Nezasa’s Post

On average, travelers view 141 pages of travel content in the 45 days before booking a trip, with OTAs making up 67 of those pages. This fact emphasizes that properties must be active on as many channels as possible to increase brand awareness and drive bookings — both OTA bookings and direct bookings. We know the world of OTAs and distribution channels can be complex, so we created the 📘Big Book of OTAs📘 to help demystify this process and explain how to create a recipe for success when working with third-party distribution channels. See which OTAs dominate globally, regionally, and across property types based on Cloudbeds customer data and how properties like yours use OTAs as part of their distribution strategy. 🗝️ https://lnkd.in/eUhZYBTW

New Research: Uncovering How Travelers Plan and Book Online - Skift Take: Expedia Group’s new “The Path to Purchase” report provides actionable insights to help travel companies inspire, engage, and convert travelers at each stage in the online shopping journey. — Expedia Group Read the Complete Story On Skift   Expedia Group’s new “The Path to Purchase” report provides actionable insights to help travel companies inspire, engage, and convert travelers at each stage in the online shopping journey. -Expedia Group  https://lnkd.in/eMRHRcRr

New Research: Uncovering How Travelers Plan and Book Online - Skift Take: Expedia Group’s new “The Path to Purchase” report provides actionable insights to help travel companies inspire, engage, and convert travelers at each stage in the online shopping journey. — Expedia Group Read the Complete Story On Skift   Expedia Group’s new “The Path to Purchase” report provides actionable insights to help travel companies inspire, engage, and convert travelers at each stage in the online shopping journey. -Expedia Group  https://lnkd.in/eMRHRcRr

🔝 September has exceeded August in reservations, with a 13.7% increase in the first week alone. 🗺 The travel industry faces unpredictable seasons, making data-driven insights crucial. With Travelotopos' Dynamic Pricing, adjust your prices and distribute them on your website, Google, and OTAs supporting API pricing (i.e. GetYourGuide). Optimize your revenue in this unique year! #TravelIndustry #DynamicPricing #DataDrivenInsights

September Surpasses August in Reservation | Dynamic Pricing will Adjust your Prices

🔗 The Power of Direct Bookings 📈 The hospitality landscape is evolving, and our vision for 2025 is clear: We aim to be 100% self-reliant, harnessing our own bookings without the dependency on Online Travel Agencies (OTAs). While OTAs have played an instrumental role in the growth of many businesses, we believe that for a sustainable and resilient future, it's essential to have control over our booking sources. What happens if the OTA tap suddenly dries up? Such a dependence can place businesses in a precarious position. That's why we're investing heavily in our sales team, gearing them up to focus solely on direct bookings. This isn’t just about independence; it's about building deeper, direct relationships with our guests and ensuring our brand remains strong and resilient in the ever-changing market. For the long game in hospitality, self-reliance is key. Let's champion direct relationships and ensure our businesses remain robust for years to come. #DirectBookings #HospitalityFuture #BusinessSustainability #SelfReliance

🛎️ Trust in Direct Channels! 🛎️ Consumers trust offers directly from travel brands more than from travel agencies. Capitalize on this by enhancing your direct booking channels. Our Consumer Insights Report reveals how you can build trust and drive bookings. 📅🏝️ https://ow.ly/wIXk50SMb4k #TravelIndustry #DirectBookings #ConsumerTrust

🛫 🧳 Which travel companies are doing the best at turning awareness to purchase intent this year? 👀 BrandIndex provides key insights into travel companies like Expedia Group, Travelocity and Priceline, showing how effective they have been at moving consumers down the funnel: https://okt.to/XcPZ1V

🚀 Boost Your Property’s Bookings on Booking with the Right Strategies! 🚀 In the highly competitive world of online travel and accommodation platforms, securing bookings on Booking can be challenging. However, with the right strategies, property owners can significantly enhance their visibility and attractiveness to potential guests. 🏨💼 This comprehensive guide explores tactics to get more bookings on Booking, covering everything from optimizing your property listing and leveraging customer reviews to utilizing platform-specific tools and implementing effective marketing strategies. 📈💰 Stay tuned as we delve into how to increase bookings on Booking and offer actionable strategies to enhance and maintain a positive online presence. 🌐🔍 #GetMoreBooking #GetMoreBookings #BookingRanking #PropertyManagement #HospitalityIndustry #TravelTrends #BookingOptimization

I'm thrilled to share a recent success story where we revamped a Holiday Accommodation Company's online strategy: 1.Landing Pages: We designed captivating landing pages showcasing their accommodations. 2. Specials & Countdowns: Integrated time-sensitive specials with countdown timers, driving immediate action. 3. Mobile-Friendly: Ensured seamless mobile bookings. Results: - Increased bookings during promotions. -Urgency-driven bookings. - Mobile bookings surged. Let's keep innovating in the travel industry! #ClientSuccess #Hospitality #TravelMarketing #DigitalStrategy