Mike Buckley’s Post

Deontay Wilder, other athletes and celebs are part of new investment group who have just purchased the SailGP US team. This isn't just any acquisition; it's the largest in SailGP history, bringing together names from sports, tech, and entertainment. It’s a clear signal: SailGP's high-speed, high-tech sailing is sailing into the mainstream. https://lnkd.in/esMGBMks

𝙁1 𝙤𝙛 𝙩𝙝𝙚 𝙨𝙚𝙖𝙨. 𝗢𝗿 𝗶𝘀 𝗙1 𝗦𝗮𝗶𝗹𝗚𝗣 𝙤𝙛 𝙩𝙝𝙚 𝗹𝗮𝗻𝗱? I've been following SailGP more closely over the past couple of years. It's an impressive blend of aerodynamics and glamour all powered by nature. And the growth has been phenomenal. SailGP grew from six teams and five events to ten teams and 12 events this season. Next year at least nine of the 11 teams will be funded from the outside. The sport of sailing, except for the America's Cup regatta, has long been dismissed as a sporting property with commercial viability. But SailGP has top-tier partners, including ROLEX, Mudabala, Oracle, and Near. This has boosted the sport's exposure, notoriety, and fan following over four seasons. The stadium-style, high-speed format is a made-for-livestream sports property now reportedly broadcast in more than 200 markets. And it's unique in the fact that race attendees can see the entire course, unlike motorsports where you see cars/bikes go by once every couple of minutes. And the series will continue to grow. The recent New York event follows closely after Mubadala Capital's announcement of their plans to purchase a newly established SailGP team representing Brazil. This team, known as the Mubadala Brazil SailGP Team, will be the 11th team in the league in 2025. Furthermore, SailGP's expansion is not limited to Brazil, as Italy has also been granted a franchise by the league. Do you have a SailGP event on your to-do list? P.S., follow me Vincenzo Landino for more content on marketing and the business of speed. Or reach out if you want to make the most of your partnerships. #BusinessofSpeed #Sports #Sailing #LinkedInSports #SportsBiz #SailGP

It’s that time of year again for media to question the taxpayer value of the the F1 Australian Grand Prix in Melbourne. According to the 2023 AGPC Annual Report Vic Gov’t invested $100.6m with an estimated total economic impact of $268m (EY, 2023 DJSIR Report). Looking beyond the economic impact report other benefits should also be considered: 1. Social impact - during Covid we experienced what life looked like without major events. Major events unite people, strengthen the community and instill a sense of pride for Victorians 2. Brand exposure - broadcast live in nearly every country in the world to millions of people provides significant brand exposure for Melbourne and Victoria. Add to that the exposure received via Drive to Survive. 3. Flow on tourism and economic benefit - exposure and awareness generated from above and positive experiences for the 81,000 interstate and international travellers (2023) puts Vic and Melb top of mind for future travel 4. Benefits to other Motorsports - our data shows that passion for F1 has had a direct positive impact on other Aust. Motorsports such as Supercars ….plus more Whether your supportive or against it, the overall benefits are hard to ignore and it’s great to have the race locked in until 2037 #sportsbusiness #sportsbiz

Truly a story that will resonate with every country club and golf course! An emphasis on the member experience led The Nelson Golf and Sports Club to select Trackman Range to elevate their driving range. Check out the video below and let me know if you'd like more information about transforming your driving range!

Today, on Dragon Boat Festival, want to share that Dragon Boat paddling goes beyond being a sport; it is a metaphor for life. It imparts resilience, teamwork, and the drive to push our limits. Synchronizing strokes and conquering water challenges cultivate determination in all areas of life. Sports, like Dragon Boat, foster unity, cooperation, and personal growth. They offer an incredible path to finding balance, enhancing physical fitness and cultivating mental resilience. Let's embark on a journey to explore the transformative power of sports and their profound impacts on your life. #JSA #DragonBoatSpirit #Teamwork

