never done - I entered a number of well known high brand stores, just to look at their products. I received incredible attention with a smile and pleasantries from the moment the silk rope buntings were lifted on entry, including being given a glass of champagne in Gucci, until I left. In Christian Laboutin, I was offered the opportunity to try on some amazing sparkling shoes that caught my eye, despite me advising I was not in the market to purchase them. It highlighted for me that giving a customer the full experience of a product and service, without any expectation, leaves a lasting impression. In addition, the brand and products speak for themselves and you certainly won’t find anything on sale, nor would you consider asking for a discount. Circling back to the conference, this experience tied in beautifully with the content of the sessions. The universe works in mysterious ways. Add value, know your worth. (I just had to take a photo of me in those divine shoes!) #propertymanagement #propertymanager #perthrealestate #realestateperth #igtconference2023 #service #addvalue #values #shoes #christianlaboutin

While many Americans are struggling to buy groceries and gasoline, multinational fashion giant Kering - the parent company of Gucci, Balenciaga, and Yves Saint Laurent - had $2 billion in free cash flow from operations last year, and is on a real estate spending spree. It recently paid $1.4 billion or $1766 per square foot for a retail property on the prestigious Via Montenapoleone, the Rodeo Drive of Milan. The seller was genius US REIT Blackstone. It paid $1.2 billion in 2021 for a 14 property portfolio of which the Via Montenapoleone property was only one. So the other 13 properties were free. The price represents a 2.5% cap rate. This follows the purchase this year of 715-717 Fifth Avenue in NYC for $963 million, or $2000 per square foot. #retail #commercialrealestate #blackstone

Prada recently sealed an $835 million deal for a prime spot on 5th Ave in NYC. Not to be outdone, Gucci’s owner paid $963 million off 5th Ave in NYC. Why are these major players in the retail industry pouring massive sums into shopping locations, especially during a time of retail real estate decline? Real estate is perceived as a valuable asset and a secure haven for capital investment. That is especially true where, as here, the companies are buying property in the most important retail street in the world. These transactions serve as prime examples of how strategically positioned assets consistently attract significant interest from global investors, demonstrating the enduring demand across economic cycles. (Sources: NY Post & The Real Deal) #commericalrealestate #newyorkpost #therealdeal #prada #gucci #crecareers

There’s a reason you never see Gucci or Armani on sale. These brands don’t believe in liquidating their luxury goods, so they’ll either sit on it or destroy it.  Different businesses have a variety of ways to deal with inventory problems and depends on the size of your business and the amount of inventory. Here are your options: Returning the product Reselling the product Recycling the product Wasting the product It’s always interesting to ponder what retailers do with their excess inventory considering the large volumes and different scenarios they face with each product.  #InventoryManagement #SupplyChainChallenges #InventoryIssues https://buff.ly/495oNcN

This is wild to us: #Luxury #retailers like Chanel and Gucci are aggressively expanding their US real estate footprint, emphasizing in-person #shopping due to robust #post-pandemic sales and wealthy consumers' preference for physical stores. While Rodeo Drive and Michigan Ave are usually home to these types of brands....they're now venturing into booming cities and regions such as Austin, Nashville, and Florida.

Diving deep into Burberry's SS24 collection under Daniel Lee: a retail strategy in question. Does Burberry's latest approach resonate with the emotional depth and innovative vision the brand historically achieved? My review unpacks the essence of Burberry's identity crisis and its pivot under Lee's direction. For an insightful look into how Burberry navigates the saturated market and its attempt to forge a deeper connection with its audience, follow the link below for the full review on i see windows. #BurberrySS24 #RetailStrategy #BrandStrategy https://lnkd.in/dxJMjRHJ

Top Luxury brands are investing big in exceptional in-store experiences! Luxury powerhouses like Gucci and CHANEL are investing heavily in creating unparalleled in-store experiences. The recent purchases of $1.4 Billion in Milan & $1 Billion in NY each by Kering (owner Gucci, BALENCIAGA and Saint Laurent) appear to be strategic real estate move. Depicting confidence that these investments will not only captivate shoppers but also foster long-term brand loyalty. Luxury firm Chanel and LVMH are evaluating similar investments. The surge of e-commerce (increase of ~43% in 2020 compared to 2019) since covid resulted in permanent closures of some renowned retail brands. However luxury shopfronts marked for a 38% increase in new store openings & 40% of retail leasing in 2023. For instance, Dior opened new stores in Austin, Detroit and Orlando, while Alexander McQueen launched new locations in Atlanta, Boston, and Charlotte. #realestate #realestateinvesting #retail

THE RENAISSANCE OF PHYSICAL RETAIL: LUXURY BRANDS SPLURGE ON US REAL ESTATE #luxury #fashion #retail #stores #experience #strategy #marketing #US #Gucci #Chanel https://lnkd.in/eYT2bvwQ

Miu Miu's Global Sales were up 58% in 2023. WHY??? Here's what i took : 📍 Expanding consumer profile: ↪ Miu Miu overturned its positioning as a younger sibling brand in recent years. ↪ With a new product line that is not only ageless but increasingly genderless. ↪ Miu Miu has focused on attracting those with a "youthful attitude" ↪ Which means not just aging millennials but anyone who embodies that mindset. 📍Styling revamp of products: ↪ Miu Miu's micro-mini skirt, introduced in the SS 2022 collection. ↪ Generated media frenzy far beyond what the brand's current marketing budget could afford. 📍Return of tourists: ↪ According to Prada executives, Chinese and American tourists are returning to the region. ↪ Milan's flagship stores for Miu Miu is crowded with shoppers from the US and China, as well as from Italy and Russia. #branding #marketing #strategy