Maximilian Von Poelnitz’s Post

💥♣️ First public presentation on Membrz.Club? Check! So, what is it that we're building and doing? Let me share it with you. 👇 🎤⚽📺 Over nearly two years at Crowdclass, I worked with several brands and creators in Sports, Music, & Media. And while I'm far from an expert, I've come to learn a lot about the industry and its multiple subsectors. As a music and startup enthusiast, I've grown particularly passionate about the indie scene. 🎸❤️ Indie bands and artists are like startups in music - the challenges, grit, passion, and grassroots approach are pretty much the same! Yet, there's a growing frustration among indie artists regarding digital monetization and engagement: 💸 Earnings from Spotify and other streaming services are minimal; 🚫 Social media has become overly algorithmic, and it's eradicating any previously existing direct-2-fan connection: But there's a silver lining: as streaming revenues plateau worldwide, superfans are more eager than ever to support their favorite artists. 💰 Last year alone, $8 billion was spent on premium experiences and products for superfans, including merchandise, vinyl, VIP engagements, and others. And it's a market growing double digits YoY. So, at Membrz.Club, we're building a new Superfan monetization platform to empower artists to thrive beyond the confines of traditional streaming. Giving them tools previously didn't exist to tap into these opportunities! 100 true fans can be far more valuable than countless random streams on digital streaming platforms (DSPs). 🎶 Since our launch in March, the momentum has been building: - We’re collaborating with over 20 artists and indie collectives. - We have a strong pipeline of interest and waiting list sign-ups. - We're seeing early monetization signs through ticket and merch sales. So early signs are clearly positive! 👍📊 We're now setting ourselves up for a pre-seed fundraising round to accelerate our product development and market expansion. I aim to be more open about our journey, sharing our progress and lessons learned. 🌱💡 So, thank you for reading, stay tuned, and feel free to comment, reach out, or follow if you think it's worthwhile to connect or want to learn more 😉

Unlock Your Earnings Potential: Sell Access to Remixable Creations https://lnkd.in/drddiB5B Turn your creativity into profit! 🌟 Monetize your innovative ideas by selling access to your remixable content. Whether it's art, music, design, or any digital creation, let others explore, customize, and enjoy while you earn. 🚀 Join the revolution of digital entrepreneurship today! 💰 #money #moneyremix #lisamoneyremix #lisamoney #moneylisa #lisamoney #remixmoney #moneyremixlisa #broilermoneyremix #moneymusic

If there is a consistent highlight reel of my work as a CFO, it is when a client (CEO or founder) discusses an idea for rapid change, implements it flawlessly in short order and we see it impact the numbers big time in the following 90 days. What is your next iteration of success? Discuss below 👇

I grew up loving numbers. Whether it was figuring out how to split a restaurant bill or solving math puzzles, I just enjoyed the challenge. But I also had a soft spot for music. I can still remember listening to my favorite tracks on my iPod, getting lost in the melodies. When I first heard about the world of startups and business, I was intrigued, but it wasn't until I had the chance to merge my love of numbers with music through Ripe Capital that everything just clicked. I could combine my passion for finance with my love for music, all while making a difference. At Ripe Capital, we're using technology to reshape the music industry. Our machine-learning tool helps us find undervalued music tracks, then predicts their future streaming revenue. This allows us to focus on rising artists who might not have the fame of superstars, but have the potential to yield double-digit returns. But there's more to it than just profits. The music industry can be tough for emerging artists. While big names get the spotlight and the big deals, talented newcomers often struggle to get by. We believe it's time to level the playing field. That's why we're inviting you to join us. If you believe in supporting new artists and want to invest in the future of music, Ripe Capital is here for you. Visit our website to learn how you can be part of this journey. Together, we can make the music industry a bit fairer and give every musician a fighting chance. #MusicInvestment #MusicIndustry #RipeCapital https://www.ripe.capital/