The Cheltenham Racecourse Experience The Cheltenham Festival is the pinnacle of jump racing, where legends are made, and history is written. Being a syndicate owner here means not just the chance to win prestigious titles but also the opportunity to be part of an event steeped in tradition and prestige. The roar of the crowd, the intensity of the competition, and the sheer elegance of the event make it a once-in-a-lifetime experience. Your Gateway to Syndicate Ownership: Elite Opulence invites you to explore the possibility of syndicate ownership. Whether you're drawn to the sport for the love of the horse, the thrill of the race, or the allure of a potential win, syndicate ownership opens the door to a world of excitement. Let us guide you through the process, from selecting the right syndicate to celebrating at the winners' circle. Imagine the pride in watching your horse take to the field at the Cheltenham Festival, the adrenaline of the race, and the joy of a well-earned victory. This is more than an investment; it's an adventure, a passion, and a way to make your mark in the prestigious world of horse racing. Join us in embracing the spirit of the Cheltenham Festival through syndicate ownership. Contact Elite Opulence today to discover how you can turn your dreams of racehorse ownership into reality. Samantha@Eliteopulence.co.uk #CheltenhamFestival #HorseRacing #SyndicateOwnership #EliteOpulence #Adventure #Prestige #Tradition

Always tied to the sea, Halifax just makes sense as a sailing destination - for racing or just a cruising sail.

How much impact can a single show have on the golf industry? It turns out, a massive one. We're always big supporters of opening different routes to entry into the wonderful world of golf , beyond the traditional. Sharing our love for golf in new ways has always been one of our core goals as a company. Well, Netflix has just given us another! Their hugely successful golf docuseries - 'Full Swing' - was proven to have an enormous impact on the industry, with 63% of people that watched it claiming to have gone on to watch a PGA game within 2 months of the show's release. That number is staggering. Now, with the advent of the Netflix Cup, the industry is set to receive another injection of fresh-faced golf fans, this time not just from the 'golf-curious' but from the F1 and racing fandom as well! Innovation in golf has been slow to come, but now that it's here it is setting golf up to be a more inclusive, accessible and popular worldwide in the same way that mini-golf, indoor golf and other golf-entertainment industries are. We'll definitely be tuning in, and we can't wait to host all the new golfers in our venues once they've fallen in love with the sport after the show! #heycaddy #xgolf #golfindustry #golftournament #netflixcup #netflix #minigolf

READY, SET, GO! We're thrilled to announce that Superior Installations and Equipment is now an official sponsor of Scott 'Skip' Maclean and his incredible race team Scott Maclean Racing! The team's race category is Improved Production (or IPRA) entered into the Victorian State Circuit Racing Championship. 🚗💨 As passionate supporters of local talent and adrenaline-fueled endeavors, we couldn't be more excited to partner up with Skip as he revs up for an unforgettable season on the track. Check out some great images of Skip competing here @Winton-Raceway and get ready to witness the power of finesse and performance as Skip takes on the competition, fueled by our shared commitment to excellence and innovation. Together, we're gearing up for victory! Skip's story is all about overcoming the odds after being paralysed due to a snowboarding accident almost 14 years ago and being told he would never walk again. He's defied the odds! His attitude is all about changing the mindset from saying, "why" to "WHY NOT"? - whether it's on the track, or in life! And we couldn't agree more 👏👏 Next round will be at the end of June (28th to 30th) at Phillip Island, where Skip's goal is a top ten finish and a personal best time around the circuit. Join us in cheering on Skip and @ScottMacleanRacing as they dominate the racetrack and inspire us all to push the limits. Stay tuned for thrilling updates, behind-the-scenes action, and exclusive insights into this electrifying partnership. Let's hit the gas and make every moment count! 🏁💪 #SuperiorRacing #ScottMacleanRacing #ScottMaclean #Sponsorship #SpeedDemons #RaceDayReady 🚦🏎️

Winter…courses and Driving Ranges are closed. Golfers put their clubs in the basement and wait impatiently for spring to get going again. These days are luckily over. At least in regards to driving ranges. In fact, the winter season in particular offers enormous growth potential compared to the past. For example, why shouldn't the popular after-work tournament series continue in winter? A weekly event with a fixed day and time that also brings golf enthusiasts together in winter and thus ensures more fun, an improved offer and more turnover on the driving range. Thomas Schmidt and the Achimer Golfclub E.V. are leading the way with their ON THE RANGE WINTERLEAGUE. In November, over 400 9-hole rounds were already played on the selected virtual course and a good 40,000 more balls were hit compared to previous years. Needless to say, the members love this new offer. A classic win-win-win situation. This is just one of the countless opportunities that the Trackman Range System offers our facilities. As the Customer Success Team, we support the facilities in identifying precisely these opportunities and then implementing them successfully. This is how we shape the future of golf together! #golf #future #events #trackman #trackmanrange #customersuccess Achim JANSEN Kenneth Pedersen Steven Carmichael Michael Malone Konstantin Waltzinger Thomas Erik Bosco Kalle Brink Nicolas Tacher Paul Williams Anders Nordby Urbano Jimenez Menendez