Michael Murphy’s Post

This month, we are spotlighting our third core value - Possession of Unflappable Personalities.  At LaVoieHealthScience, being #unflappable means more than just staying calm; it means supporting each other in challenging situations to resolve clients’ problems effectively.    Our #commitment to this core value #empowers our teams to work confidently to deliver extraordinary #integrated marketing and #healthscience communications strategies to clients.  #professionalism #teamwork  

In a recent Forbes article, Dr. Madhukar Pai underscores the critical role of communications in public health and the imperative for public health professionals to train in communications. Dr. Pai emphasizes the urgent need to bridge the “know-do gaps” in combatting misinformation and disinformation and rebuilding public trust.   In addition to Dr. Pai’s excellent points, it is equally critical that public health academicians and practitioners call upon the cadre of highly-trained communications professionals in their universities, agencies, and organizations. We stand at the ready with deep experience in framing op-eds,  mobilizing high-impact social media campaigns, and cultivating ‘media-ready’ subject matter experts. With the rise of AI and often polarized viewpoints, elevating accurate, authenticated, and impactful communications will take all of us – and your communications partners are core members of a comprehensive and effective team. To this point, Public Relations Society of America (PRSA) recently released a resource tool kit Tackling Information: The Communications Industry Unites to prepare communications professionals for the challenging information and media landscape ahead.   To Dr. Pai, thank you for shining a bright light on the integral role of communications in public health. To my communications colleagues, our skills and experience have never been more crucial – thank you for sharing your talents and passion to rebuild public trust in our institutions and fight misinformation. To my public health colleagues, thank you for keeping the public’s best interest and the science at the center of all you do to revitalize trust and fight disinformation in all its forms. Together, we will achieve great things. https://lnkd.in/ecMVfTRn

Join us tonight for an enlightening conversation on the topic: "Unlocking Success Through Traditional vs Digital PR". Priscilla Aseye Febiri and Abigail Naa Karley Clegg MCIPR will be our guests. There are many insights to be shared, don't miss this conversation! Set a reminder here: https://lnkd.in/dktkqGeU #womeninprghana #WiPRSpaces #DigitalPR #TraditionalvsDigitalPR

Hello 2024! As we kick off the new year let's take a look back at the most popular Commetric analysis posts from the past 12 months. These posts cover a spectrum of events impacting communications in the healthcare, tech, finance, pharma, and energy sectors. Although communication research naturally focuses on the ‘now’ there's immense value in comparing it to the 'previous.' Looking back to benchmark not only deepens your understanding of your current media landscape but also informs your strategic forward communication plan. Here's to leveraging insights from the past for a more informed and successful 2024 comms! #mediaanalytics #mediameasurement #mediainsights https://lnkd.in/eb4S6yMV

Maintaining a positive online reputation is invaluable to businesses in today's digital landscape. And one way to help boost that reputation is through a company's own executives. Learn more in this article from Forbes. #onlinereputationmanagement #reputation #onlinereputation #reputationmanagement #reputationmatters

Talking tech: The conversation continues. What are the conversations like between firms and clients? Where is technology not meeting needs? This is at the heart of a recent gathering of PR agency leaders in Los Angeles, the second of a three-part roundtable series hosted by Notified. https://lnkd.in/epUmRRTp #partnercontent #Talkingtech #roundtable

Learn from our #experts at #PROI! Presented first to our Global Partners at the 2024 #PROISummit in Rio, and now being shared around the world, this is a must read on the 5 trends that are shaping #PR today. Thanks to: Jackson Spalding, Randall Kirsch & Walker Sands, Andrew Cross https://lnkd.in/gvgnqpT6

Amidst the digital shift, human connections stay vital. At Advantedge PR, we guide change with care, pioneering progress shaped by empathy. #advantedgepr #publicrelationsagency

📢 The Heartbeat of Success: Building Relationships with Key Stakeholders Foster connections that matter! Build strong relationships with customers, employees, and investors. Engaged stakeholders become powerful advocates, contributing to your brand's positive image. Strengthen your network and make meaningful connections. Dive into our latest blog to learn 19 more ways to use PR: https://buff.ly/3P3hwmp #StakeholderRelationships #BrandAdvocacy #RelationshipBuilding #CustomerEngagement #BrandImage

#TheRulesOfComms Rule 3 | Take an interest in the outside world This one is probably given for most people working comms, and we could come up with multiple reasons why it’s so important. My starter for ten: ✅ We can understand where our company or client fits in the bigger picture and that helps us stay relevant/ adding value ✅ It means we’re connected with and listening to our audiences and stakeholder groups ✅ it means we can keep track of opportunities as well as risks, and be on the front foot to respond to both What else would you add? #corporatecommunications