From Chase Street to South Capitol Street. Carlton Carrington on the field before a Washington Nationals game
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CEO & Co-Founder at Darabase - Previously GM Jaunt XR, CMO L&G, EE, Orange, Unanimis, Sky, Autotrader
There's been a bunch of so called "Faux OOH" in the last few months and I have done my best to bite my tongue, but enough's enough! - these are not Faux OOH, they're Faux AR. - so why not actually do it in AR? Then loads of people could see it in location AND you'll get the secondary audience kicker from social sharing. - well in this case you wouldn't because it's illegal, that is unless BrewDog got permission from Twickenham Stadium and England Rugby, which is unlikely as Diageo and Guinness pay to be a sponsor. Otherwise it's passing off and implied endorsement. - (OK, Darabase plug coming...) - learn more about the laws and regulations around location based digital and AR content and how Property Digital Rights can give you control, protection and incremental income in RPC- law firm's white paper here https://lnkd.in/eX-4J5Eh or get in touch. https://lnkd.in/eHMUTWn8
A Twickenham makeover ahead of England vs Ireland. (*insert 'BrewDog is full of hot air' comment here 👇*) #Twickenham #SixNations #RugbyUnion
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🎨 Creative Solutions Project Manager @ JCDecaux UK | ✨ Delivering Exceptional Campaigns | ✅ Certified Mental Health First-Aider
😰😰 Are brands STILL relying on 'fake OOH' CGI videos for advertising campaigns? Oh dear... 🫣 It's about time you elevate your advertising game with the transformative potential of OOH AR. Here's why! 👩🏼💻⬇️ 1️⃣ #InteractiveEngagement: With AR, users actively engage with content in real-time, creating immersive experiences that captivate and connect. 🤳🏻📈 Users can touch, move, and manipulate virtual elements in their physical environment, enhancing their connection with the brand. 2️⃣ #Personalisation: Tailor content to individual users based on location, preferences, and demographics, delivering a personalized touch that resonates. 📍 This level of customisation is difficult to achieve with pre-rendered CGI videos, which offer the SAME content to ALL viewers. 3️⃣ #RealWorld #Integration: Seamlessly blend virtual elements with the real-world environment for an authentic and memorable ad experience. 🌍 4️⃣ #Immediate #CTA: Drive action with interactive prompts, guiding users to engage with your brand in the moment. 🗣️ 5️⃣ #SocialSharing: Harness the viral power of social media as users share their AR experiences, amplifying your brand's reach and impact. 📲 In my mind, AR is a no brainer! 🧠 Are you ready to unleash the full potential of your advertising strategy? Drop me a message to discuss how JCDecaux can help make this happen. #AugmentedReality #OOHAdvertising #MarketingInnovation 🌟 Darabase #Darabase #FakeOOH #FOOH #CreativeSolutions
A Twickenham makeover ahead of England vs Ireland. (*insert 'BrewDog is full of hot air' comment here 👇*) #Twickenham #SixNations #RugbyUnion
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Those fake runs towards the near post are very useful. They either create a gap in Zonal structure or make the zonal defenders to shift forward. Why shifting forward is a weakness, we can speak about it in another video.
🔴 Brentford FC Direct Corners Analysis 23-24 🔴 🤔 How do Brentford drag zonal defenders out of position? by Hassan Beltagy Due to popular demand, we will be hosting another free Set Pieces Course (English) introductory session on Friday. Register here: https://lnkd.in/e-TaYFfp
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How to properly block opponents on corners.
🔴 Brentford FC Direct Corners Analysis 23-24 🔴 🤔 How do Brentford block zonal defenders? by Rupesh Popat Due to popular demand, we will be hosting another free Set Pieces Course (English) introductory session on Friday 12th April. Register here: https://lnkd.in/e-TaYFfp
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Incredible insights from Gareth Southgate and a stark reminder of how important it is to equip founders, entrepreneurs, professionals and athletes with the right tools to manage their psychology in high-performance environments. Key takeaways: - Mentality is everything - Drive matters - A constant desire to get better is essential - The ability to deal with mistakes or when things go wrong is vital - Knowing how to deal with success is just as important - Understanding ways to handle pressure is necessary As a founder, team leader or employee, can you perform at the highest level, day in and day out? Through lots of unknown variables? Through pressure? Through the opinions of naysayers and non-believers? Through consecutive bad quarters? Through failure? Through pessimistic macro environments? Through big changes? As the future of work continues to transform, as teams become more and more distributed, and as companies understand that the only thing that matters is how competent and kind their people are (not where they live or what their salary expectations are), high-performance will become a core value that companies seek, develop, mould and enable. High performance will apply to everyone. Thanks for sharing Steven Caulker 👌🏻 #embraceyourprocess
"The thing we have analysed more than anything when picking England squads has been the psychological..." Gareth Southgate named his provisional 33-man England squad yesterday, and he made some big decisions. Are you curious about his thought process? Check out the interview below where he very openly talks about selecting players and offers us an insight into how he deals with making mistakes. A very wise man whom I had the pleasure of spending time with. Who would you have on the plane to Germany? ✈️⚽️