Neffex dropped this track a while back, and it has inspired me on more than one occasion. Yesterday, inspiration hit, and I crafted something with it this evening. Regardless of where you're at, we all face our struggles and challenges. The message in the first 16 seconds of the video speaks volumes, but I couldn't find the right spot to cut the track, so I let it play through. Let’s talk about NEFFEX, the powerhouse duo behind this track. NEFFEX is a prime example of what it means to hustle in an industry dominated by giants. They started from scratch and made their way to international fame, showing that grit and innovation are the keys to breaking through. They chose the independent route, proving that the unconventional path, despite its challenges, can lead to massive success. These guys didn’t just drop tracks—they changed the game by releasing a new song every week for 100 weeks. That’s hardcore dedication and hustle, completely redefining how artists engage with their audience. Their move to make their music copyright-free was genius. It went viral, spreading across digital platforms and becoming the soundtrack for countless creators worldwide. NEFFEX tapped into the power of social media, expanding their reach far beyond traditional limits. Their story is a perfect example of how creative freedom and a direct connection with your audience can redefine success in today’s digital world. NEFFEX’s journey is a lesson for everyone facing adversity. They didn’t wait for opportunities, they created them. They built their own doors and invited the world in. If you’re looking to make your mark, take a page from NEFFEX’s book. Blaze your own trail, unleash your creativity, and remember that with relentless hustle, even the loftiest goals are within your reach. Stay true to your ambitions, and you can turn your passion into a global phenomenon.

The evolution of the landscape for artists and creators today reminds me of the early days of internet startups & mobile apps: startups could freely build their businesses and reach audiences whenever they wanted. New tools to support those businesses made massive reach possible. We're witnessing a similar revolution now, as new infrastructure supports artist- & creator-led businesses, giving them more freedom and control than ever. I'm excited to (potentially) speak next year at SXSW for "Matchmaker: Creator-Market-Fit" for the Music Business, exploring how these tools enable artists to find their "Creator-Market-Fit," build new revenue streams, and grow fan bases. If you're intrigued by these ideas, please consider giving our panel a vote for next year's SXSW on their PanelPicker 🫶🏽https://lnkd.in/euNbikP4

After 15 years in finance, IT, and e-commerce, my journey through Stanford University Graduate School of Business ignited a vision to revolutionize the $30 billion music industry, leading to the foundation of Ripe Capital. Our platform leverages AI and Web3 to tokenize music royalties, connecting artists with monetization opportunities and offering investors a diversified portfolio. My career has taught me the critical importance of financial literacy, especially in navigating the complexities of tech and music. For those in the fintech startup sphere, understanding financial principles is key to sustainable innovation. My advice? Embrace financial literacy as your foundation, delve into your industry's financial mechanics, and remain adaptable through continuous learning. A practical tip: engage with mentors for guidance and understand your customer's financial perspective to discover growth opportunities. In fintech, as in any entrepreneurial venture, success hinges on evolving and applying financial insights innovatively. At Ripe Capital, we're on a transformative path, shaping the future of music and finance, and I encourage fellow entrepreneurs to explore this journey with us. https://www.ripe.capital/ #fintech #startup #Finance #entrepreneur

Five things you should do to succeed as an independent artist: Create content: The primary way to market your music in this day and age is through content and it’s free. Build a fan base: I’m not referring to building followers on social media, I’m referring to super fans, who are willing to spend their time and money on you. Build a brand: Branding brings out who you are and why you do what you do, and for the most part, this is what gets people to connect with you beyond just liking your music. Build a business strategy: As an artist, you need to think like an entrepreneur. What’s your plan on how to make money from your music? Start figuring it out on time. The good news is that you don’t have to be famous before you can start making money from your music. Networking: This is what will open doors for you. Network with fellow artists, producers, and music executives, and build relationships with these people, it often takes one connection to change your whole career. #musicians #musicindustry

If you're a #creative of any kind, this episode is worth bookmarking for your run today. Niclas Molinder from Music Rights Awareness Foundation and Sofie Marin from Arts Dynamics discuss what you can do to be credited and compensated, why it's best to overcome your fear of the d-word (data), and where & how to register your #work.

Time for us to move forward on our streaming and art community for commerce model. Many are sick of this garbage we call the music industry, being filtered by data and best practises - perpetuating a broken loop that is designed to trap and exploit. Want a platform? Put money in our slot machines. Want to reach your fan base? More money in the slot machine. Want to launch a new artist, only if your previous data supports your future success. All further perpetuated by our vulerabilities of greed and addiction. Phone addiction. Capitalism addiction. The fame levels of past glory days will never be exceeded, nothing new will ever reach Taylor success in the years ahead. The currency of exposure is too expensive + the currency of likes are more meaningless with every post. Essentially this game is over, and we couldn’t be more excited! Want quality, want deeper access, want to be at the forefront of a new movement away from tech overloads? Sign and partner with us. Cultivate with like minded labels that want to shape a new ecosystem, with music people at the helm. The indie label is more important than ever! Want security in your work? Sign up. We value the right people as founders and builders and can’t do this without you. Want value for your creativity? Sign up. It’s time to trust music people again.