Nicolai Stenz’s Post

Making informed decisions based on data is crucial for optimizing content strategy. Hear more about technology to gather and analyze data on content performance, audience demographics, and consumption patterns to drive monetization efforts. https://lnkd.in/eCrKZneH

[ My Ipsos Journey ] Razvan Piciorea, Head of Central Production team, starting as a pricing executive in Bucharest, Razvan moved to London as an Operations Consultant and has now returned to Romania to lead a team of 60 people. His journey reflects the dynamic career paths and growth opportunities available within our organization.  Watch our video and prepare to start your journey with us! 👉 https://lnkd.in/eAF3u6aC #MyIpsosJourney #CareerGrowth #Leadership #Opportunities

Ipsos Update July is out !  Generative AI is continuing its rise to prominence, shifting the way businesses innovate and develop, as well as reshaping how we create and play. Our latest Ipsos Views paper, 'The New Era of Innovation,' examines how Gen AI is disrupting Stage Gates, while our new Global Advisor survey on AI delves into people's attitudes towards the evolving technology.With a new release for World Refugee Day, in collaboration with UNHCR, the UN Refugee Agency, and the next installment of attitudes to crime and law enforcement, there’s plenty to get stuck into in this month’s edition of Ipsos Update. Click here to find out more: https://lnkd.in/e6TcnhSU #GenerativeAI #Innovation #GlobalAdvisor #UNHCR #WorldRefugeeDay #Crime #LawEnforcement

There’s a goldmine of opportunity in #B2B just waiting to be unearthed. But how do we strike it rich with creativity? Ipsos joins LinkedIn for the official launch of its B2B Marketing Benchmark report, which explores the trends, topics and themes defining the B2B sector. What’s top of mind for B2B brands right now? Where will budgets be spent? And what new technologies and tactics will we spend on? Listen in (available on demand). https://lnkd.in/eeenWED9 Nick Mercurio

Artificial intelligence is everywhere. However, public models do not understand your consumers’ real needs. What if you could harness the power of generative AI to explore your consumer’s universe? What if artificial intelligence could be used to generate and predict ideas, concepts, products and packages, directly from consumers’ unmet needs? Discover InnoExplorer AI, Ipsos’ game changing GenAI solution for innovation. #IpsosHiAi #IpsosInnovation #InnoExplorerAI

[Acquisition] Ipsos has acquired Datasmoothie. The company develops an automated cloud platform that simplifies and accelerates data compilation and processing.  It allows users to bring together different sources of data and easily perform statistical analysis. Exciting times for market research! Read the press release: https://lnkd.in/eAGN8nfu #MarketResearch #DataCollection #DigitalTransformation

Ipsos has touched down in Cannes! Our CEO Ben Page reveals what you can expect from #Ipsos at this year's Cannes Lions International Festival of Creativity. Come and meet us on the beautiful RTL AdAlliance Beach on the Croisette.   Not in Cannes? Visit our website and tune in for news and #insights: https://lnkd.in/ep_HEES3 #IpsosCannesLions2024 #creativity #IpsosBrandSuccess #Innovation

Welcome to June’s feature of The Path, with career guidance from the fairlife’s Vice President, Portfolio Strategy & Insights, LiMei Ruan https://lnkd.in/eKT_upKB. Hear LiMei explain how market research is really more about problem solving. Register to receive regular updates on featured leaders throughout 2024. #thepathtoinsights

🔥Hot Stat Alert!🔥 A recent study from the 2024 edition of the Ipsos Equalities Index unveiled a compelling insight. It highlighted that 27% of Generation Z men, across 29 countries, believe that the current efforts to promote equality for all groups of people have gone too far. See the full results here: https://lnkd.in/e6gpGEWZ #Equality #GenerationZ

JULY 9: Join experts from Estée Lauder and Ipsos who will dive into the fascinating world of tween beauty consumers, through the minds and voices of tweens and their parents, to better understand this growing trend. https://lnkd.in/eyNw8Dwd Colleen Funkey, Vice President Consumer Insights, The Estée Lauder Companies, Inc. Monica Morgenthal, Executive Director, NA Cultural Insights & Capabilities, The Estée Lauder Companies, Inc. Christy Schmitt, Moderator, Ipsos Qualitative Phoebe Hicks, Community Manager, Ipsos Communities