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Skills sets in sports traditionally centred on physical, observable parameters like skill level etc. This evolved to include tangible metrics of ‘form’ e.g. player stats that detail how well a player may have done over a particular period. “The thing we have analysed more than anything else when we’ve been picking England squads is the psychological… can these guys perform under that pressure to the best possible level? And if not, can we help them to do that?” Gareth Southgate details how psychological skills now form one pillar upon which player selection for the England squad is based. He details skills like recovery from mistakes, performance under pressure and sustained attention as key attributes of the elite player. “In the end that makes the difference between the very, very good and the elite” These skills fall into the broad category of ‘executive functions’. Like any other metric, they can measured and - more than that - trained and improved. We no longer have to view psychological skills as static and innate. They develop, evolve and can grow over time. Like the early adopters of any new evidence and technology, those players, coaches and teams who embrace this growing body of scientific evidence will see the benefits before the rest. Hasan Jaber Pete O'Mara-Kane Rory Rebbeck Alex Bailey #replikateneuro #neuroscience #sportsscience #psychologicalscience #football #Euro2024
"The thing we have analysed more than anything when picking England squads has been the psychological..." Gareth Southgate named his provisional 33-man England squad yesterday, and he made some big decisions. Are you curious about his thought process? Check out the interview below where he very openly talks about selecting players and offers us an insight into how he deals with making mistakes. A very wise man whom I had the pleasure of spending time with. Who would you have on the plane to Germany? ✈️⚽️
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Lecturer in Sports Management at the University of Stirling and Head of Club Development Consultancy
A new survey by Fair Game UK has revealed near total opposition to the leaked Premier League’s ‘New Deal’ proposals, but who are Fair Game and what do they do? As part of our Sports Finance and Sports Governance modules, I spoke to CEO Niall Couper about the organisation, their aims and future plans north of the border. #SportsManagement #SportsFinance #SportsGovernance
How Fair Game UK are striving to change football for the better (Interview with Niall Couper)
https://www.youtube.com/
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Subject: The The Sydney Morning Herald Digital Edition: Wong attacks Greens over violent Palestine protests PLEASE SEE MY COMMENTS IN UPPER CASE BELOW This article is from the June 4 issue of The Sydney Morning Herald Digital Edition. To subscribe, visit https://www.smh.com.au. Matthew Knott Foreign Affairs Minister Penny Wong has accused Greens politicians of collaborating with violent pro-Palestine protesters and inciting attacks on Labor MPs’ offices that have led to public servants being injured, a claim rejected by the Greens as a false smear. In fiery scenes at Senate estimates yesterday, Wong accused Opposition Leader Peter Dutton of acting recklessly and undermining efforts to convince China to abide by international law by calling for Australia to consider withdrawing from the International Criminal Court. IT APPEARS SHE CONSIDERS IT RECKLESS TO RAISE SUCH AN IMPORTANT ISSUE DIRECTLY. I BELIEVE THERE IS AMPLE EVIDENCE OVER CONSIDERABLE ME CHINA DOES WHAT IS BEST FOR CHINA WITHOUT TACTICAL CONCERNS ABOUT ITS BEHAVIOUR AND AUSTRALIA SEEMS ANXIOUS ABOUT TRADE WITHOUT PROPER REGARD FOR PRESENT AND FUTURE SECURITY. ON MY OBSERVATIONS OVER 40 YEARS WITH FEW EXCEPTIONS SUCH AS DENG ZIOPENG HAVE BEEN EXTREMELY THUS IN THEIR BEHAVIOUR Wong later revealed the government would ban Israeli settlers regarded as extremist from receiving visas to travel to Australia, responding to a call first made by Labor MP Julian Hill in January. THERE IS NO MENTION OF WHETHER THE SAME PROCEDURE AS TO SPEED AND DETAIL OF INVESTGATION WILL APPLY. ON WHOSE JUDGEMENT WILL THE EXTREMISM BE BASED. SHE NOT BE LESS THAN AS FOR RECENT URGENT ISSUES OF VISAS Asked during the hearings about restrictions on extremist settlers travelling to Australia, Wong said: ‘‘ We will deny anyone identified as an extremist settler a visa to travel to Australia, which is in line with the approaches taken by like-minded countries.’’ DITTO. THAT IS WHICH COUNTRIES VIEWS WERE CONSIDERED AND FOLLOWED FOR THE RECENT URGENT ISSUE OF VISAS TO PALESTINIANS WILL DOCUMENTS BE PRODUCED INCLUDING WHICH WAS FOLLOWED The United States and United Kingdom last year imposed visa restrictions on individuals believed to be involved in undermining peace, security and stability in the West Bank, including extremist settlers. DITTO. Questioned by Greens senator Jordon Steele-John about whether the government had applied double standards by not imposing sanctions on Israel over its conduct in the war in Gaza, Wong said: ‘‘ It is double standards to engage in violent and aggressive protests and incite them and think that you’re doing something about peace.
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An interesting report today published by British Future and Spirit of 2012 on the role football can play in creating social cohesion in diverse communities, through a common love of football. Do you have any examples you can share of sports doing precisely that? Can sport be a leader in building cohesion and cultural competence in local communities ?
Report out today on a brilliant British Future project, 'Shared Goals', looking at the power of football clubs to bridge divides by building shared and inclusive local identity in the towns and cities where they're based. Great to work with British Future colleague Jake Puddle and Brentford Football Club + Huddersfield Town Football Club on this. Read the report here: https://lnkd.in/gfTGTefY
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