Matt Whiteside’s Post

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Beverage Manufacturing & Co-Packing | Business as a Force for Good @ Circle Beverage

I love it when our clients win. Last night a client called me with news that their new product line was accepted by some of the top retailers in the country (Costco, Sprouts, CVS), each of which wants to launch this summer. This can create short term pressure for us as the manufacturer, especially with the tight timelines. For example, large retailers typically require the manufacturer to complete Quality Assirance validation activities, including site audits, desktop audits, and more. Thankfully we already supply products to these retailers so there is less of a hurdle there. However, the timeline to produce what is needed to support a retailer launch is also challenging. Brands usually don’t have the inventory on hand to support it. That means expedited production, which can impact the production schedule, our staff, and our other clients. It becomes quite the balancing act in these times. All of these challenges and more are 100% worth it. We take pride in being a part of seeing our clients win, and we will face these opportunities head-on every time they arise. Here’s to many more on the path ahead. #beverageindustry #cpg #manufacturing

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As you know, qualification protocols can seem onerous sometimes. But it’s worth it to protect the brands and get the business. It makes you better along the way. Congrats.

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Ashley C.

Senior Sales Professional- G3 Aluminum Cans

3w

Valid point! Being a trust co-packing partner is critical to the success of these CPG brands! A secure, reliable can supply is also critical 😉— I know a gal !

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Stephen J Krisel

Beverage Development Executive /Sales & Marketing

3w

Congratulations

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Bill Iggins

𝐂𝐡𝐢𝐞𝐟 𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐎𝐟𝐟𝐢𝐜𝐞𝐫 | 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐯𝐞 - ○ 𝐒𝐚𝐥𝐞𝐬 ○ ○ 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 ○ 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐆𝐫𝐨𝐰𝐭𝐡

3w

This is fantastic Matt keep it going !!

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Gilbert Salazar

Instructor/ service tech at SEAMER-SPECIALIST, LLC

3w

I agree!

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