Michelle Crossan-Matos’ Post

A new report finds that 95% of surveyed #beauty enthusiasts intend to spend the same or more money on beauty in 2024 compared to 2023, with 18-34-year-olds over-indexing on these positive responses. In 2023, almost 50% of those under 55 report spending somewhat or significantly more on #health and beauty versus 2022. Increased spending is being driven primarily by price increases and a desire to maintain #wellness and self-care routines, followed by a desire to try something fun and new. The data comes courtesy of Harris Williams/Harris Williams Private Capital Advisory (Formerly Sixpoint Partners)'s annual health and beauty report, which surveyed 1,250 U.S. #beauty enthusiasts (38% aged 18-34).

Interested in staying ahead of trends in personal care. Check out Happi's article discussing Age Agnostic Beauty (I love this!) and Plant Milking. I'm excited to see what launches in 2024! #Happi #PersonalCareTrends #Wellaging #Sustainability

95%? I will say that is pretty darn close to 100%. At Lemongrass Spa Products, LLC we saw an increase in consumer spend on clean beauty products throughout 2023. Last month we beat 2022 and 2021 across the board. When you are the OG of #cleanbeauty that legacy allows our consultants to thrive and our customers to step out in the confidence that only clean beauty can provide. #directselling #DSA #beauty #networkmarketing

Happy to share my first piece for beauty trade publication BeautyMatter, where I discuss consumers' uneasy relationship with the beauty industry and their own hyper-consumptive habits. I unpack how brands can evolve their strategies to target a very different future consumer that will increasingly reject beauty myth-making in favor of a more truth-first, post-consumptive mindset. -- "The rise of New Essentialism represents a shift in which we ask ourselves what in our lives can fall away, not what we can acquire. It replaces our overly invasive, hyperconsumptive routines meant to create the illusion of health in favor of a streamlined approach that honors our body’s miraculous ability to heal and sustain. More than that, it permits women to disabuse themselves of the idea that beauty can be bottled; that brands can somehow deliver them from an imperfect life. Instead, it makes room for more self-love." -- https://lnkd.in/gVrUvE_Q Enjoy!

If you know me, you know that I prefer ✨ authenticity ✨ over trends, but even that has been a trend in our space for some time now. This was a good roundup regarding the current state of the beauty industry. cc: Retail Brew LTK (formerly rewardStyle & LIKEtoKNOW.it) Erin Cabrey What’s most intriguing to me, an advocate for emotional marketing, is the following: “Mintel predicts that the concept of mental state impacting physical beauty will influence the types of products consumers are looking for as they turn to practices like #psychodermatology and #neurocosmetics.” We are acknowledging (rather than giving) the deeper meaning behind everything we do in beauty. “Beauty brands and retailers will also likely partner with mental health experts, as well as other “individuals across different disciplines as a way to help better serve the consumer’s needs holistically.” What trend are you most intrigued by for 2024? 💌 Let’s connect: b@honeybhq.com https://lnkd.in/g7K8fnaZ #marketing #beauty #beautyindustry #beautycommunity #beautybusiness #beautytrends #beautynews

Body Positivity in the Digital Era: Embracing Diverse Beauty. https://lnkd.in/dqPHCd5U #bodypositivity #digitalera #diverse #beauty #opinion #peoplesreflections

→ Great article from the team at BoF on the duality of Gen-Z as a generation and their approach to beauty, particularly skincare. They are already contemplating aging in their 20s. 👉🏾 “It’s a bit of a juxtaposed generation. On the one hand, they’re about body positivity, authenticity, credibility, and then on the other side, they’re very focused on anti-ageing. They use filters and put an emphasis on perfection,” said True Beauty Ventures co-founder Cristina Nuñez. “𝗧𝗵𝗲𝗿𝗲’𝘀 𝗽𝗼𝘀𝗶𝘁𝗶𝘃𝗶𝘁𝘆 𝗼𝗻 𝗼𝗻𝗲 𝘀𝗶𝗱𝗲 𝗮𝗻𝗱 𝗳𝗲𝗮𝗿 𝗼𝗻 𝘁𝗵𝗲 𝗼𝘁𝗵𝗲𝗿.” 🤍 From the perspective of beauty brands, this entails maintaining a constant balance between empowerment — aimed at fostering positivity on one side — and creating a sense of comfort, camaraderie, and relatability to alleviate fear on the other: a delicate, yet rewarding, juggling act.

(Random post on #beauty, #ageism, and the importance of #education) I’ve recently come across an article on Beauty Independent (2023) which was questioning progress in regards to ageism, and how is the beauty industry tackling the natural process of getting older. Being 32, and claiming how CoVid stole 2 valuable years of my life, it kinda struck close to heart as I found myself rethinking my “youth” (lol), my skin and the 15 year long mistake of using soap and blue NIVEA instead of Rituals micellar water, 코스알엑스 COSRX Vitamin C serum and Charlotte Tilbury Beauty Magic Cream. Honestly, I started getting into this entire beauty & skincare 32757-step routine thing maybe a year ago. I’m not afraid to admit that the shift came with the major job change which has placed me in front of that entire beauty market. But the bigger impact was the realization that I’m well past my 30th birthday, that my hair is getting grayer every day, and that those 11’s on my forehead will get only worse if I don’t do something. Beauty Independent asked beauty entrepreneurs on their opinions on ageism. A term that used to reflect an age-based discrimination that frequently prevented highly qualified 45+ workers from enjoying their day-to-day life. But nowadays, ageism seems to depict the state of mind in which you’re overall discriminating age, even if it’s your own, and as natural as it is. Out of fear, or out of artificially placed stereotypes? Sonsoles Gonzalez (CEO of Better Not Younger) had an amazing point. After we challenge the idea of youthfulness, and create products that cater to specific needs of women, education is key. Sonsoles said something I found myself cheerfully nodding to – How it’s essential to educate women, especially younger generations, about natural changes that happen in our bodies, and the significance of accepting them. And it’s a shame that amazing beauty brands out there place their energy into being the inventors, but not necessarily educators. Which is why I particularly enjoy visiting Studio10 Beauty (link in the comment) every now and then, and listening to Grace Fodor in that small video. “As the skin matures, we lose pigment” is the sentence that sticks with me. That, and “Peach is a girl's best friend”. But she tells me that it's all normal, glorious, and amazing in it's own way. To wrap it up, Bobbi Brown once said how she doesn't see age. And thanks to those fab beauty entrepreneurs, I'm getting better in not seeing it either. As Sarah Villafranco, MD (Founder of Osmia) pointed out -- The message of “This will help you look younger” is tired and long overdue for an update. And as a girl looking for answers, I totally agree. I feel like I'm speaking for other women my age out there -- We don't need magical short-term formulas. I mean sure, that will work for now. But we need to know what to expect, when to expect it, and that it's not only us out there concerned with something only we see. :) That's all for now.

In this article, we have presented you with some tips you can implement to give you a sensible approach that helps you look younger naturally. #lookyounger #youngerlookingtips #beautytips