Maxim Melnik’s Post

🍏 Keyword duplication mistake in unequal fields in #AppStore ❌ Here I told you what cross-localization is - https://lnkd.in/dc42QC_X Now let's analyze the mistake we notice in almost every second #ASO project, it's called: "𝐃𝐮𝐩𝐥𝐢𝐜𝐚𝐭𝐞 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬 𝐢𝐧 𝐦𝐞𝐭𝐚𝐝𝐚𝐭𝐚 𝐢𝐧 𝐮𝐧𝐞𝐪𝐮𝐚𝐥 𝐟𝐢𝐞𝐥𝐝𝐬" When you are preparing metadata, pay attention to where you use the keyword in the metadata in one localization and cross-localization in the metadata (Title/Subtitle/Keywords). For example, if "fitness" is in English (US) in Title and in Spanish (MX) in Keywords, then Apple can index it from anywhere❗ You don't know where the indexing will come from.  So if Apple indexes the keyword from the Keywords field, you'll get a lower position. 𝐀𝐧 𝐚𝐜𝐭𝐮𝐚𝐥 𝐞𝐱𝐚𝐦𝐩𝐥𝐞 𝐨𝐟 𝐭𝐡𝐢𝐬 𝐦𝐢𝐬𝐭𝐚𝐤𝐞: Planner 5D app - https://lnkd.in/d67JJ_8m 𝐄𝐧𝐠𝐥𝐢𝐬𝐡 (𝐔𝐊) 𝐓𝐢𝐭𝐥𝐞: 🔹 Planner 5D: 𝐈𝐧𝐭𝐞𝐫𝐢𝐨𝐫 Design 𝐄𝐧𝐠𝐥𝐢𝐬𝐡 (𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚) 𝐒𝐮𝐛𝐭𝐢𝐭𝐥𝐞: 🔹 𝐈𝐧𝐭𝐞𝐫𝐢𝐨𝐫 & Floor Plan Creator 𝐌𝐢𝐬𝐭𝐚𝐤𝐞: Incorrect use of the word "interior" for Australia. This means that Apple can index the word "interior" from the English (Austalia) Subtitle, but not from the English (UK) Title, and thus the position for "interior" in Australia will be lower. 🙄 𝐇𝐨𝐰 𝐭𝐨 𝐟𝐢𝐱 𝐢𝐭? ✅ Answer in the ASO Busters community - https://lnkd.in/eikirbCq in #appstore thread. #AppStoreOptimization

Don't let your product videos get lost in translation! E-commerce sales are essential, and studies show localization is key to sales in 2024. Check out our blog to learn more: https://ow.ly/lNUK50RvlsX Speak directly to a global audience with LipDub AI. Klingon to Korean, we've got you covered. #ProductVideos #EcommerceSales #LocalizationIsKey #ContentLocalization

I grew up bilingual, speaking Spanish 🇪🇸 and Catalan 🥖🍅 and learned English 🇬🇧 in school. Then studied French 🇫🇷 during uni as an extracurricular, but especially learned it when I lived in Belgium and Québec. Italian 🇮🇹 came later - I always thought it sounded beautiful so I enrolled in classes after work. And I only started studying Portuguese 🇵🇹 last year as a fun challenge with my boyfriend, who is also a language nerd. The coolest thing for me when learning a new language was "unlocking" a new part of the world that was unknown to me until that point: if I wanted to, I could watch a French movie, listen to music in Italian and buy clothes from a store in England. My opportunities expanded. Knowing all these languages has always been an incredible skill to have both professionally and personally. But also it has been years of dedication and most importantly passion. ► Not everyone has the time, the patience or the interest to learn new languages. But in the era of the Internet and globalization, being able to communicate in different languages is key. Especially if you're a business owner. If you have an online store but you're unsure if you want to go global just because you don't have the language knowledge, you're losing the opportunity to increase your sales 🥲 That's exactly why I joined Lokalise: to help ecommerce owners break language barriers with our new app, Lokalise Flow. Lokalise Flow is a no-code app that helps your ecommerce unlock opportunities and enter new markets by translating your Shopify store end-to-end. Your store will be able to speak 137 languages. But you won't need to speak more than one! We're offering early access to Lokalise Flow, and we would love to hear your feedback to help shape our product. 👉 Join our beta program: https://lnkd.in/d6UMXrS6 Together, let's unlock new opportunities and expand your business globally!

You hear a lot about AI nowadays. When and how do you apply #GenAI to increase your revenue stream? How does a #localization company help your business reduce your translation costs by 50%? Lionbridge has your answers. Start here. #marketingsolutions #LLM

Exciting times ahead for Phrase ! Check out some of our latest developments with a big focus on Quality & Automation 👇🏼

How can automation improve your day-to-day localization processes? That’s a question that’s receiving mostly superficial answers. That’s why we wrote an in-depth article exploring: ➤ How can automation boost productivity? ➤ How to prepare your teams for automation? ➤ How to cope with the risks of automation and AI? This non-technical article covers these questions (and more) in detail: https://bit.ly/48RjBZX #localazy #localization #automation #risksofAI #AItranslations

NLP Challenges in an E Com World. The biggest challenge we are facing is preferences for language paired with currency. French with Canadian Dollar vs. French with Franc. Localization in E Commerce needs to come with Digital Asset Management that can SEO and Image Optimize ALT and meta data with Language / Geo JSON attribution and automation tools. Relevant to Omni Channel: Social, E Com, Web, Mobile, Signage, POS. Digital Asset Management Builds. Non Destructive CI CD Approvals and Legal. You can't just build a "site". The tools that govern ALT text and Metadata need a lot of care and real time consideration. Kudos to CMS who have thought this out and made it native to their application and workflow. https://lnkd.in/gJmYxCdA

Level up your Pegasystems game with App Studio's latest feature: AI-supported localization! 🤖 Gone are the days of manual translation headaches! 🤯 Say hello to a smoother, faster localization journey. Now, you can pre-translate your app using generative AI magic. ✨ Imagine this: a Localization landing page where you can export suggested machine-translated text or import your own translation. 💬 And it’s not just about translation; it’s about early insights into how your app will look and feel in different languages. 📲 Check out the AI localization wizardry in action in App Studio! 👇 #Pegasystems #PegaKnowledge #KnowledgeExpert

🚀 Exciting News: Live Translation App Now Available! 🌍 I'm thrilled to announce the soft launch of my live translation app! ✨ Key Features: • Auto-detect input language: No need to specify the source language - our app does it for you! • Dual output languages: Translate and transcribe into two languages simultaneously • Real-time translation with lightning-fast performance • Text-to-speech: Hear translations in natural-sounding voices (powered by OpenAI's TTS model) • High accuracy for clear communication 🔜 Coming Soon: Automatic generation of action items and notes from your conversations! 👥 We're already serving 20 users, with half of them on our premium plan. The positive response has been overwhelming! 🏢 For companies seeking a private server solution, we've got you covered. Custom deployments available upon request. 🔗 Check out our new landing page in the comments below! Question for my network: How could real-time translation technology transform your business or personal life? #AITranslation #LanguageTech #StartupLaunch P.S. It's my birthday tomorrow! If you find this interesting, a share would make my day extra special. 😊