McCann Manchester’s Post

Brilliant in message and design.

It’s simple: Purpose is effective when purpose is done for a brand and company whose values and intentions are authentic.

Well worth the wait y’all!!! If you haven’t already… please do dive into The Creative Report of the year! Simon Cook and Team - I’ve been patiently waiting for it. Cannes Lions International Festival of Creativity Lions has celebrated creativity for 70 years, and this year, a few things standout to me: 1️⃣ We are truly shifting towards genuine and authentic connections in marketing. It's not just about the bottom line; it's about meaningful conversations. 2️⃣ Inclusion - representation from all corners of the globe and brands of all sizes. 3️⃣ Emphasis on brand "heritage" - What's your story, and what makes you unique? 4️⃣ Connect and STAY connected for a lasting impact. Let's keep the conversation going y’all! 🌟 #CannesLions #Marketing #Data on.lions.co/lcr2023

Publicis Groupe NL doing their thing! 🔥 Heineken ads are really making waves at the moment 🍺 As someone who has *almost* completely given up drinking, I could so get on board with 0.0 What brands / campaigns are you loving at the moment? #creative #netherlands #advertising #campaigns

If Golin's success at Cannes has whetted your appetite for how awards can help build the profile of the most outstanding work coming out of your agency, the good news is that you've got over a week to get your Creative Moment Award entries in. 😀 Good luck folks The link to the Creative Moment Awards site is in the comments

What’s our top takeaway from Cannes Lions 2024? Challenger Thinking is essential. Brands pushed the boundaries, took risks and tapped into their funny bones to break through the sea of sameness and challenge the status quo. Read Sarah Tilley's Cannes Lions 2024 Wrap Up to see how Challenger Thinking was rife at this year’s festival. https://lnkd.in/eQZr9Aku #CannesLions2024 #ChallengerMindset

Lions Creativity Report 2023 The stories behind 2023's Lion-winning work, unpacked. The world's leading brands and agencies, ranked. The LIONS Creativity Report 2023, the global benchmark for impactful creativity is here.

Exactly 5 weeks left until Cannes Lions. Let's book some time in person - https://lnkd.in/ejUCcJ5d I will be roaming the Croisette, helping brands discover innovative technologies and making those 1:1 connections. #CannesLions #BrandInnovators #StrategyMeeting #BrandGrowth #Innovation.

Big News in Entertainment! François-Henri Pinault, through his investment company Artémis, has acquired a majority stake in Creative Artists Agency, solidifying his presence in Hollywood. This transformative deal, valuing CAA at an impressive $7 billion, brings together two powerhouse entities as CAA, known for its wide-ranging expertise in brokering deals for clients ranging from Hollywood icon Tom Cruise, Zendaya, Steven Spielberg, Ariana Grande, and Beyonce to the immensely popular brands like Jazwares, LLC’s Squishmallows, The Coca-Cola Company, and Mojang Studios Minecraft, now becomes a prized addition to Artemis' extensive $40 billion asset portfolio. Artemis' portfolio already boasts illustrious names like Kering, home to iconic luxury brands like Gucci and Saint Laurent, along with Christie's auction house and the esteemed winery Château Latour. In an intelligent move, CAA's leadership, including Bryan Lourd, Kevin Huvane, and Richard Lovett, are committed to staying at the helm and continuing to guide the agency's success. This collaboration not only broadens Kering's footprint in the entertainment sector, leveraging CAA's extensive insights, relationships, and global access to pivotal industries, but also paves the way for CAA to take an active role in European film and television production. This deal reinforces that the boundaries between fashion and entertainment are more blurred than ever before. #media #entertainment #entertainmentnews

Some gems here.